Brandwave

Hisense vs Westinghouse:Which is more popular?

In September 2026, Hisense and Westinghouse were level in searches among chest freezer brands in New Zealand, with an estimated 1K versus 1.1K branded searches, at 3.8% and 4.1% of the total. When we asked ChatGPT and Google AI Overviews about chest freezer brands, Westinghouse appeared in three of the five answers and Hisense in one. Westinghouse was mentioned before Hisense in every answer that named either.

Among chest freezer brands in New Zealand in September 2026

Who do people search for more?

Westinghouse, about 6% more searches than Hisense

Westinghouse 1.1K searchesHisense 1K searches

Who does AI mention more?

Westinghouse, mentioned in 3 of 5 answers, Hisense in 1

Westinghouse in 3 of 5Hisense in 1 of 5

Who does AI recommend more?

Westinghouse, named ahead of Hisense in 2 of 2 answers

Westinghouse first in 2Hisense never first

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Top chest freezer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Westinghouse was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Hisense was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Westinghouse was listed before Hisense in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Haier1st
  2. Westinghouse2nd
  3. Midea3rd
  4. Fisher & Paykel4th
  5. Hisense5th
  6. Beko–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Haier4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Westinghouse3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fisher & Paykel2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Midea2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hisense1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Beko0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about chest freezer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Hisense or Westinghouse more popular in search?

This chart shows how often people search Google for Hisense and Westinghouse by name. Each line represents a brand's share of searches for all six chest freezer brands we track, month by month, from searches in New Zealand.

Hisense and Westinghouse among chest freezer brands in New Zealand, by month

Share of searches by month for Westinghouse, Hisense. The figures are in the table below the chart.

View monthly share of searches table
MonthFisher & PaykelHaierMideaWestinghouseHisenseBeko
Oct 202571.8%10.5%7.3%3.7%4.6%2%
Nov 202571.9%9.4%9.5%3.1%4.8%1.4%
Dec 202569.6%9.7%9.6%3.6%5.8%1.7%
Jan 202669.2%11.4%8.6%3.6%5.7%1.6%
Feb 202674%9.7%7.3%3.4%3.8%1.8%
Mar 202676%8.5%6.6%3.3%4.1%1.5%
Apr 202670.9%10.9%7.4%3.4%5.7%1.6%
May 202674.6%9.5%6.6%3.3%4.1%1.8%
Jun 202673.6%9.7%6.7%3.2%4.9%1.8%
Jul 202674.9%8.6%7.5%3%4.4%1.6%
Aug 202676.6%9.3%5.9%3.5%3.2%1.5%
Sep 202674.5%9.3%6.9%4.1%3.8%1.4%

How has the Hisense and Westinghouse comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Westinghouse took it in August 2026.
  • Across the 12 months ending September 2026, Hisense’s share of searches among chest freezer brands in New Zealand moved from 4.6% to 3.8%, and its estimated monthly branded searches moved from 1.3K to 1K.
  • Across the 12 months ending September 2026, Westinghouse’s share of searches among chest freezer brands in New Zealand moved from 3.7% to 4.1%, and its estimated monthly branded searches held steady at 1.1K.

How did search popularity change for New Zealand chest freezer brands in September 2026?

2 changes
  1. In September 2026, Westinghouse gained share of searches among chest freezer brands in New Zealand, from 3.5% to 4.1%.

  2. In September 2026, Hisense gained share of searches among chest freezer brands in New Zealand, from 3.2% to 3.8%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Hisense’s and Westinghouse’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hisense

2 branded search terms

  • hisense
  • hisense brand

Westinghouse

3 branded search terms

  • westinghouse
  • westinghouse saturn
  • westinghouse wdh804n7wa

How the Brand Demand Index is measured

Other head-to-heads among chest freezer brands

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