Brandwave

Beko vs Fisher & Paykel:Which is more popular by branded search in New Zealand?

In August 2026, Fisher & Paykel had more branded searches than Beko among dishwasher brands in New Zealand. Fisher & Paykel was estimated to have 51.5K branded searches compared to Beko’s 3.1K, and held a 44.2% Share of Search versus Beko’s 2.7%.

Share of Search among dishwasher brands in New Zealand in August 2026Which is more popular in search, Beko or Fisher & Paykel?
Beko2.7%3.1K searches
vs
Fisher & Paykel44.2%51.5K searches

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Which is more popular in search, Beko or Fisher & Paykel?

Compare the dishwasher brands New Zealand households buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Beko and Fisher & Paykel among dishwasher brands in New Zealand, by month

Share of Search by month for Fisher & Paykel, Beko. The figures are in the table below the chart.

View monthly share of search table
MonthFisher & PaykelSamsungHaierMieleBoschBeko
Oct 202544.1%16.3%13%12.8%11.1%2.7%
Nov 202545.1%16.7%12.2%13.4%10%2.6%
Dec 202542.9%18.4%12.8%12.8%10.3%2.7%
Jan 202643.9%17.4%13.3%11.7%10.6%3%
Feb 202646%16.6%12.6%11.2%10.9%2.8%
Mar 202646.2%16.5%11.7%11.7%11.1%2.7%
Apr 202643.6%17.7%12.9%11.9%11.1%2.7%
May 202645.5%16.6%11.6%11.6%12%2.7%
Jun 202646.1%17.6%11.6%11%11%2.7%
Jul 202645.1%16.8%11.9%11.2%12.2%2.8%
Aug 202644.2%18.2%12.5%11.3%11.1%2.7%
Sep 2026——————

How has the Beko and Fisher & Paykel comparison changed over the last 12 months?

  • Fisher & Paykel was ahead of Beko in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Beko’s estimated Share of Search among dishwasher brands in New Zealand held steady at 2.7%, and its estimated monthly branded searches moved from 2.9K to 3.1K.
  • Across the 11 months ending August 2026, Fisher & Paykel’s estimated Share of Search among dishwasher brands in New Zealand moved from 44.1% to 44.2%, and its estimated monthly branded searches moved from 48K to 51.5K.

How did search popularity change for New Zealand dishwasher brands in August 2026?

  1. In August 2026, Fisher & Paykel lost estimated Share of Search among dishwasher brands in New Zealand, from 45.1% to 44.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Beko’s and Fisher & Paykel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Beko

14 branded search terms

  • beko
  • beko appliances
  • beko com
  • beko dishwasher
  • beko dishwasher nz
  • beko dryer
  • beko fridge
  • beko integrated dishwasher
  • beko near me
  • beko nz
  • beko online
  • beko oven
  • beko stainless steel dishwasher
  • beko washing machine

Fisher & Paykel

62 branded search terms

  • 7kg fisher paykel washing machine
  • 8kg fisher paykel washing machine
  • elba by fisher and paykel
  • elba fisher and paykel fridge
  • fisher & paykel
  • fisher & paykel bar fridge
  • fisher & paykel dishwasher
  • fisher & paykel double dishdrawer
  • fisher & paykel dryer
  • fisher & paykel ecosmart washing machine
  • fisher & paykel elba washing machine
  • fisher & paykel french door fridge
  • fisher & paykel french door fridge freezer
  • fisher & paykel fridge
  • fisher & paykel fridge freezer
  • fisher & paykel induction cooktop
  • fisher & paykel integrated dishwasher
  • fisher & paykel near me
  • fisher & paykel nz
  • fisher & paykel online
  • fisher & paykel oven
  • fisher & paykel quicksmart washing machine
  • fisher & paykel rangehood
  • fisher & paykel side by side fridge freezer
  • fisher & paykel single dishdrawer
  • fisher & paykel stainless steel fridge
  • fisher & paykel top loader
  • fisher & paykel top loader washing machine
  • fisher & paykel washing machine
  • fisher & paykel washsmart top loader
  • fisher and paykel
  • fisher and paykel appliance
  • fisher and paykel cooktops
  • fisher and paykel dishwasher
  • fisher and paykel dryer
  • fisher and paykel filters
  • fisher and paykel freestanding ovens
  • fisher and paykel fridge double door
  • fisher and paykel head office
  • fisher and paykel servicing
  • fisher and paykel wall ovens
  • fisher and paykel washing machine
  • fisher and paykel washing machine cleaner
  • fisher paykel
  • fisher paykel dish drawer
  • fisher paykel dishdrawer
  • fisher paykel dishwasher
  • fisher paykel dryer
  • fisher paykel fridge
  • fisher paykel fridge freezer
  • fisher paykel oven
  • fisher paykel washing machine
  • fisherpaykel
  • fisherpaykel com
  • fisherpaykel dishwasher
  • fisherpaykel dryer
  • fisherpaykel fridge
  • fisherpaykel nz
  • fisherpaykel oven
  • fisherpaykel washing machine
  • top loader fisher and paykel washing machine
  • white fisher paykel fridge

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.