Brandwave

Photoroom vs remove.bg:Which is more popular?

In September 2026, remove.bg had more branded searches than Photoroom among background removal tools in New Zealand. remove.bg had about 36,200 branded searches, while Photoroom had 930. remove.bg made up 96.4% of all background removal tool searches we track, and Photoroom accounted for 2.5%. When we asked ChatGPT and Google AI Overviews about background removal tools, Photoroom appeared in all five answers and remove.bg in four. Photoroom and remove.bg were each mentioned first in two of the four answers.

Among background removal tools in New Zealand in September 2026

Who do people search for more?

remove.bg, about 39 searches for every 1 for Photoroom

remove.bg 36.2K searchesPhotoroom 930 searches

Who does AI mention more?

Photoroom, mentioned in every answer we collected

Photoroom in 5 of 5remove.bg in 4 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Photoroom first in 2remove.bg first in 2

Follow Photoroom vs remove.bg and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top background removal tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Photoroom appeared in all five answers. remove.bg was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Photoroom and remove.bg were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Photoroom1st
  2. remove.bg2nd
  3. Pixelcut3rd
  4. Clipdrop4th
  5. Slazzer5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Photoroom5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • remove.bg4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Clipdrop2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pixelcut1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Slazzer1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about background removal tools

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Photoroom or remove.bg more popular in search?

This chart shows how often people search Google for Photoroom and remove.bg by name. Each line represents a brand's share of searches for all five background removal tools we track, month by month, from searches in New Zealand.

Photoroom and remove.bg among background removal tools in New Zealand, by month

Share of searches by month for remove.bg, Photoroom. The figures are in the table below the chart.

View monthly share of searches table
Monthremove.bgPhotoroomPixelcutSlazzerClipdrop
Oct 202595.1%2.9%1.5%0.29%0.21%
Nov 202596.2%2.4%1.1%0.24%0.09%
Dec 202594.6%3.1%1.8%0.23%0.23%
Jan 202692.1%4.4%3.1%0.18%0.23%
Feb 202695.1%2.7%1.8%0.37%0.13%
Mar 202694.7%3.9%0.98%0.21%0.21%
Apr 202694.9%3.5%1.1%0.25%0.25%
May 202692.6%6.3%0.8%0.17%0.17%
Jun 202696.3%2.5%0.72%0.24%0.18%
Jul 202694%4.5%0.85%0.28%0.32%
Aug 202694.4%2.8%2.3%0.26%0.21%
Sep 202696.4%2.5%0.72%0.27%0.16%

How has the Photoroom and remove.bg comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand background removal tools in September 2026?

2 changes
  1. In September 2026, remove.bg gained share of searches among background removal tools in New Zealand, from 94.4% to 96.4%.

  2. Estimated monthly branded searches for Photoroom in New Zealand fell 17% over 12 measured months, from 1.1K to 930 in September 2026.

How are branded searches counted?

13 search terms

Brandwave collects information about searches that people make online using Photoroom’s and remove.bg’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Photoroom

4 branded search terms

  • photoroom
  • photoroom app
  • photoroom background remover
  • photoroom remove background

remove.bg

9 branded search terms

  • adobe remove bg
  • picture remove bg
  • remove bg
  • remove bg adobe
  • remove bg photoshop
  • removebg
  • removebg bg
  • removebg hd
  • removebg remove background

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.