Brandwave

How popular isSmilehaus Dental?

In September 2026, people searched for Smilehaus Dental by name about 140 times in New Zealand, a 17.6% decrease from the previous year. These searches made up 4.5% of all New Zealand hawke’s Bay dental clinic searches, placing Smilehaus Dental sixth out of eight clinics. When we asked both ChatGPT and Google AI Overviews about hawke’s Bay dental clinics, Smilehaus Dental appeared in all answers and was the third most recommended of the eight.

Search and AI answers in September 2026

Smilehaus Dental is the sixth most searched of 8 competitors and the third most recommended in AI answers.

  1. Golden Apple DentalShare of searches 30.8%Mentioned in 1 of 3 AI answersPlace in AI recommendations 7th
  2. The DentistsShare of searches 23.9%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  3. Taradale Family DentalShare of searches 15.8%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  4. Parkside DentalShare of searches 13%Mentioned in 2 of 3 AI answersPlace in AI recommendations 5th
  5. Smilehaus DentalShare of searches 4.5%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd

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Top hawke’s Bay dental clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions, Smilehaus Dental appeared in all three answers. Smilehaus Dental is the third most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. The Dentists1st
  2. Dentiq2nd
  3. Smilehaus Dental3rd
  4. David Marriott Dental4th
  5. Parkside Dental5th
  6. Bay Dental Care6th
  7. Golden Apple Dental7th
  8. Taradale Family Dental–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about hawke’s Bay dental clinics

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which hawke’s Bay dental clinics compete with Smilehaus Dental?

Smilehaus Dental against hawke’s Bay dental clinics in New Zealand, by month

Share of searches by month for Golden Apple Dental, The Dentists, Taradale Family Dental, Parkside Dental, Dentiq, Smilehaus Dental, David Marriott Dental. The figures are in the table below the chart.

View monthly share of searches table
MonthGolden Apple DentalThe DentistsTaradale Family DentalParkside DentalDentiqSmilehaus DentalDavid Marriott DentalBay Dental Care
Oct 202523.8%31.7%11.5%14.1%7.5%4%7.5%—
Nov 202522.8%34.6%8.3%12.6%6.7%6.7%8.3%—
Dec 202527.7%28.6%10.2%15.5%8.3%4.4%5.3%—
Jan 202626.8%23.6%12.8%12.8%10.4%6.8%6.8%—
Feb 202630.3%22%14.7%14.7%7.8%6.4%4.1%—
Mar 202632.8%23%12.5%15.2%5.5%4.3%6.6%—
Apr 202633.5%24.1%10.6%15.9%5.7%5.7%4.5%—
May 202639.8%23.2%10.2%10.2%6.7%4.3%5.5%—
Jun 202637.6%21.5%9.5%11.7%9.5%5.1%5.1%—
Jul 202629.6%28.5%10.3%12.6%6.7%5.5%6.7%—
Aug 202635%27.1%9.8%12%6.4%3.4%6.4%—
Sep 202630.8%23.9%15.8%13%8.5%4.5%3.6%—

  1. 1.Golden Apple Dental

    30.8%

    Held 1st. 760 estimated branded searches, -18.3% vs prior month. Share -4.2 points.

  2. 2.The Dentists

    23.9%

    Held 2nd. 590 estimated branded searches, -18.1% vs prior month. Share -3.2 points.

  3. 3.Taradale Family Dental

    15.8%

    Moved from 4th to 3rd. 390 estimated branded searches, +50% vs prior month. Share +6 points.

  4. 4.Parkside Dental

    13%

    Moved from 3rd to 4th. 320 estimated branded searches, 0% vs prior month. Share +0.9 points.

  5. 5.Dentiq

    8.5%

    Moved from 6th to 5th. 210 estimated branded searches, +23.5% vs prior month. Share +2.1 points.

  6. 6.Smilehaus Dental

    4.5%

    Moved from 7th to 6th. 110 estimated branded searches, +22.2% vs prior month. Share +1.1 points.

  7. 7.David Marriott Dental

    3.6%

    Moved from 5th to 7th. 90 estimated branded searches, -47.1% vs prior month. Share -2.7 points.

  8. —.Bay Dental Care

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare popularity between Smilehaus Dental and its closest rivals

Every comparison with Smilehaus Dental

6 comparisons

How has branded search demand for Smilehaus Dental changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Smilehaus Dental in New Zealand fell from 170 to 140.
  • Across the 12 months ending September 2026, Smilehaus Dental’s share of searches among hawke’s Bay dental clinics in New Zealand peaked at 6.8% in January 2026 and was lowest at 3.4% in August 2026.
  • Across the 12 months ending September 2026, Smilehaus Dental rose from 7th to 6th among hawke’s Bay dental clinics in New Zealand.

How did search popularity change for New Zealand hawke’s Bay dental clinics in September 2026?

6 changes

  1. In September 2026, Dentiq overtook David Marriott Dental to rank 5th among hawke’s Bay dental clinics in New Zealand, with 8.5% of the searches.

  2. In September 2026, Taradale Family Dental overtook Parkside Dental to rank 3rd among hawke’s Bay dental clinics in New Zealand, with 15.8% of the searches.

  3. In September 2026, Smilehaus Dental overtook David Marriott Dental to rank 6th among hawke’s Bay dental clinics in New Zealand, with 4.5% of the searches.

  4. In September 2026, Parkside Dental gained share of searches among hawke’s Bay dental clinics in New Zealand, from 12% to 13%.

  5. In September 2026, Golden Apple Dental lost share of searches among hawke’s Bay dental clinics in New Zealand, from 35% to 30.8%.

  6. In September 2026, The Dentists lost share of searches among hawke’s Bay dental clinics in New Zealand, from 27.1% to 23.9%.

How are Smilehaus Dental’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Smilehaus Dental’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • smilehaus

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How the Brand Demand Index is measured

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