How popular isTesla Supercharger?
In September 2026, people searched for Tesla Supercharger by name about 4,400 times in New Zealand, about the same as the previous year. These searches made up 10.2% of all New Zealand EV charging network searches, placing Tesla Supercharger second out of four networks. When we asked both ChatGPT and Google AI Overviews about EV charging networks, Tesla Supercharger appeared in two of the four answers and was the third most recommended of the four.
Tesla Supercharger is the second most searched of 4 competitors and the third most recommended in AI answers.
ChargeNetShare of searches 87.9%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
Tesla SuperchargerShare of searches 10.2%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
bp chargeShare of searches 1.5%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
ZShare of searches 0.35%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
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Top EV charging networks in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Tesla Supercharger was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Tesla Supercharger is the third most recommended of the four.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- ChargeNet1st
- Z2nd
- Tesla Supercharger3rd
- bp charge4th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ChargeNet4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Z4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- bp charge3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Tesla Supercharger2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about EV charging networks
4 answers
Asked ChatGPT
“Which EV charging network should I use in New Zealand?”
Asked ChatGPT
“What are the best EV charging networks in New Zealand?”
Asked ChatGPT
“What's the best EV charging network in New Zealand for road trips?”
Searched Google, AI Overview
“ev charging nz”
Searched Google, AI Overview
“electric car charging nz”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which EV charging networks compete with Tesla Supercharger?
Share of searches by month for ChargeNet, Tesla Supercharger. The figures are in the table below the chart.
View monthly share of searches table
| Month | ChargeNet | Tesla Supercharger | bp charge | Z |
|---|---|---|---|---|
| Oct 2025 | 76.5% | 19% | 3.6% | 0.86% |
| Nov 2025 | 82.1% | 15.3% | 1.9% | 0.72% |
| Dec 2025 | 84.4% | 13.5% | 1.6% | 0.52% |
| Jan 2026 | 84.4% | 13.9% | 1.2% | 0.55% |
| Feb 2026 | 86.6% | 11.6% | 1.4% | 0.45% |
| Mar 2026 | 86.2% | 11.6% | 1.4% | 0.8% |
| Apr 2026 | 86% | 12% | 1.4% | 0.56% |
| May 2026 | 87.8% | 10.2% | 1.5% | 0.49% |
| Jun 2026 | 87.8% | 10% | 1.8% | 0.5% |
| Jul 2026 | 85.7% | 12.3% | 1.5% | 0.48% |
| Aug 2026 | 87.6% | 10.4% | 1.5% | 0.45% |
| Sep 2026 | 87.9% | 10.2% | 1.5% | 0.35% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 87.9% | 37.7K | +2.3% | +0.3 points | |
| 2, held 2nd | 10.2% | 4.4K | 0% | -0.2 points | |
| 3, held 3rd | 1.5% | 660 | +1.5% | 0 points | |
| 4, held 4th | 0.35% | 150 | -21.1% | -0.1 points |
87.9%
Held 1st. 37.7K estimated branded searches, +2.3% vs prior month. Share +0.3 points.
10.2%
Held 2nd. 4.4K estimated branded searches, 0% vs prior month. Share -0.2 points.
1.5%
Held 3rd. 660 estimated branded searches, +1.5% vs prior month. Share 0 points.
4.
Z0.35%
Held 4th. 150 estimated branded searches, -21.1% vs prior month. Share -0.1 points.
Compare popularity between Tesla Supercharger and its closest rivals
Every comparison with Tesla Supercharger
3 comparisons
How has branded search demand for Tesla Supercharger changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Tesla Supercharger in New Zealand held steady at 4.4K.
- Across the 12 months ending September 2026, Tesla Supercharger’s share of searches among EV charging networks in New Zealand decreased from 19% to 10.2%.
- Across the 12 months ending September 2026, Tesla Supercharger’s share of searches among EV charging networks in New Zealand peaked at 19% in October 2025 and was lowest at 10% in June 2026.
How did search popularity change for New Zealand EV charging networks in September 2026?
3 changes
Estimated monthly branded searches for ChargeNet in New Zealand rose 113.2% over 12 measured months, from 17.7K to 37.7K in September 2026.
Estimated monthly branded searches for Z in New Zealand fell 25% over 12 measured months, from 200 to 150 in September 2026.
Estimated monthly branded searches for bp charge in New Zealand fell 21.4% over 12 measured months, from 840 to 660 in September 2026.
How are Tesla Supercharger’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Tesla Supercharger’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- tesla supercharger
- tesla supercharger charger
- teslasupercharger
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