How popular isRecruit IT in search?
In August 2026, there were an estimated 220 branded searches for Recruit IT in New Zealand which held steady over the last 11 months. Recruit IT holds 5.9% estimated Share of Search among New Zealand technology recruitment agencies and is ranked 5th of 7 competitors for search popularity.
Potentia35.9%
Absolute IT24.6%
Campfire Digital Recruitment14.1%
Talent Army10.8%
Recruit IT5.9%
Digital Garage4.6%
Sunstone Talent4.1%
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Which technology recruitment agencies compete with Recruit IT?
Share of Search by month for Potentia, Absolute IT, Campfire Digital Recruitment, Talent Army, Recruit IT, Digital Garage, Sunstone Talent. The figures are in the table below the chart.
View monthly share of search table
| Month | Potentia | Absolute IT | Campfire Digital Recruitment | Talent Army | Recruit IT | Digital Garage | Sunstone Talent |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 41.9% | 17.4% | 11% | 11.2% | 6.5% | 5.9% | 6.2% |
| Nov 2025 | 40.3% | 15.7% | 10.7% | 18.9% | 5.7% | 5.3% | 3.5% |
| Dec 2025 | 41.4% | 20.7% | 8.6% | 13.6% | 7.6% | 4.5% | 3.5% |
| Jan 2026 | 37.2% | 17.7% | 10.3% | 11.7% | 9.6% | 7.4% | 6% |
| Feb 2026 | 34.6% | 18.4% | 8.4% | 18.7% | 6.6% | 7.8% | 5.4% |
| Mar 2026 | 39.8% | 22% | 7.8% | 14.9% | 6.6% | 6.3% | 2.7% |
| Apr 2026 | 37.4% | 21.6% | 9.4% | 14.3% | 7.9% | 5% | 4.4% |
| May 2026 | 38% | 22% | 12.5% | 11.9% | 6.5% | 5% | 4.2% |
| Jun 2026 | 38.8% | 22.4% | 8.5% | 15.2% | 6.7% | 4.2% | 4.2% |
| Jul 2026 | 35.2% | 22.7% | 13.9% | 12.1% | 6.7% | 5.2% | 4.2% |
| Aug 2026 | 35.9% | 24.6% | 14.1% | 10.8% | 5.9% | 4.6% | 4.1% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.9% | 1.3K | +14.7% | +0.8 points | |
| 2, held 2nd | 24.6% | 910 | +21.3% | +1.9 points | |
| 3, held 3rd | 14.1% | 520 | +13% | +0.1 points | |
| 4, held 4th | 10.8% | 400 | 0% | -1.3 points | |
| 5, held 5th | 5.9% | 220 | 0% | -0.7 points | |
| 6, held 6th | 4.6% | 170 | 0% | -0.6 points | |
| 7, held 7th | 4.1% | 150 | +7.1% | -0.2 points |
1.
35.9%
held 1st · 1.3K estimated branded searches · +14.7% vs prior month · +0.8 points
24.6%
held 2nd · 910 estimated branded searches · +21.3% vs prior month · +1.9 points
3.
Campfire Digital Recruitment14.1%
held 3rd · 520 estimated branded searches · +13% vs prior month · +0.1 points
10.8%
held 4th · 400 estimated branded searches · 0% vs prior month · -1.3 points
5.9%
held 5th · 220 estimated branded searches · 0% vs prior month · -0.7 points
4.6%
held 6th · 170 estimated branded searches · 0% vs prior month · -0.6 points
4.1%
held 7th · 150 estimated branded searches · +7.1% vs prior month · -0.2 points
Compare search popularity between Recruit IT and its closest rivals
- Recruit IT vs Absolute IT: compare search popularity
- Recruit IT vs Campfire Digital Recruitment: compare search popularity
- Recruit IT vs Talent Army: compare search popularity
- Recruit IT vs Digital Garage: compare search popularity
- Recruit IT vs Sunstone Talent: compare search popularity
- Compare Recruit IT with any brand
How has branded search demand for Recruit IT changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Recruit IT in New Zealand held steady, from 230 to 220.
- Across the 11 months ending August 2026, Recruit IT’s estimated Share of Search among technology recruitment agencies in New Zealand decreased from 6.5% to 5.9%.
- Across the 11 months ending August 2026, Recruit IT’s estimated Share of Search among technology recruitment agencies in New Zealand peaked at 9.6% in January 2026 and was lowest at 5.7% in November 2025.
How did search popularity change for New Zealand technology recruitment agencies in August 2026?
6 changes
In August 2026, Absolute IT gained estimated Share of Search among technology recruitment agencies in New Zealand, from 22.7% to 24.6%.
In August 2026, Potentia gained estimated Share of Search among technology recruitment agencies in New Zealand, from 35.2% to 35.9%.
In August 2026, Talent Army lost estimated Share of Search among technology recruitment agencies in New Zealand, from 12.1% to 10.8%.
In August 2026, Recruit IT lost estimated Share of Search among technology recruitment agencies in New Zealand, from 6.7% to 5.9%.
In August 2026, Digital Garage lost estimated Share of Search among technology recruitment agencies in New Zealand, from 5.2% to 4.6%.
Estimated monthly branded searches for Campfire Digital Recruitment in New Zealand rose 33.3% over 11 measured months, from 390 to 520 in August 2026.
How is Recruit IT measured?
Brandwave collects information about searches that people make online using Recruit IT’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- Recruit IT
- recruit it jobs
- recruit it recruitment
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Is Recruit IT your brand?
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