Egg poacher brands in New Zealand:Which are most popular?
In September 2026, Ninja was the most searched egg poacher brand in New Zealand, accounting for 85.2% of all searches among the three brands we track. When we checked with ChatGPT and Google AI Overviews, Avanti Homewares was mentioned most often, in two of the five answers.
NinjaShare of searches 85.2%Mentioned in 0 of 5 AI answers
SalterShare of searches 14.1%Mentioned in 0 of 5 AI answers
Avanti HomewaresShare of searches 0.67%Mentioned in 2 of 5 AI answers
Follow egg poacher brands and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top egg poacher brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Avanti Homewares was mentioned most often, in two of the five answers. Ninja, which ranked first in searches, was not mentioned at all.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Avanti Homewares2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Ninja0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Salter0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about egg poacher brands
5 answers
Asked ChatGPT
“Which egg poacher brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best egg poacher brands in New Zealand?”
Asked ChatGPT
“What's the best egg poacher brand in New Zealand for easy breakfast eggs?”
Searched Google, AI Overview
“best egg poacher”
Searched Google, AI Overview
“egg poacher pan”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which egg poacher brands do people search for most?
This chart shows how often people search Google for each egg poacher brand by name. Each line represents a brand's share of searches for all three egg poacher brands we track, month by month, from searches in New Zealand.
Share of searches by month for Ninja, Salter. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ninja | Salter | Avanti Homewares |
|---|---|---|---|
| Oct 2025 | 77.5% | 21.7% | 0.83% |
| Nov 2025 | 87.1% | 12.4% | 0.59% |
| Dec 2025 | 86.5% | 12.4% | 1.2% |
| Jan 2026 | 85.2% | 14.1% | 0.67% |
| Feb 2026 | 80.9% | 18.3% | 0.87% |
| Mar 2026 | 74.1% | 24.1% | 1.9% |
| Apr 2026 | 80.9% | 18.4% | 0.71% |
| May 2026 | 80.9% | 18.4% | 0.71% |
| Jun 2026 | 80.9% | 18.4% | 0.71% |
| Jul 2026 | 85.1% | 14.2% | 0.68% |
| Aug 2026 | 80.9% | 18.4% | 0.71% |
| Sep 2026 | 85.2% | 14.1% | 0.67% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 85.2% | 1.3K | +11.4% | +4.4 points | |
| 2, held 2nd | 14.1% | 210 | -19.2% | -4.3 points | |
| 3, held 3rd | 0.67% | 10 | 0% | 0 points |
Which brand is most popular in search among egg poacher brands in New Zealand?
3 brands
In September 2026, Ninja was the most searched among egg poacher brands in New Zealand, with an estimated 1.3K branded searches, 85.2% of all searches for the three we track. Salter is in 2nd place, 71.1 percentage points behind at 14.1%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Ninja | 77.5% → 85.2% | 87.1%Nov 2025 | 74.1%Mar 2026 | 1st |
| Salter | 21.7% → 14.1% | 24.1%Mar 2026 | 12.4%Nov 2025 | 2nd |
| Avanti Homewares | 0.83% → 0.67% | 1.9%Mar 2026 | 0.59%Nov 2025 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Ninja’s share of searches among egg poacher brands in New Zealand increased from 77.5% to 85.2%.
- Across the 12 months ending September 2026, Salter’s share of searches among egg poacher brands in New Zealand decreased from 21.7% to 14.1%.
- Across the 12 months ending September 2026, Ninja’s share of searches among egg poacher brands in New Zealand peaked at 87.1% in November 2025 and was lowest at 74.1% in March 2026.
- Across the 12 months ending September 2026, Salter’s share of searches among egg poacher brands in New Zealand peaked at 24.1% in March 2026 and was lowest at 12.4% in November 2025.
- Across the 12 months ending September 2026, Avanti Homewares’ share of searches among egg poacher brands in New Zealand peaked at 1.9% in March 2026 and was lowest at 0.59% in November 2025.
- Across the 12 months ending September 2026, Avanti Homewares held steady: its share of searches among egg poacher brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand egg poacher brands in September 2026?
2 changes
In September 2026, Ninja gained share of searches among egg poacher brands in New Zealand, from 80.9% to 85.2%.
In September 2026, Salter lost share of searches among egg poacher brands in New Zealand, from 18.4% to 14.1%.
Compare popularity between leading brands
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.