How popular isSkyline Queenstown in search?
In August 2026, there were an estimated 49.1K branded searches for Skyline Queenstown in New Zealand which is down 11.5% over the last 11 months. Skyline Queenstown holds 10.3% estimated Share of Search among New Zealand visitor attractions and is ranked 5th of 15 competitors for search popularity.
Sky Tower17.9%
Rainbow's End12.4%
Kelly Tarlton's11.1%
Hobbiton Movie Set10.4%
Skyline Queenstown10.3%
Waitomo Glowworm Caves9.3%
Skyline Rotorua5.4%Weta Workshop5.3%
International Antarctic Centre4.9%
Shotover Jet3.9%- +5 more
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Which visitor attractions compete with Skyline Queenstown?
Share of Search by month for Sky Tower, Rainbow's End, Kelly Tarlton's, Hobbiton Movie Set, Skyline Queenstown, Waitomo Glowworm Caves, Skyline Rotorua, Weta Workshop, International Antarctic Centre, Shotover Jet, Larnach Castle, Te Puia. The figures are in the table below the chart.
View monthly share of search table
| Month | Sky Tower | Rainbow's End | Kelly Tarlton's | Hobbiton Movie Set | Skyline Queenstown | Waitomo Glowworm Caves | Skyline Rotorua | Weta Workshop | International Antarctic Centre | Shotover Jet | Larnach Castle | Te Puia | Agrodome | All Blacks Experience | Waitangi Treaty Grounds |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 16.9% | 14.9% | 9.7% | 9.4% | 9.4% | 9% | 5.2% | 6.3% | 4.8% | 3.6% | 3.3% | 2.5% | 2.1% | 1.1% | 1.8% |
| Nov 2025 | 18.2% | 11.2% | 7.8% | 10.4% | 10.3% | 10.4% | 4.6% | 7.2% | 4.3% | 4.2% | 2.9% | 2.8% | 2.3% | 1.5% | 1.9% |
| Dec 2025 | 17.3% | 12.4% | 8.1% | 9.4% | 9.9% | 9.9% | 6.6% | 6.3% | 4.9% | 3.9% | 2.7% | 2.8% | 2.2% | 1.4% | 2.2% |
| Jan 2026 | 13.5% | 14.3% | 9.3% | 10% | 9.2% | 11.1% | 6.2% | 6.5% | 4.6% | 3.7% | 3.1% | 3% | 2% | 1.3% | 2.1% |
| Feb 2026 | 16.9% | 9.8% | 7.9% | 9.3% | 11.5% | 11.1% | 5.3% | 6.6% | 4.8% | 3.7% | 3.3% | 3.3% | 1.8% | 1.4% | 3.3% |
| Mar 2026 | 15.1% | 9.1% | 8.6% | 9.8% | 10.6% | 13.1% | 5.7% | 6.4% | 5.2% | 4% | 3.6% | 3% | 1.9% | 1.5% | 2.4% |
| Apr 2026 | 15.4% | 13.6% | 9.8% | 9% | 10.8% | 10.1% | 6.1% | 5.6% | 5.4% | 4.1% | 3% | 2.5% | 2% | 1% | 1.7% |
| May 2026 | 17% | 12.1% | 11.7% | 10% | 9.8% | 9.2% | 5.3% | 5.6% | 5.8% | 3.4% | 2.7% | 2.8% | 2.1% | 0.93% | 1.5% |
| Jun 2026 | 15.6% | 13.3% | 11.9% | 10% | 9.6% | 10.2% | 4.8% | 6% | 5.3% | 4.1% | 2.5% | 2.5% | 2% | 1% | 1.1% |
| Jul 2026 | 15.1% | 15.6% | 11.1% | 8.9% | 8.9% | 9.6% | 6.7% | 5.1% | 6% | 4.2% | 2% | 2.3% | 2.2% | 1.2% | 1% |
| Aug 2026 | 17.9% | 12.4% | 11.1% | 10.4% | 10.3% | 9.3% | 5.4% | 5.3% | 4.9% | 3.9% | 2.9% | 2.2% | 1.8% | 1.2% | 0.99% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 17.9% | 84.9K | -2.8% | +2.8 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 12.4% | 59K | -34.8% | -3.2 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 11.1% | 52.5K | -18.5% | -0.1 points | |
| 4, moved from 6th to 4th | 10.4% | 49.3K | -3.7% | +1.5 pointsmoved from 6th to 4th | |
| 5, held 5th | 10.3% | 49.1K | -4.8% | +1.4 points | |
| 6, moved from 4th to 6th | 9.3% | 44.4K | -19.8% | -0.2 pointsmoved from 4th to 6th | |
| 7, held 7th | 5.4% | 25.8K | -33.9% | -1.3 points | |
| 8, moved from 9th to 8th | 5.3% | 25.2K | -14.5% | +0.2 pointsmoved from 9th to 8th | |
| 9, moved from 8th to 9th | 4.9% | 23.4K | -33.1% | -1.1 pointsmoved from 8th to 9th | |
| 10, held 10th | 3.9% | 18.6K | -23.9% | -0.3 points | |
| 11, moved from 13th to 11th | 2.9% | 13.8K | +18% | +0.9 pointsmoved from 13th to 11th | |
| 12, moved from 11th to 12th | 2.2% | 10.4K | -23.1% | -0.1 pointsmoved from 11th to 12th | |
| 13, moved from 12th to 13th | 1.8% | 8.5K | -33.9% | -0.4 pointsmoved from 12th to 13th | |
| 14, held 14th | 1.2% | 5.5K | -18.5% | 0 points | |
| 15, held 15th | 0.99% | 4.7K | -19.2% | 0 points |
17.9%
moved from 2nd to 1st · 84.9K estimated branded searches · -2.8% vs prior month · +2.8 points
12.4%
moved from 1st to 2nd · 59K estimated branded searches · -34.8% vs prior month · -3.2 points
11.1%
held 3rd · 52.5K estimated branded searches · -18.5% vs prior month · -0.1 points
10.4%
moved from 6th to 4th · 49.3K estimated branded searches · -3.7% vs prior month · +1.5 points
10.3%
held 5th · 49.1K estimated branded searches · -4.8% vs prior month · +1.4 points
9.3%
moved from 4th to 6th · 44.4K estimated branded searches · -19.8% vs prior month · -0.2 points
5.4%
held 7th · 25.8K estimated branded searches · -33.9% vs prior month · -1.3 points
5.3%
moved from 9th to 8th · 25.2K estimated branded searches · -14.5% vs prior month · +0.2 points
moved from 8th to 9th · 23.4K estimated branded searches · -33.1% vs prior month · -1.1 points
10.
Shotover Jet3.9%
held 10th · 18.6K estimated branded searches · -23.9% vs prior month · -0.3 points
2.9%
moved from 13th to 11th · 13.8K estimated branded searches · +18% vs prior month · +0.9 points
12.
Te Puia2.2%
moved from 11th to 12th · 10.4K estimated branded searches · -23.1% vs prior month · -0.1 points
13.
Agrodome1.8%
moved from 12th to 13th · 8.5K estimated branded searches · -33.9% vs prior month · -0.4 points
1.2%
held 14th · 5.5K estimated branded searches · -18.5% vs prior month · 0 points
0.99%
held 15th · 4.7K estimated branded searches · -19.2% vs prior month · 0 points
Compare search popularity between Skyline Queenstown and its closest rivals

Skyline Queenstown vs Rainbow's End: compare search popularity

Skyline Queenstown vs Kelly Tarlton's: compare search popularity
Skyline Queenstown vs Hobbiton Movie Set: compare search popularity
Skyline Queenstown vs Waitomo Glowworm Caves: compare search popularity
Skyline Queenstown vs Skyline Rotorua: compare search popularity- Compare Skyline Queenstown with any brand
How has branded search demand for Skyline Queenstown changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Skyline Queenstown in New Zealand fell from 55.5K to 49.1K.
- Across the 11 months ending August 2026, Skyline Queenstown’s estimated Share of Search among visitor attractions in New Zealand increased from 9.4% to 10.3%.
- Across the 11 months ending August 2026, Skyline Queenstown’s estimated Share of Search among visitor attractions in New Zealand peaked at 11.5% in February 2026 and was lowest at 8.9% in July 2026.
How did search popularity change for New Zealand visitor attractions in August 2026?
6 changes
In August 2026, Sky Tower overtook Rainbow's End to take the highest estimated Share of Search among visitor attractions in New Zealand, at 17.9%.
In August 2026, Larnach Castle overtook Agrodome to rank 11th among visitor attractions in New Zealand, at 2.9%.

In August 2026, Hobbiton Movie Set overtook Waitomo Glowworm Caves to rank 4th among visitor attractions in New Zealand, at 10.4%.

In August 2026, Skyline Queenstown gained estimated Share of Search among visitor attractions in New Zealand, from 8.9% to 10.3%.
In August 2026, Rainbow's End lost estimated Share of Search among visitor attractions in New Zealand, from 15.6% to 12.4%.

In August 2026, Skyline Rotorua lost estimated Share of Search among visitor attractions in New Zealand, from 6.7% to 5.4%.
How is Skyline Queenstown measured?
Brandwave collects information about searches that people make online using Skyline Queenstown’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
15 branded search terms
- bookme skyline queenstown
- skyline gondola queenstown
- skyline gondola queenstown price
- skyline gondola queenstown tickets
- skyline luge queenstown
- skyline queenstown
- skyline queenstown 53 brecon street queenstown 9300
- skyline queenstown 53 brecon street queenstown 9300 new zealand
- skyline queenstown brecon street queenstown
- skyline queenstown brecon street queenstown new zealand
- skyline queenstown deals
- skyline queenstown hours
- skyline queenstown price
- skyline queenstown tickets
- skylinequeenstown
Who owns Skyline Queenstown?
Skyline Queenstown is owned by
Skyline Enterprises. Brandwave also tracks
Skyline Rotorua, owned by the same company, in New Zealand.
Do you work for Skyline Queenstown? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Skyline Queenstown your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.