Brandwave

Kawasaki Jet Ski vs Sea-Doo:Which is more popular by branded search in New Zealand?

In August 2026, Sea-Doo had more branded searches than Kawasaki Jet Ski among jet ski brands in New Zealand. Sea-Doo was estimated to have 1.6K branded searches compared to Kawasaki Jet Ski’s 400, and held a 64.5% Share of Search versus Kawasaki Jet Ski’s 15.9%.

Share of Search among jet ski brands in New Zealand in August 2026Which is more popular in search, Kawasaki Jet Ski or Sea-Doo?
Kawasaki Jet Ski15.9%400 searches
vs
Sea-Doo64.5%1.6K searches

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Which is more popular in search, Kawasaki Jet Ski or Sea-Doo?

Compare the jet ski and personal watercraft brands New Zealanders ride. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Kawasaki Jet Ski and Sea-Doo among jet ski brands in New Zealand, by month

Share of Search by month for Sea-Doo, Kawasaki Jet Ski. The figures are in the table below the chart.

View monthly share of search table
MonthSea-DooYamaha WaveRunnerKawasaki Jet Ski
Oct 202571.9%23.2%5%
Nov 202571.8%22.1%6%
Dec 202574.1%21.5%4.4%
Jan 202676.2%19.4%4.4%
Feb 202670.6%19.9%9.5%
Mar 202670.5%21.6%7.9%
Apr 202679.2%16.5%4.2%
May 202677.9%17.7%4.4%
Jun 202675.6%19.9%4.5%
Jul 202667%27.4%5.6%
Aug 202664.5%19.5%15.9%
Sep 2026———

How has the Kawasaki Jet Ski and Sea-Doo comparison changed over the last 12 months?

  • Sea-Doo was ahead of Kawasaki Jet Ski in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Kawasaki Jet Ski’s estimated Share of Search among jet ski brands in New Zealand moved from 5% to 15.9%, and its estimated monthly branded searches moved from 150 to 400.
  • Across the 11 months ending August 2026, Sea-Doo’s estimated Share of Search among jet ski brands in New Zealand moved from 71.9% to 64.5%, and its estimated monthly branded searches moved from 2.2K to 1.6K.

How did search popularity change for New Zealand jet ski brands in August 2026?

  1. In August 2026, Kawasaki Jet Ski gained estimated Share of Search among jet ski brands in New Zealand, from 5.6% to 15.9%.

  2. In August 2026, Sea-Doo lost estimated Share of Search among jet ski brands in New Zealand, from 67% to 64.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Kawasaki Jet Ski’s and Sea-Doo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kawasaki Jet Ski

2 branded search terms

  • kawasaki jet ski
  • kawasaki ultra

Sea-Doo

20 branded search terms

  • sea doo
  • sea doo gti 90
  • sea doo jet ski price
  • sea doo near me
  • sea doo nz
  • sea doo pwc
  • sea doo pwc for sale
  • sea doo wake pro
  • seadoo
  • seadoo boats
  • seadoo gti
  • seadoo gti 130
  • seadoo gtr 230
  • seadoo gtx
  • seadoo gtx 155
  • seadoo gtx 230
  • seadoo hamilton
  • seadoo nz
  • seadoo pwc
  • seadoo ski pole

How the Brand Demand Index is measured

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