Brandwave

How popular isSkool in search?

In August 2026, there were an estimated 2.6K branded searches for Skool in New Zealand which is down 14.5% over the last 11 months. Skool holds 2.2% estimated Share of Search among New Zealand online community platforms and is ranked 2nd of 5 competitors for search popularity.

Share of Search, August 2026
  1. Discord97.6%
  2. Skool2.2%
  3. Mighty Networks0.13%
  4. Circle0.07%
  5. Discourse0.02%
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Which online community platforms compete with Skool?

Skool against online community platforms in New Zealand, by month

Share of Search by month for Discord, Skool. The figures are in the table below the chart.

View monthly share of search table
MonthDiscordSkoolMighty NetworksCircleDiscourse
Oct 202597.7%2.1%0.12%0.07%0.01%
Nov 202597.7%2.1%0.12%0.05%0.01%
Dec 202597.3%2.5%0.14%0.07%<0.01%
Jan 202696.7%3.1%0.19%0.06%<0.01%
Feb 202697.2%2.5%0.19%0.08%0.02%
Mar 202697.7%2.1%0.15%0.06%0.03%
Apr 202697.7%2.1%0.1%0.05%0.02%
May 202697.7%2.1%0.12%0.07%0.02%
Jun 202697.6%2.1%0.15%0.09%0.02%
Jul 202697.7%2.1%0.12%0.07%<0.01%
Aug 202697.6%2.2%0.13%0.07%0.02%
Sep 2026—————

  1. 1.Discord

    97.6%

    held 1st · 120K estimated branded searches · +0.08% vs prior month · -0.1 points

  2. 2.Skool

    2.2%

    held 2nd · 2.6K estimated branded searches · +2.7% vs prior month · +0.1 points

  3. 3.Mighty Networks

    0.13%

    held 3rd · 160 estimated branded searches · +6.7% vs prior month · 0 points

  4. 4.Circle

    0.07%

    held 4th · 90 estimated branded searches · 0% vs prior month · 0 points

  5. 5.Discourse

    0.02%

    held 5th · 20 estimated branded searches · +100% vs prior month · 0 points

Compare search popularity between Skool and its closest rivals

How has branded search demand for Skool changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Skool in New Zealand fell from 3.1K to 2.6K.
  • Across the 11 months ending August 2026, Skool’s estimated Share of Search among online community platforms in New Zealand peaked at 3.1% in January 2026 and was lowest at 2.1% in March 2026.

How did search popularity change for New Zealand online community platforms in August 2026?

  1. Estimated monthly branded searches for Discord in New Zealand fell 16.3% over 11 measured months, from 143K to 120K in August 2026.

  2. Estimated monthly branded searches for Skool in New Zealand fell 14.5% over 11 measured months, from 3.1K to 2.6K in August 2026.

  3. Estimated monthly branded searches for Circle in New Zealand fell 10% over 11 measured months, from 100 to 90 in August 2026.

How is Skool measured?

Brandwave collects information about searches that people make online using Skool’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • knu skool
  • old skool
  • skool
  • skool com
  • skool community platform
  • skool forum
  • skool membership
  • skool near me
  • skool online

Do you work for Skool? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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