Brandwave

Renpho vs Salter:Which is more popular?

In September 2026, Salter had more branded searches than Renpho among food scale brands in New Zealand. Salter had about 470 branded searches, while Renpho had 140. Salter made up 58.8% of all food scale brand searches we track, and Renpho accounted for 17.5%. When we asked ChatGPT and Google AI Overviews about food scale brands, Salter appeared in all five answers and Renpho in none.

Among food scale brands in New Zealand in September 2026

Who do people search for more?

Salter, about 3 searches for every 1 for Renpho

Salter 470 searchesRenpho 140 searches

Who does AI mention more?

Salter, mentioned in every answer we collected

Salter in 5 of 5Renpho in 0 of 5

Who does AI recommend more?

Salter, the only one of the two named

Salter first in 2Renpho never named

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Top food scale brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Salter appeared in all five answers. Renpho did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Salter1st
  2. OXO1st
  3. Renpho–
  4. Etekcity–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Salter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • OXO2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Renpho0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Etekcity0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about food scale brands

5 answers
  • Asked ChatGPT

    “Which food scale brand should I buy in New Zealand?”

    1. 1Salter
    2. 2OXO
  • Asked ChatGPT

    “What are the best food scale brands in New Zealand?”

    1. 1OXO
    2. 2Salter
  • Asked ChatGPT

    “What's the best food scale brand in New Zealand for precise cooking?”

    1. 1Salter
  • Searched Google, AI Overview

    “food scales nz”

    1. 1Salter
  • Searched Google, AI Overview

    “digital kitchen scale”

    1. 1Salter

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Renpho or Salter more popular in search?

This chart shows how often people search Google for Renpho and Salter by name. Each line represents a brand's share of searches for all four food scale brands we track, month by month, from searches in New Zealand.

Renpho and Salter among food scale brands in New Zealand, by month

Share of searches by month for Salter, Renpho. The figures are in the table below the chart.

View monthly share of searches table
MonthSalterOXORenphoEtekcity
Oct 202561%22.1%14.3%2.6%
Nov 202561.8%20.6%16.2%1.5%
Dec 202551.1%22.8%22.8%3.3%
Jan 202653.5%26.3%17.2%3%
Feb 202658.3%23.6%15.3%2.8%
Mar 202656.6%27.6%11.8%3.9%
Apr 202660.5%24.4%12.8%2.3%
May 202656.6%20.5%20.5%2.4%
Jun 202663.4%20.7%13.4%2.4%
Jul 202662.4%20%16.5%1.2%
Aug 202659.1%23.9%15.9%1.1%
Sep 202658.8%21.3%17.5%2.5%

How has the Renpho and Salter comparison changed over the last 12 months?

3 findings
  • Salter was ahead of Renpho in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Renpho’s share of searches among food scale brands in New Zealand moved from 14.3% to 17.5%, and its estimated monthly branded searches moved from 110 to 140.
  • Across the 12 months ending September 2026, Salter’s share of searches among food scale brands in New Zealand moved from 61% to 58.8%, and its estimated monthly branded searches held steady at 470.

How did search popularity change for New Zealand food scale brands in September 2026?

2 changes
  1. In September 2026, Renpho gained share of searches among food scale brands in New Zealand, from 15.9% to 17.5%.

  2. Salter’s share of searches among food scale brands in New Zealand has lost ground for 3 months in a row, from 63.4% to 58.8% in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Renpho’s and Salter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Renpho

1 branded search term

  • renpho

Salter

2 branded search terms

  • salter
  • salter scales

How the Brand Demand Index is measured

Other head-to-heads among food scale brands

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