Brandwave

How popular isRevolut?

In October 2026, people searched for Revolut by name about 10,900 times in New Zealand, a 26.7% increase from the previous year. These searches made up 13.6% of all New Zealand money transfer service searches, placing Revolut second out of eight services. When we asked both ChatGPT and Google AI Overviews about money transfer services, Revolut did not appear in any of the answers.

Search and AI answers in October 2026

Revolut is the second most searched of 8 competitors and not named in the AI answers we collected.

  1. Western UnionShare of searches 43.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 5th
  2. RevolutShare of searches 13.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. MoneyGramShare of searches 12%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. XeShare of searches 9.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. RemitlyShare of searches 9.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd

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Top money transfer services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Revolut did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wise1st
  2. Remitly2nd
  3. OFX3rd
  4. Xe4th
  5. Western Union5th
  6. Revolut–
  7. MoneyGram–
  8. WorldRemit–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Western Union5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wise5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Remitly4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Xe3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OFX3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Revolut0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MoneyGram0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WorldRemit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about money transfer services

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

How often do people search for Revolut compared with other New Zealand money transfer services?

Revolut against money transfer services in New Zealand, by month

Share of searches by month for Western Union, Revolut, MoneyGram, Xe, Remitly, Wise, OFX. The figures are in the table below the chart.

View monthly share of searches table
MonthWestern UnionRevolutMoneyGramXeRemitlyWiseOFXWorldRemit
Nov 202550.9%10.4%9.7%9.3%13.3%3.8%2.1%0.5%
Dec 202553.6%10.9%10.3%9.8%9.4%3.3%2.1%0.54%
Jan 202650.3%12.6%9.5%11.1%9%4.4%2.6%0.51%
Feb 202654%11.1%10.2%9.8%8%4.1%2.3%0.53%
Mar 202643.7%10.9%8.2%9.7%8%13.2%5.7%0.54%
Apr 202624.2%5%4.5%5.4%4.3%55.1%1.1%0.2%
May 202614.2%3.6%3.3%3.2%3.3%71.5%0.73%0.17%
Jun 202622.8%7.1%4.4%5.1%5%52.5%3.1%0.23%
Jul 202623.4%7.5%5.3%4.2%4.3%54.2%0.95%0.2%
Aug 202631.9%6.9%7.1%5.8%5.8%41.1%1.1%0.26%
Sep 202637.8%12%8.8%8.5%8.3%19.8%4.5%0.32%
Oct 202643.6%13.6%12%9.9%9.7%5.6%5.4%0.28%
  1. Held 1st. 33.3K estimated branded searches, 0% vs prior month. Share +5.8 points.

  2. 2.Revolut

    13.6%

    Moved from 3rd to 2nd. 10.4K estimated branded searches, -1.6% vs prior month. Share +1.6 points.

  3. Moved from 4th to 3rd. 9.1K estimated branded searches, +17.7% vs prior month. Share +3.2 points.

  4. 4.Xe

    9.9%

    Moved from 5th to 4th. 7.5K estimated branded searches, +0.8% vs prior month. Share +1.4 points.

  5. 5.Remitly

    9.7%

    Moved from 6th to 5th. 7.4K estimated branded searches, +0.82% vs prior month. Share +1.4 points.

  6. 6.Wise

    5.6%

    Moved from 2nd to 6th. 4.2K estimated branded searches, -75.6% vs prior month. Share -14.2 points.

  7. 7.OFX

    5.4%

    Held 7th. 4.1K estimated branded searches, +3.6% vs prior month. Share +0.9 points.

  8. 8.WorldRemit

    0.28%

    Held 8th. 210 estimated branded searches, -25% vs prior month. Share 0 points.

Compare popularity between Revolut and its closest rivals

Every comparison with Revolut

25 comparisons

How has branded search demand for Revolut changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Revolut in New Zealand rose from 8.6K to 10.9K.
  • Across the 12 months ending October 2026, Revolut’s share of searches among money transfer services in New Zealand increased from 10.4% to 13.6%.
  • Across the 12 months ending October 2026, Revolut’s share of searches among money transfer services in New Zealand peaked at 13.6% in October 2026 and was lowest at 3.6% in May 2026.
  • Across the 12 months ending October 2026, Revolut rose from 3rd to 2nd among money transfer services in New Zealand.

How did search popularity change for New Zealand money transfer services in October 2026?

6 changes
  1. In October 2026, Revolut overtook Wise to rank 2nd among money transfer services in New Zealand, with 13.6% of the searches.

  2. In October 2026, MoneyGram overtook Wise to rank 3rd among money transfer services in New Zealand, with 12% of the searches.

  3. In October 2026, Xe overtook Wise to rank 4th among money transfer services in New Zealand, with 9.9% of the searches.

  4. In October 2026, Remitly overtook Wise to rank 5th among money transfer services in New Zealand, with 9.7% of the searches.

  5. In October 2026, Western Union gained share of searches among money transfer services in New Zealand, from 37.8% to 43.6%.

  6. In October 2026, OFX gained share of searches among money transfer services in New Zealand, from 4.5% to 5.4%.

How are Revolut’s branded searches counted?

12 search terms

Brandwave collects information about searches that people make online using Revolut’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • revolut
  • revolut app
  • revolut bank
  • revolut banking
  • revolut business
  • revolut crypto
  • revolut international transfer
  • revolut metal
  • revolut money transfer
  • revolut payments
  • revolut ultra
  • revolut wallet

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How the Brand Demand Index is measured

Where does Revolut compete?

Revolut is ranked by how often people search for it in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Money transfer services2nd of 813.6%Shown above
Payment processors2nd of 1518.8%Show ranking
Neo-banks and everyday money apps1st of 772.8%Show ranking
Creator with pink hair and a pink jacket

Is Revolut your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.