Brandwave

How popular isUltrahuman in search?

In August 2026, there were an estimated 240 branded searches for Ultrahuman in New Zealand which is down 27.3% over the last 11 months. Ultrahuman holds 1.3% estimated Share of Search among New Zealand smart ring brands and is ranked 4th of 4 competitors for search popularity.

Share of Search, August 2026
  1. Oura87.2%
  2. RingConn6.7%
  3. Samsung Galaxy Ring4.7%
  4. Ultrahuman1.3%
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Which smart ring brands compete with Ultrahuman?

Ultrahuman against smart ring brands in New Zealand, by month

Share of Search by month for Oura, RingConn, Samsung Galaxy Ring, Ultrahuman. The figures are in the table below the chart.

View monthly share of search table
MonthOuraRingConnSamsung Galaxy RingUltrahuman
Oct 202580.1%7.6%9%3.3%
Nov 202585.9%6.4%4.8%2.9%
Dec 202583.3%6.7%6.7%3.3%
Jan 202684.1%7.3%5.8%2.8%
Feb 202684.7%7.3%4.8%3.2%
Mar 202683.2%6.3%6.1%4.4%
Apr 202685.8%6.9%4.6%2.7%
May 202688.1%6%3.6%2.3%
Jun 202688.7%7%3%1.3%
Jul 202688.4%5.8%4.3%1.4%
Aug 202687.2%6.7%4.7%1.3%
Sep 2026————
  1. 1.Oura

    87.2%

    held 1st · 15.5K estimated branded searches · -10.8% vs prior month · -1.2 points

  2. 2.RingConn

    6.7%

    held 2nd · 1.2K estimated branded searches · +4.3% vs prior month · +0.9 points

  3. held 3rd · 840 estimated branded searches · -1.2% vs prior month · +0.4 points

  4. held 4th · 240 estimated branded searches · -14.3% vs prior month · -0.1 points

Compare search popularity between Ultrahuman and its closest rivals

How has branded search demand for Ultrahuman changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Ultrahuman in New Zealand fell from 330 to 240.
  • Across the 11 months ending August 2026, Ultrahuman’s estimated Share of Search among smart ring brands in New Zealand decreased from 3.3% to 1.3%.
  • Across the 11 months ending August 2026, Ultrahuman’s estimated Share of Search among smart ring brands in New Zealand peaked at 4.4% in March 2026 and was lowest at 1.3% in June 2026.

How did search popularity change for New Zealand smart ring brands in August 2026?

  1. In August 2026, RingConn gained estimated Share of Search among smart ring brands in New Zealand, from 5.8% to 6.7%.

  2. In August 2026, Oura lost estimated Share of Search among smart ring brands in New Zealand, from 88.4% to 87.2%.

  3. Estimated monthly branded searches for Ultrahuman in New Zealand fell 27.3% over 11 measured months, from 330 to 240 in August 2026.

How is Ultrahuman measured?

Brandwave collects information about searches that people make online using Ultrahuman’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • ultrahuman
  • ultrahuman com
  • ultrahuman near me
  • ultrahuman nz
  • ultrahuman sleep tracker

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How the Brand Demand Index is measured

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Is Ultrahuman your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.