How popular isPellow & Hill in search?
In August 2026, there were an estimated 310 branded searches for Pellow & Hill in New Zealand which is up 158.3% over the last 11 months. Pellow & Hill holds 10.6% estimated Share of Search among New Zealand hamilton funeral directors and is ranked 3rd of 3 competitors for search popularity.
Seddon Park Funeral Home65.4%
Simply Cremations24%
Pellow & Hill10.6%
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Which hamilton funeral directors compete with Pellow & Hill?
Share of Search by month for Seddon Park Funeral Home, Simply Cremations, Pellow & Hill. The figures are in the table below the chart.
View monthly share of search table
| Month | Seddon Park Funeral Home | Simply Cremations | Pellow & Hill |
|---|---|---|---|
| Oct 2025 | 75.3% | 17.8% | 6.9% |
| Nov 2025 | 62.9% | 28.3% | 8.8% |
| Dec 2025 | 61% | 25.4% | 13.6% |
| Jan 2026 | 66.2% | 20.2% | 13.6% |
| Feb 2026 | 70.4% | 18.8% | 10.8% |
| Mar 2026 | 58.1% | 21.5% | 20.3% |
| Apr 2026 | 67.6% | 16% | 16.4% |
| May 2026 | 59.5% | 26.8% | 13.6% |
| Jun 2026 | 66.5% | 21.1% | 12.4% |
| Jul 2026 | 66.9% | 19.7% | 13.4% |
| Aug 2026 | 65.4% | 24% | 10.6% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65.4% | 1.9K | +19.4% | -1.5 points | |
| 2, held 2nd | 24% | 700 | +48.9% | +4.3 points | |
| 3, held 3rd | 10.6% | 310 | -3.1% | -2.8 points |
65.4%
held 1st · 1.9K estimated branded searches · +19.4% vs prior month · -1.5 points
24%
held 2nd · 700 estimated branded searches · +48.9% vs prior month · +4.3 points
10.6%
held 3rd · 310 estimated branded searches · -3.1% vs prior month · -2.8 points
Compare search popularity between Pellow & Hill and its closest rivals
How has branded search demand for Pellow & Hill changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Pellow & Hill in New Zealand rose from 120 to 310.
- Across the 11 months ending August 2026, Pellow & Hill’s estimated Share of Search among hamilton funeral directors in New Zealand increased from 6.9% to 10.6%.
- Across the 11 months ending August 2026, Pellow & Hill’s estimated Share of Search among hamilton funeral directors in New Zealand peaked at 20.3% in March 2026 and was lowest at 6.9% in October 2025.
How did search popularity change for New Zealand hamilton funeral directors in August 2026?
3 changes
In August 2026, Simply Cremations gained estimated Share of Search among hamilton funeral directors in New Zealand, from 19.7% to 24%.
In August 2026, Pellow & Hill lost estimated Share of Search among hamilton funeral directors in New Zealand, from 13.4% to 10.6%.
In August 2026, Seddon Park Funeral Home lost estimated Share of Search among hamilton funeral directors in New Zealand, from 66.9% to 65.4%.
How is Pellow & Hill measured?
Brandwave collects information about searches that people make online using Pellow & Hill’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- james r hill
- james r hill funeral directors
- pellow & hill
- pellow and hill
- pellow and hill hamilton
- pellows funeral directors
- pellows funerals
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