Brandwave

How popular isTowbin in search?

In August 2026, there were an estimated 10 branded searches for Towbin in New Zealand which held steady over the last 11 months. Towbin holds 0.26% estimated Share of Search among New Zealand nelson waste management companies and is ranked 3rd of 3 competitors for search popularity.

Share of Search, August 2026
  1. CanPlan64.9%
  2. WasteCo34.9%
  3. Towbin0.26%
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Which nelson waste management companies compete with Towbin?

Towbin against nelson waste management companies in New Zealand, by month

Share of Search by month for CanPlan, WasteCo, Towbin. The figures are in the table below the chart.

View monthly share of search table
MonthCanPlanWasteCoTowbin
Oct 202570.4%29.4%0.26%
Nov 202572.8%27%0.27%
Dec 202578.5%21.3%0.22%
Jan 202677.9%21.8%0.24%
Feb 202669.7%30%0.28%
Mar 202666.6%33.2%0.26%
Apr 202670.1%29.6%0.26%
May 202660.3%39.5%0.24%
Jun 202652.5%47.3%0.24%
Jul 202662.7%37%0.28%
Aug 202664.9%34.9%0.26%
Sep 2026———
  1. 1.CanPlan

    64.9%

    held 1st · 2.5K estimated branded searches · +12.9% vs prior month · +2.1 points

  2. 2.WasteCo

    34.9%

    held 2nd · 1.4K estimated branded searches · +3% vs prior month · -2.1 points

  3. 3.Towbin

    0.26%

    held 3rd · 10 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Towbin and its closest rivals

How has branded search demand for Towbin changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Towbin in New Zealand held steady at 10.
  • Across the 11 months ending August 2026, Towbin’s estimated Share of Search among nelson waste management companies in New Zealand held steady at 0.26%.

How did search popularity change for New Zealand nelson waste management companies in August 2026?

  1. In August 2026, CanPlan gained estimated Share of Search among nelson waste management companies in New Zealand, from 62.7% to 64.9%.

  2. In August 2026, WasteCo lost estimated Share of Search among nelson waste management companies in New Zealand, from 37% to 34.9%.

How is Towbin measured?

Brandwave collects information about searches that people make online using Towbin’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • tow bin

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How the Brand Demand Index is measured

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Is Towbin your brand?

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