How popular isSea-Doo in search?
In August 2026, there were an estimated 1.6K branded searches for Sea-Doo in New Zealand which is down 25.3% over the last 11 months. Sea-Doo holds 64.5% estimated Share of Search among New Zealand jet ski brands and is ranked 1st of 3 competitors for search popularity.
Sea-Doo64.5%
Yamaha WaveRunner19.5%
Kawasaki Jet Ski15.9%
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Which jet ski brands compete with Sea-Doo?
Share of Search by month for Sea-Doo, Yamaha WaveRunner, Kawasaki Jet Ski. The figures are in the table below the chart.
View monthly share of search table
| Month | Sea-Doo | Yamaha WaveRunner | Kawasaki Jet Ski |
|---|---|---|---|
| Oct 2025 | 71.9% | 23.2% | 5% |
| Nov 2025 | 71.8% | 22.1% | 6% |
| Dec 2025 | 74.1% | 21.5% | 4.4% |
| Jan 2026 | 76.2% | 19.4% | 4.4% |
| Feb 2026 | 70.6% | 19.9% | 9.5% |
| Mar 2026 | 70.5% | 21.6% | 7.9% |
| Apr 2026 | 79.2% | 16.5% | 4.2% |
| May 2026 | 77.9% | 17.7% | 4.4% |
| Jun 2026 | 75.6% | 19.9% | 4.5% |
| Jul 2026 | 67% | 27.4% | 5.6% |
| Aug 2026 | 64.5% | 19.5% | 15.9% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64.5% | 1.6K | +35% | -2.5 points | |
| 2, held 2nd | 19.5% | 490 | 0% | -7.9 points | |
| 3, held 3rd | 15.9% | 400 | +300% | +10.3 points |
1.
Sea-Doo64.5%
held 1st · 1.6K estimated branded searches · +35% vs prior month · -2.5 points
19.5%
held 2nd · 490 estimated branded searches · 0% vs prior month · -7.9 points
15.9%
held 3rd · 400 estimated branded searches · +300% vs prior month · +10.3 points
Compare search popularity between Sea-Doo and its closest rivals
How has branded search demand for Sea-Doo changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Sea-Doo in New Zealand fell from 2.2K to 1.6K.
- Across the 11 months ending August 2026, Sea-Doo’s estimated Share of Search among jet ski brands in New Zealand decreased from 71.9% to 64.5%.
- Across the 11 months ending August 2026, Sea-Doo’s estimated Share of Search among jet ski brands in New Zealand peaked at 79.2% in April 2026 and was lowest at 64.5% in August 2026.
How did search popularity change for New Zealand jet ski brands in August 2026?
3 changes
In August 2026, Kawasaki Jet Ski gained estimated Share of Search among jet ski brands in New Zealand, from 5.6% to 15.9%.
In August 2026, Yamaha WaveRunner lost estimated Share of Search among jet ski brands in New Zealand, from 27.4% to 19.5%.
In August 2026, Sea-Doo lost estimated Share of Search among jet ski brands in New Zealand, from 67% to 64.5%.
How is Sea-Doo measured?
Brandwave collects information about searches that people make online using Sea-Doo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
20 branded search terms
- sea doo
- sea doo gti 90
- sea doo jet ski price
- sea doo near me
- sea doo nz
- sea doo pwc
- sea doo pwc for sale
- sea doo wake pro
- seadoo
- seadoo boats
- seadoo gti
- seadoo gti 130
- seadoo gtr 230
- seadoo gtx
- seadoo gtx 155
- seadoo gtx 230
- seadoo hamilton
- seadoo nz
- seadoo pwc
- seadoo ski pole
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Is Sea-Doo your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.