How popular isThe Pest Man in search?
In August 2026, there were an estimated 30 branded searches for The Pest Man in New Zealand which is down 50% over the last 11 months. The Pest Man holds 1.3% estimated Share of Search among New Zealand palmerston north pest control companies and is ranked 3rd of 5 competitors for search popularity.
Rentokil96.2%
The Local Guys Pest Control1.3%
The Pest Man1.3%
Pest Control Specialists0.85%
Premium Pest Control0.43%
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Which palmerston north pest control companies compete with The Pest Man?
Share of Search by month for Rentokil, The Pest Man. The figures are in the table below the chart.
View monthly share of search table
| Month | Rentokil | The Local Guys Pest Control | The Pest Man | Pest Control Specialists | Premium Pest Control |
|---|---|---|---|---|---|
| Oct 2025 | 95.9% | 1.1% | 2.2% | 0.37% | 0.37% |
| Nov 2025 | 93.4% | 1.7% | 3.3% | 1% | 0.66% |
| Dec 2025 | 94.7% | 1.2% | 2.4% | 1.2% | 0.41% |
| Jan 2026 | 94.9% | 1% | 2.4% | 0.68% | 1% |
| Feb 2026 | 95.4% | 0.71% | 2.1% | 1.1% | 0.71% |
| Mar 2026 | 95.3% | 1.2% | 2.1% | 0.89% | 0.59% |
| Apr 2026 | 96.1% | 0.66% | 2% | 0.33% | 0.98% |
| May 2026 | 96.3% | 1% | 1.7% | 0.67% | 0.34% |
| Jun 2026 | 96.9% | 1% | 1.4% | 0.35% | 0.35% |
| Jul 2026 | 96.6% | 1.3% | 1.3% | 0.43% | 0.43% |
| Aug 2026 | 96.2% | 1.3% | 1.3% | 0.85% | 0.43% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 96.2% | 2.3K | 0% | -0.4 points | |
| 2, held 2nd | 1.3% | 30 | 0% | 0 points | |
| 3, held 3rd | 1.3% | 30 | 0% | 0 points | |
| 4, held 4th | 0.85% | 20 | +100% | +0.4 points | |
| 5, held 5th | 0.43% | 10 | 0% | 0 points |
1.
Rentokil96.2%
held 1st · 2.3K estimated branded searches · 0% vs prior month · -0.4 points
held 2nd · 30 estimated branded searches · 0% vs prior month · 0 points
1.3%
held 3rd · 30 estimated branded searches · 0% vs prior month · 0 points
0.85%
held 4th · 20 estimated branded searches · +100% vs prior month · +0.4 points
0.43%
held 5th · 10 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between The Pest Man and its closest rivals
How has branded search demand for The Pest Man changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for The Pest Man in New Zealand fell from 60 to 30.
- Across the 11 months ending August 2026, The Pest Man’s estimated Share of Search among palmerston north pest control companies in New Zealand decreased from 2.2% to 1.3%.
- Across the 11 months ending August 2026, The Pest Man’s estimated Share of Search among palmerston north pest control companies in New Zealand peaked at 3.3% in November 2025 and was lowest at 1.3% in August 2026.
- Across the 11 months ending August 2026, The Pest Man fell from 2nd to 3rd among palmerston north pest control companies in New Zealand.
How did search popularity change for New Zealand palmerston north pest control companies in August 2026?
3 changes

Estimated monthly branded searches for Pest Control Specialists in New Zealand rose 100% over 11 measured months, from 10 to 20 in August 2026.

Estimated monthly branded searches for The Pest Man in New Zealand fell 50% over 11 measured months, from 60 to 30 in August 2026.

Estimated monthly branded searches for Rentokil in New Zealand fell 13.1% over 11 measured months, from 2.6K to 2.3K in August 2026.
How is The Pest Man measured?
Brandwave collects information about searches that people make online using The Pest Man’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- the pest man
- thepestman
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