Brandwave

How popular isRegus?

In October 2026, people searched for Regus by name about 740 times in New Zealand, a 17.8% decrease from the previous year. These searches made up 34.6% of all New Zealand coworking space searches, placing Regus first out of eight spaces. When we asked both ChatGPT and Google AI Overviews about coworking spaces, Regus did not appear in any of the answers.

Search and AI answers in October 2026

Regus is the most searched of 8 competitors and not named in the AI answers we collected.

  1. RegusShare of searches 34.6%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  2. Precinct FlexShare of searches 33.6%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  3. GridAKLShare of searches 15%Mentioned in 2 of 4 AI answersPlace in AI recommendations 1st
  4. B:HIVEShare of searches 10.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
  5. BizDojoShare of searches 3.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

+3 more

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Top coworking spaces in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Regus did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. GridAKL1st
  2. The Workshop2nd
  3. Precinct Flex3rd
  4. B:HIVE4th
  5. Regus–
  6. BizDojo–
  7. Generator–
  8. Spaces–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • The Workshop3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Precinct Flex2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • GridAKL2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • B:HIVE2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Spaces1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Regus0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • BizDojo0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Generator0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about coworking spaces

4 answers

  • Asked ChatGPT

    “Which coworking space should I join in New Zealand?”

    1. 1GridAKL
    2. 2The Workshop

  • Asked ChatGPT

    “What are the best coworking spaces in New Zealand?”

    1. 1GridAKL
    2. 2The Workshop
    3. 3Precinct Flex
    4. 4B:HIVE

  • Asked ChatGPT

    “What's the best coworking space in New Zealand for a flexible office?”

    1. 1Precinct Flex
    2. 2The Workshop
    3. 3B:HIVE

  • Searched Google, AI Overview

    “best coworking space”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “flexible office space”

    1. 1Spaces

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Regus compared with other New Zealand coworking spaces?

Regus against coworking spaces in New Zealand, by month

Share of searches by month for Regus, Precinct Flex, GridAKL, B:HIVE, BizDojo, The Workshop. The figures are in the table below the chart.

View monthly share of searches table
MonthRegusPrecinct FlexGridAKLB:HIVEBizDojoThe WorkshopGeneratorSpaces
Nov 202540.2%26.3%9.4%14.7%6.3%2.2%0.45%0.45%
Dec 202544.9%23.5%6.6%14%8.1%1.5%0.74%0.74%
Jan 202643.6%18.6%12.2%12.2%8.1%4.1%0.58%0.58%
Feb 202641.6%22.4%12.1%12.1%6.5%4.2%0.47%0.47%
Mar 202637.2%19.8%16.1%15.3%8.7%2.1%0.41%0.41%
Apr 202638.2%20.4%16.8%11%8.9%3.7%0.52%0.52%
May 202634.9%23%15.3%14.8%6.7%4.3%0.48%0.48%
Jun 202636.1%23.4%15.6%12.7%6.8%4.4%0.49%0.49%
Jul 202637.8%24.5%16.3%9.7%7.1%3.6%0.51%0.51%
Aug 202636.8%23.5%19.1%11.8%5.4%2.5%0.49%0.49%
Sep 202638.1%30.4%13.4%10.8%3.6%2.6%0.52%0.52%
Oct 202634.6%33.6%15%10.3%3.3%2.3%0.47%0.47%

  1. 1.Regus

    34.6%

    Held 1st. 740 estimated branded searches, 0% vs prior month. Share -3.6 points.

  2. 2.Precinct Flex

    33.6%

    Held 2nd. 720 estimated branded searches, +22% vs prior month. Share +3.2 points.

  3. 3.GridAKL

    15%

    Held 3rd. 320 estimated branded searches, +23.1% vs prior month. Share +1.6 points.

  4. 4.B:HIVE

    10.3%

    Held 4th. 220 estimated branded searches, +4.8% vs prior month. Share -0.5 points.

  5. 5.BizDojo

    3.3%

    Held 5th. 70 estimated branded searches, 0% vs prior month. Share -0.3 points.

  6. 6.The Workshop

    2.3%

    Held 6th. 50 estimated branded searches, 0% vs prior month. Share -0.2 points.

  7. 7.Generator

    0.47%

    Held 7th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Spaces

    0.47%

    Held 8th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Regus and its closest rivals

Every comparison with Regus

7 comparisons

How has branded search demand for Regus changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Regus in New Zealand fell from 900 to 740.
  • Across the 12 months ending October 2026, Regus’ share of searches among coworking spaces in New Zealand decreased from 40.2% to 34.6%.
  • Across the 12 months ending October 2026, Regus’ share of searches among coworking spaces in New Zealand peaked at 44.9% in December 2025 and was lowest at 34.6% in October 2026.

How did search popularity change for New Zealand coworking spaces in October 2026?

5 changes

  1. In October 2026, Precinct Flex gained share of searches among coworking spaces in New Zealand, from 30.4% to 33.6%.

  2. In October 2026, GridAKL gained share of searches among coworking spaces in New Zealand, from 13.4% to 15%.

  3. In October 2026, Regus lost share of searches among coworking spaces in New Zealand, from 38.1% to 34.6%.

  4. In October 2026, B:HIVE lost share of searches among coworking spaces in New Zealand, from 10.8% to 10.3%.

  5. BizDojo’s share of searches among coworking spaces in New Zealand has lost ground for 3 months in a row, from 7.1% to 3.3% in October 2026.

How are Regus’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Regus’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • regus
  • regus office space

Do you work for Regus? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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