Freedom Plus vs Print Direct:Which is more popular by branded search in New Zealand?
In August 2026, Freedom Plus and Print Direct were level on Share of Search among palmerston north printing companies in New Zealand, with an estimated 30 branded searches each, at 27.3% estimated Share of Search each.
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Which is more popular in search, Freedom Plus or Print Direct?
Compare Palmerston North printing companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Freedom Plus, Print Direct. The figures are in the table below the chart.
View monthly share of search table
| Month | Mirage Visual | Freedom Plus | Print Direct |
|---|---|---|---|
| Oct 2025 | 28.6% | 50% | 21.4% |
| Nov 2025 | 55.6% | 33.3% | 11.1% |
| Dec 2025 | 25% | 50% | 25% |
| Jan 2026 | 50% | 20% | 30% |
| Feb 2026 | 50% | 21.4% | 28.6% |
| Mar 2026 | 46.7% | 33.3% | 20% |
| Apr 2026 | 45.5% | 36.4% | 18.2% |
| May 2026 | 41.7% | 33.3% | 25% |
| Jun 2026 | 53.8% | 30.8% | 15.4% |
| Jul 2026 | 36.4% | 45.5% | 18.2% |
| Aug 2026 | 45.5% | 27.3% | 27.3% |
| Sep 2026 | — | — | — |
How has the Freedom Plus and Print Direct comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Print Direct took it in January 2026, Freedom Plus took it in March 2026.
- Across the 11 months ending August 2026, Freedom Plus’ estimated Share of Search among palmerston north printing companies in New Zealand moved from 50% to 27.3%, and its estimated monthly branded searches moved from 70 to 30.
- Across the 11 months ending August 2026, Print Direct’s estimated Share of Search among palmerston north printing companies in New Zealand moved from 21.4% to 27.3%, and its estimated monthly branded searches held steady at 30.
How did search popularity change for New Zealand palmerston north printing companies in August 2026?
3 changes

In August 2026, Mirage Visual overtook Freedom Plus to take the highest estimated Share of Search among palmerston north printing companies in New Zealand, at 45.5%.

In August 2026, Print Direct gained estimated Share of Search among palmerston north printing companies in New Zealand, from 18.2% to 27.3%.

In August 2026, Freedom Plus lost estimated Share of Search among palmerston north printing companies in New Zealand, from 45.5% to 27.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Freedom Plus’ and Print Direct’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Freedom Plus
1 branded search term
- freedom plus palmerston north
Print Direct
2 branded search terms
- print direct nz
- print direct palmerston north

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.