Brandwave

How popular isremove.bg in search?

In August 2026, there were an estimated 49.1K branded searches for remove.bg in New Zealand which is up 31.6% over the last 11 months. remove.bg holds 95.7% estimated Share of Search among New Zealand background removal tools and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. remove.bg95.7%
  2. Photoroom2.2%
  3. Pixelcut1.8%
  4. Slazzer0.2%
  5. Clipdrop0.16%
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Which background removal tools compete with remove.bg?

remove.bg against background removal tools in New Zealand, by month

Share of Search by month for remove.bg, Photoroom. The figures are in the table below the chart.

View monthly share of search table
Monthremove.bgPhotoroomPixelcutSlazzerClipdrop
Oct 202595.1%2.9%1.5%0.28%0.2%
Nov 202596.2%2.4%1.1%0.24%0.09%
Dec 202594.4%3.2%1.9%0.23%0.23%
Jan 202692.3%4.3%3%0.17%0.22%
Feb 202696%2.1%1.4%0.31%0.1%
Mar 202695%3.7%0.92%0.2%0.2%
Apr 202696.8%2.2%0.68%0.16%0.16%
May 202694.9%4.4%0.52%0.11%0.11%
Jun 202697.5%1.9%0.38%0.13%0.09%
Jul 202696.4%2.8%0.5%0.17%0.18%
Aug 202695.7%2.2%1.8%0.2%0.16%
Sep 2026—————

  1. 1.remove.bg

    95.7%

    held 1st · 49.1K estimated branded searches · -6.4% vs prior month · -0.7 points

  2. 2.Photoroom

    2.2%

    held 2nd · 1.1K estimated branded searches · -26% vs prior month · -0.6 points

  3. 3.Pixelcut

    1.8%

    held 3rd · 900 estimated branded searches · +233.3% vs prior month · +1.3 points

  4. 4.Slazzer

    0.2%

    moved from 5th to 4th · 100 estimated branded searches · +11.1% vs prior month · 0 points

  5. 5.Clipdrop

    0.16%

    moved from 4th to 5th · 80 estimated branded searches · -20% vs prior month · 0 points

Compare search popularity between remove.bg and its closest rivals

How has branded search demand for remove.bg changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for remove.bg in New Zealand rose from 37.3K to 49.1K.
  • Across the 11 months ending August 2026, remove.bg’s estimated Share of Search among background removal tools in New Zealand increased from 95.1% to 95.7%.
  • Across the 11 months ending August 2026, remove.bg’s estimated Share of Search among background removal tools in New Zealand peaked at 97.5% in June 2026 and was lowest at 92.3% in January 2026.

How did search popularity change for New Zealand background removal tools in August 2026?

  1. In August 2026, Pixelcut gained estimated Share of Search among background removal tools in New Zealand, from 0.5% to 1.8%.

  2. In August 2026, remove.bg lost estimated Share of Search among background removal tools in New Zealand, from 96.4% to 95.7%.

  3. In August 2026, Photoroom lost estimated Share of Search among background removal tools in New Zealand, from 2.8% to 2.2%.

  4. In August 2026, Slazzer rose from 5th to 4th among background removal tools in New Zealand.

  5. In August 2026, Clipdrop fell from 4th to 5th among background removal tools in New Zealand.

How is remove.bg measured?

Brandwave collects information about searches that people make online using remove.bg’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

16 branded search terms

  • adobe remove bg
  • picture remove bg
  • remove bg
  • remove bg adobe
  • remove bg background change
  • remove bg background remover
  • remove bg from gif
  • remove bg from image
  • remove bg online
  • remove bg photoshop
  • remove bg remove background
  • remove bg white background
  • removebg
  • removebg bg
  • removebg hd
  • removebg remove background

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How the Brand Demand Index is measured

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