Brandwave

How popular isPharmacy 53?

In October 2026, people searched for Pharmacy 53 by name about 2,290 times in New Zealand, about the same as the previous year. These searches made up 45.9% of all New Zealand Gisborne pharmacy searches, placing Pharmacy 53 first out of five pharmacies. When we asked both ChatGPT and Google AI Overviews about Gisborne pharmacies, Pharmacy 53 appeared in two of the three answers and was the second most recommended of the five.

Search and AI answers in October 2026

Pharmacy 53 is the most searched of 5 competitors and the second most recommended in the AI answers we collected.

  1. Pharmacy 53Share of searches 45.9%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd
  2. Sean Shivnan PharmacyShare of searches 21.2%Mentioned in 1 of 3 AI answersPlace in AI recommendations 5th
  3. Horouta PharmacyShare of searches 15.1%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
  4. Gordon's PharmacyShare of searches 11.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
  5. Pharmacy Three RiversShare of searches 6.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
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Top Gisborne pharmacies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Pharmacy 53 was mentioned in two out of three: in two of the three ChatGPT answers. Pharmacy 53 is the second most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Pharmacy Three Rivers1st
  2. Pharmacy 532nd
  3. Gordon's Pharmacy3rd
  4. Horouta Pharmacy4th
  5. Sean Shivnan Pharmacy5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Gisborne pharmacies

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Pharmacy 53 compared with other New Zealand Gisborne pharmacies?

Pharmacy 53 against Gisborne pharmacies in New Zealand, by month

Share of searches by month for Pharmacy 53, Sean Shivnan Pharmacy, Horouta Pharmacy, Gordon's Pharmacy, Pharmacy Three Rivers. The figures are in the table below the chart.

View monthly share of searches table
MonthPharmacy 53Sean Shivnan PharmacyHorouta PharmacyGordon's PharmacyPharmacy Three Rivers
Nov 202551.7%18.4%12.7%10.8%6.4%
Dec 202552.9%15.8%12.3%12.8%6.2%
Jan 202651.2%17.8%12.9%10.1%7.9%
Feb 202649.4%18.2%14.5%12%5.9%
Mar 202651.4%19.3%12.1%11%6.2%
Apr 202652.5%20.1%10.2%10.7%6.5%
May 202652.7%20.6%10.4%10.9%5.3%
Jun 202652.4%20.5%12.7%9.1%5.3%
Jul 202645.3%22%15.8%10.5%6.5%
Aug 202649.1%19.5%14.1%12.5%4.8%
Sep 202648.2%19.4%15.5%11.4%5.4%
Oct 202645.9%21.2%15.1%11.4%6.4%

  1. 1.Pharmacy 53

    45.9%

    Held 1st. 1.9K estimated branded searches, 0% vs prior month. Share -2.3 points.

  2. 2.Sean Shivnan Pharmacy

    21.2%

    Held 2nd. 860 estimated branded searches, +14.7% vs prior month. Share +1.8 points.

  3. 3.Horouta Pharmacy

    15.1%

    Held 3rd. 610 estimated branded searches, +1.7% vs prior month. Share -0.5 points.

  4. 4.Gordon's Pharmacy

    11.4%

    Held 4th. 460 estimated branded searches, +4.5% vs prior month. Share 0 points.

  5. 5.Pharmacy Three Rivers

    6.4%

    Held 5th. 260 estimated branded searches, +23.8% vs prior month. Share +1 points.

Compare popularity between Pharmacy 53 and its closest rivals

Every comparison with Pharmacy 53

4 comparisons

How has branded search demand for Pharmacy 53 changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Pharmacy 53 in New Zealand held steady, from 2.2K to 2.3K.
  • Across the 12 months ending October 2026, Pharmacy 53’s share of searches among Gisborne pharmacies in New Zealand decreased from 51.7% to 45.9%.
  • Across the 12 months ending October 2026, Pharmacy 53’s share of searches among Gisborne pharmacies in New Zealand peaked at 52.9% in December 2025 and was lowest at 45.3% in July 2026.

How did search popularity change for New Zealand Gisborne pharmacies in October 2026?

4 changes

  1. In October 2026, Sean Shivnan Pharmacy gained share of searches among Gisborne pharmacies in New Zealand, from 19.4% to 21.2%.

  2. In October 2026, Pharmacy Three Rivers gained share of searches among Gisborne pharmacies in New Zealand, from 5.4% to 6.4%.

  3. In October 2026, Pharmacy 53 lost share of searches among Gisborne pharmacies in New Zealand, from 48.2% to 45.9%.

  4. Estimated monthly branded searches for Horouta Pharmacy in New Zealand rose 17.3% over 12 measured months, from 520 to 610 in October 2026.

How are Pharmacy 53’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Pharmacy 53’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • pharmacy 53
  • pharmacy 53 gisborne
  • pharmacy53

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