Brandwave

How popular isPrint Direct in search?

In August 2026, there were an estimated 30 branded searches for Print Direct in New Zealand which held steady over the last 11 months. Print Direct holds 27.3% estimated Share of Search among New Zealand palmerston north printing companies and is ranked 3rd of 3 competitors for search popularity.

Share of Search, August 2026
  1. Mirage Visual45.5%
  2. Freedom Plus27.3%
  3. Print Direct27.3%
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Which palmerston north printing companies compete with Print Direct?

Print Direct against palmerston north printing companies in New Zealand, by month

Share of Search by month for Mirage Visual, Freedom Plus, Print Direct. The figures are in the table below the chart.

View monthly share of search table
MonthMirage VisualFreedom PlusPrint Direct
Oct 202528.6%50%21.4%
Nov 202555.6%33.3%11.1%
Dec 202525%50%25%
Jan 202650%20%30%
Feb 202650%21.4%28.6%
Mar 202646.7%33.3%20%
Apr 202645.5%36.4%18.2%
May 202641.7%33.3%25%
Jun 202653.8%30.8%15.4%
Jul 202636.4%45.5%18.2%
Aug 202645.5%27.3%27.3%
Sep 2026———
  1. moved from 2nd to 1st · 50 estimated branded searches · +25% vs prior month · +9.1 points

  2. moved from 1st to 2nd · 30 estimated branded searches · -40% vs prior month · -18.2 points

  3. held 3rd · 30 estimated branded searches · +50% vs prior month · +9.1 points

Compare search popularity between Print Direct and its closest rivals

How has branded search demand for Print Direct changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Print Direct in New Zealand held steady at 30.
  • Across the 11 months ending August 2026, Print Direct’s estimated Share of Search among palmerston north printing companies in New Zealand increased from 21.4% to 27.3%.
  • Across the 11 months ending August 2026, Print Direct’s estimated Share of Search among palmerston north printing companies in New Zealand peaked at 30% in January 2026 and was lowest at 11.1% in November 2025.

How did search popularity change for New Zealand palmerston north printing companies in August 2026?

  1. In August 2026, Mirage Visual overtook Freedom Plus to take the highest estimated Share of Search among palmerston north printing companies in New Zealand, at 45.5%.

  2. In August 2026, Print Direct gained estimated Share of Search among palmerston north printing companies in New Zealand, from 18.2% to 27.3%.

  3. In August 2026, Freedom Plus lost estimated Share of Search among palmerston north printing companies in New Zealand, from 45.5% to 27.3%.

How is Print Direct measured?

Brandwave collects information about searches that people make online using Print Direct’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • print direct nz
  • print direct palmerston north

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How the Brand Demand Index is measured

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Is Print Direct your brand?

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