Brandwave

Invercargill hotels and accommodation in New Zealand:Which brands are most popular in search?

In August 2026, Ascot Park Hotel was the most searched among invercargill hotels and accommodation in New Zealand, with an estimated 4.4K branded searches and 42.7% estimated Share of Search within this set.

Share of Search, August 2026
  1. Ascot Park Hotel42.7%
  2. The Langlands Hotel33.5%
  3. Kelvin Hotel23.8%

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Share of SearchLeaderboard

Compare hotels and serviced accommodation travellers can book for a stay in Invercargill, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among invercargill hotels and accommodation in New Zealand, by month

Share of Search by month for Ascot Park Hotel, The Langlands Hotel, Kelvin Hotel. The figures are in the table below the chart.

View monthly share of search table
MonthAscot Park HotelThe Langlands HotelKelvin Hotel
Oct 202549.9%27.6%22.6%
Nov 202540.7%32%27.3%
Dec 202543.7%32.1%24.3%
Jan 202639.3%34%26.7%
Feb 202637.3%37.8%25%
Mar 202637.4%31.3%31.2%
Apr 202638%36%25.9%
May 202643.9%31.1%25%
Jun 202642.6%33.4%24%
Jul 202641.4%35.2%23.5%
Aug 202642.7%33.5%23.8%
Sep 2026———

This month’s ranking, August 2026

  1. held 1st · 4.4K estimated branded searches · -0.23% vs prior month · +1.3 points

  2. held 2nd · 3.5K estimated branded searches · -8% vs prior month · -1.7 points

  3. held 3rd · 2.5K estimated branded searches · -2% vs prior month · +0.3 points

Compare search popularity between leading brands

Which brand is most popular in search among invercargill hotels and accommodation in New Zealand?

In August 2026, Ascot Park Hotel was the most searched among invercargill hotels and accommodation in New Zealand, with an estimated 4.4K branded searches and 42.7% estimated Share of Search within this set. The Langlands Hotel is in 2nd place, 9.2 percentage points behind at 33.5% Share of Search.

New Zealand invercargill hotels and accommodation, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Ascot Park Hotel49.9% → 42.7%49.9%Oct 202537.3%Feb 20261st
The Langlands Hotel27.6% → 33.5%37.8%Feb 202627.6%Oct 20252nd
Kelvin Hotel22.6% → 23.8%31.2%Mar 202622.6%Oct 20253rd

Each finding as a sentence

  • Across the 11 months ending August 2026, Ascot Park Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand decreased from 49.9% to 42.7%.
  • Across the 11 months ending August 2026, The Langlands Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand increased from 27.6% to 33.5%.
  • Across the 11 months ending August 2026, Kelvin Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand increased from 22.6% to 23.8%.
  • Across the 11 months ending August 2026, Ascot Park Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand peaked at 49.9% in October 2025 and was lowest at 37.3% in February 2026.
  • Across the 11 months ending August 2026, The Langlands Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand peaked at 37.8% in February 2026 and was lowest at 27.6% in October 2025.
  • Across the 11 months ending August 2026, Kelvin Hotel’s estimated Share of Search among invercargill hotels and accommodation in New Zealand peaked at 31.2% in March 2026 and was lowest at 22.6% in October 2025.

How did search popularity change for New Zealand invercargill hotels and accommodation in August 2026?

  1. In August 2026, Ascot Park Hotel gained estimated Share of Search among invercargill hotels and accommodation in New Zealand, from 41.4% to 42.7%.

  2. In August 2026, The Langlands Hotel lost estimated Share of Search among invercargill hotels and accommodation in New Zealand, from 35.2% to 33.5%.

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