How popular isOpt4 Personnel in search?
In August 2026, there were an estimated 30 branded searches for Opt4 Personnel in New Zealand which is down 25% over the last 11 months. Opt4 Personnel holds 7% estimated Share of Search among New Zealand blenheim recruitment agencies and is ranked 4th of 4 competitors for search popularity.
Intepeople58.1%
Search Recruitment27.9%
Only Human7%
Opt4 Personnel7%
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Which blenheim recruitment agencies compete with Opt4 Personnel?
Share of Search by month for Intepeople, Search Recruitment, Only Human, Opt4 Personnel. The figures are in the table below the chart.
View monthly share of search table
| Month | Intepeople | Search Recruitment | Only Human | Opt4 Personnel |
|---|---|---|---|---|
| Oct 2025 | 62.9% | 17.1% | 8.6% | 11.4% |
| Nov 2025 | 61% | 24.4% | 7.3% | 7.3% |
| Dec 2025 | 59% | 23.1% | 7.7% | 10.3% |
| Jan 2026 | 60.8% | 25.5% | 3.9% | 9.8% |
| Feb 2026 | 60% | 22.2% | 4.4% | 13.3% |
| Mar 2026 | 56.3% | 27.1% | 6.3% | 10.4% |
| Apr 2026 | 55% | 20% | 7.5% | 17.5% |
| May 2026 | 56.8% | 22.7% | 4.5% | 15.9% |
| Jun 2026 | 43.1% | 29.4% | 7.8% | 19.6% |
| Jul 2026 | 52.5% | 25% | 5% | 17.5% |
| Aug 2026 | 58.1% | 27.9% | 7% | 7% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 58.1% | 250 | +19% | +5.6 points | |
| 2, held 2nd | 27.9% | 120 | +20% | +2.9 points | |
| 3, moved from 4th to 3rd | 7% | 30 | +50% | +2 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 7% | 30 | -57.1% | -10.5 pointsmoved from 3rd to 4th |
58.1%
held 1st · 250 estimated branded searches · +19% vs prior month · +5.6 points
27.9%
held 2nd · 120 estimated branded searches · +20% vs prior month · +2.9 points
7%
moved from 4th to 3rd · 30 estimated branded searches · +50% vs prior month · +2 points
7%
moved from 3rd to 4th · 30 estimated branded searches · -57.1% vs prior month · -10.5 points
Compare search popularity between Opt4 Personnel and its closest rivals
How has branded search demand for Opt4 Personnel changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Opt4 Personnel in New Zealand fell from 40 to 30.
- Across the 11 months ending August 2026, Opt4 Personnel’s estimated Share of Search among blenheim recruitment agencies in New Zealand decreased from 11.4% to 7%.
- Across the 11 months ending August 2026, Opt4 Personnel’s estimated Share of Search among blenheim recruitment agencies in New Zealand peaked at 19.6% in June 2026 and was lowest at 7% in August 2026.
- Across the 11 months ending August 2026, Opt4 Personnel fell from 3rd to 4th among blenheim recruitment agencies in New Zealand.
How did search popularity change for New Zealand blenheim recruitment agencies in August 2026?
4 changes
In August 2026, Only Human overtook Opt4 Personnel to rank 3rd among blenheim recruitment agencies in New Zealand, at 7%.
In August 2026, Intepeople gained estimated Share of Search among blenheim recruitment agencies in New Zealand, from 52.5% to 58.1%.
In August 2026, Search Recruitment gained estimated Share of Search among blenheim recruitment agencies in New Zealand, from 25% to 27.9%.
In August 2026, Opt4 Personnel lost estimated Share of Search among blenheim recruitment agencies in New Zealand, from 17.5% to 7%.
How is Opt4 Personnel measured?
Brandwave collects information about searches that people make online using Opt4 Personnel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- opt4 personnel
- opt4 personnel blenheim
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