Brandwave

Auckland renovation builders in New Zealand:Which brands are most popular in search?

In August 2026, Refresh Renovations was the most searched among auckland renovation builders in New Zealand, with an estimated 1.1K branded searches and 67.3% estimated Share of Search within this set.

Share of Search, August 2026
  1. Refresh Renovations67.3%
  2. Smith & Sons29.8%
  3. Reliable Renovations2.9%

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Share of SearchLeaderboard

Compare Auckland renovation builders using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among auckland renovation builders in New Zealand, by month

Share of Search by month for Refresh Renovations, Smith & Sons, Reliable Renovations. The figures are in the table below the chart.

View monthly share of search table
MonthRefresh RenovationsSmith & SonsReliable Renovations
Oct 202573%24.2%2.8%
Nov 202572.4%25%2.6%
Dec 202565.5%32.8%1.7%
Jan 202667.7%28.1%4.2%
Feb 202666.1%31.7%2.2%
Mar 202667%30.5%2.5%
Apr 202668.5%28.5%3%
May 202672%25.9%2.1%
Jun 202670.7%27%2.3%
Jul 202668.8%27.2%4%
Aug 202667.3%29.8%2.9%
Sep 2026———

This month’s ranking, August 2026

  1. held 1st · 1.1K estimated branded searches · -3.4% vs prior month · -1.5 points

  2. held 2nd · 510 estimated branded searches · +8.5% vs prior month · +2.7 points

  3. held 3rd · 50 estimated branded searches · -28.6% vs prior month · -1.1 points

Compare search popularity between leading brands

Which brand is most popular in search among auckland renovation builders in New Zealand?

In August 2026, Refresh Renovations was the most searched among auckland renovation builders in New Zealand, with an estimated 1.1K branded searches and 67.3% estimated Share of Search within this set. Smith & Sons is in 2nd place, 37.4 percentage points behind at 29.8% Share of Search.

New Zealand auckland renovation builders, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Refresh Renovations73% → 67.3%73%Oct 202565.5%Dec 20251st
Smith & Sons24.2% → 29.8%32.8%Dec 202524.2%Oct 20252nd
Reliable Renovations2.8% → 2.9%4.2%Jan 20261.7%Dec 20253rd

Each finding as a sentence

  • Across the 11 months ending August 2026, Refresh Renovations’ estimated Share of Search among auckland renovation builders in New Zealand decreased from 73% to 67.3%.
  • Across the 11 months ending August 2026, Smith & Sons’ estimated Share of Search among auckland renovation builders in New Zealand increased from 24.2% to 29.8%.
  • Across the 11 months ending August 2026, Refresh Renovations’ estimated Share of Search among auckland renovation builders in New Zealand peaked at 73% in October 2025 and was lowest at 65.5% in December 2025.
  • Across the 11 months ending August 2026, Smith & Sons’ estimated Share of Search among auckland renovation builders in New Zealand peaked at 32.8% in December 2025 and was lowest at 24.2% in October 2025.
  • Across the 11 months ending August 2026, Reliable Renovations’ estimated Share of Search among auckland renovation builders in New Zealand peaked at 4.2% in January 2026 and was lowest at 1.7% in December 2025.
  • Across the 11 months ending August 2026, Reliable Renovations held steady: its estimated Share of Search among auckland renovation builders in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand auckland renovation builders in August 2026?

  1. In August 2026, Smith & Sons gained estimated Share of Search among auckland renovation builders in New Zealand, from 27.2% to 29.8%.

  2. In August 2026, Refresh Renovations lost estimated Share of Search among auckland renovation builders in New Zealand, from 68.8% to 67.3%.

  3. In August 2026, Reliable Renovations lost estimated Share of Search among auckland renovation builders in New Zealand, from 4% to 2.9%.

How the Brand Demand Index is measured

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