Brandwave

How popular isSimply Cremations in search?

In August 2026, there were an estimated 700 branded searches for Simply Cremations in New Zealand which is up 125.8% over the last 11 months. Simply Cremations holds 24% estimated Share of Search among New Zealand hamilton funeral directors and is ranked 2nd of 3 competitors for search popularity.

Share of Search, August 2026
  1. Seddon Park Funeral Home65.4%
  2. Simply Cremations24%
  3. Pellow & Hill10.6%
Simply Cremations website (opens in a new tab)

Follow Simply Cremations and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which hamilton funeral directors compete with Simply Cremations?

Simply Cremations against hamilton funeral directors in New Zealand, by month

Share of Search by month for Seddon Park Funeral Home, Simply Cremations, Pellow & Hill. The figures are in the table below the chart.

View monthly share of search table
MonthSeddon Park Funeral HomeSimply CremationsPellow & Hill
Oct 202575.3%17.8%6.9%
Nov 202562.9%28.3%8.8%
Dec 202561%25.4%13.6%
Jan 202666.2%20.2%13.6%
Feb 202670.4%18.8%10.8%
Mar 202658.1%21.5%20.3%
Apr 202667.6%16%16.4%
May 202659.5%26.8%13.6%
Jun 202666.5%21.1%12.4%
Jul 202666.9%19.7%13.4%
Aug 202665.4%24%10.6%
Sep 2026———
  1. held 1st · 1.9K estimated branded searches · +19.4% vs prior month · -1.5 points

  2. held 2nd · 700 estimated branded searches · +48.9% vs prior month · +4.3 points

  3. held 3rd · 310 estimated branded searches · -3.1% vs prior month · -2.8 points

Compare search popularity between Simply Cremations and its closest rivals

How has branded search demand for Simply Cremations changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Simply Cremations in New Zealand rose from 310 to 700.
  • Across the 11 months ending August 2026, Simply Cremations’ estimated Share of Search among hamilton funeral directors in New Zealand increased from 17.8% to 24%.
  • Across the 11 months ending August 2026, Simply Cremations’ estimated Share of Search among hamilton funeral directors in New Zealand peaked at 28.3% in November 2025 and was lowest at 16% in April 2026.

How did search popularity change for New Zealand hamilton funeral directors in August 2026?

  1. In August 2026, Simply Cremations gained estimated Share of Search among hamilton funeral directors in New Zealand, from 19.7% to 24%.

  2. In August 2026, Pellow & Hill lost estimated Share of Search among hamilton funeral directors in New Zealand, from 13.4% to 10.6%.

  3. In August 2026, Seddon Park Funeral Home lost estimated Share of Search among hamilton funeral directors in New Zealand, from 66.9% to 65.4%.

How is Simply Cremations measured?

Brandwave collects information about searches that people make online using Simply Cremations’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

10 branded search terms

  • simply cremations
  • simply cremations & funeral services
  • simply cremations and funeral services
  • simply cremations funeral
  • simply cremations funeral home
  • simply cremations hamilton
  • simply cremations near me
  • simply cremations nz
  • simply cremations online
  • simplycremations

Do you work for Simply Cremations? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Simply Cremations your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.