Bulk and organic food stores in New Zealand:Which brands are most popular in search?
In August 2026, Farro was the most searched among bulk and organic food stores in New Zealand, with an estimated 28.1K branded searches and 60.7% estimated Share of Search within this set.
Farro60.7%
Bin Inn31.1%Commonsense Organics7.5%
Huckleberry0.61%- Bulk Foods Online0.17%
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Share of SearchLeaderboard
Compare the bulk bin and organic grocery stores New Zealanders shop. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Farro, Bin Inn, Commonsense Organics. The figures are in the table below the chart.
View monthly share of search table
| Month | Farro | Bin Inn | Commonsense Organics | Huckleberry | Bulk Foods Online |
|---|---|---|---|---|---|
| Oct 2025 | 57% | 34.3% | 7.9% | 0.69% | 0.06% |
| Nov 2025 | 61.8% | 30.5% | 7.1% | 0.6% | 0.05% |
| Dec 2025 | 70.1% | 23.5% | 6% | 0.38% | 0.06% |
| Jan 2026 | 56.3% | 33.3% | 9.6% | 0.64% | 0.15% |
| Feb 2026 | 61.1% | 29.8% | 8.3% | 0.65% | 0.11% |
| Mar 2026 | 55.7% | 34.9% | 8.3% | 0.71% | 0.39% |
| Apr 2026 | 55.8% | 34.8% | 8.4% | 0.69% | 0.28% |
| May 2026 | 56% | 34.8% | 8.4% | 0.67% | 0.12% |
| Jun 2026 | 58.8% | 32.6% | 7.8% | 0.56% | 0.11% |
| Jul 2026 | 60.8% | 30.9% | 7.4% | 0.6% | 0.17% |
| Aug 2026 | 60.7% | 31.1% | 7.5% | 0.61% | 0.17% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.7% | 28.1K | -0.74% | -0.2 points | |
| 2, held 2nd | 31.1% | 14.4K | 0% | +0.1 points | |
| 3, held 3rd | 7.5% | 3.5K | -0.29% | 0 points | |
| 4, held 4th | 0.61% | 280 | 0% | 0 points | |
| 5, held 5th | 0.17% | 80 | 0% | 0 points |
1.
Farro60.7%
held 1st · 28.1K estimated branded searches · -0.74% vs prior month · -0.2 points
2.
Bin Inn31.1%
held 2nd · 14.4K estimated branded searches · 0% vs prior month · +0.1 points
7.5%
held 3rd · 3.5K estimated branded searches · -0.29% vs prior month · 0 points
0.61%
held 4th · 280 estimated branded searches · 0% vs prior month · 0 points
0.17%
held 5th · 80 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between leading brands
Which brand is most popular in search among bulk and organic food stores in New Zealand?
5 brands
In August 2026, Farro was the most searched among bulk and organic food stores in New Zealand, with an estimated 28.1K branded searches and 60.7% estimated Share of Search within this set. Bin Inn is in 2nd place, 29.6 percentage points behind at 31.1% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 57% → 60.7% | 70.1%Dec 2025 | 55.7%Mar 2026 | 1st | |
| 34.3% → 31.1% | 34.9%Mar 2026 | 23.5%Dec 2025 | 2nd | |
| 7.9% → 7.5% | 9.6%Jan 2026 | 6%Dec 2025 | 3rd | |
| 0.69% → 0.61% | 0.71%Mar 2026 | 0.38%Dec 2025 | 4th | |
| Bulk Foods Online | 0.06% → 0.17% | 0.39%Mar 2026 | 0.05%Nov 2025 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Farro’s estimated Share of Search among bulk and organic food stores in New Zealand increased from 57% to 60.7%.
- Across the 11 months ending August 2026, Bin Inn’s estimated Share of Search among bulk and organic food stores in New Zealand decreased from 34.3% to 31.1%.
- Across the 11 months ending August 2026, Farro’s estimated Share of Search among bulk and organic food stores in New Zealand peaked at 70.1% in December 2025 and was lowest at 55.7% in March 2026.
- Across the 11 months ending August 2026, Bin Inn’s estimated Share of Search among bulk and organic food stores in New Zealand peaked at 34.9% in March 2026 and was lowest at 23.5% in December 2025.
- Across the 11 months ending August 2026, Commonsense Organics’ estimated Share of Search among bulk and organic food stores in New Zealand peaked at 9.6% in January 2026 and was lowest at 6% in December 2025.
- Across the 11 months ending August 2026, Commonsense Organics, Huckleberry and Bulk Foods Online held steady: their estimated Share of Search among bulk and organic food stores in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand bulk and organic food stores in August 2026?
4 changes
Estimated monthly branded searches for Bulk Foods Online in New Zealand rose 166.7% over 11 measured months, from 30 to 80 in August 2026.

Estimated monthly branded searches for Huckleberry in New Zealand fell 17.6% over 11 measured months, from 340 to 280 in August 2026.

Estimated monthly branded searches for Bin Inn in New Zealand fell 15.5% over 11 measured months, from 17K to 14.4K in August 2026.
Estimated monthly branded searches for Commonsense Organics in New Zealand fell 12.4% over 11 measured months, from 3.9K to 3.5K in August 2026.

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