Brandwave

How popular isOnkyo?

In September 2026, people searched for Onkyo by name about 260 times in New Zealand, a 13.3% decrease from the previous year. These searches made up 27.7% of all New Zealand AV receiver brand searches, placing Onkyo second out of five brands. When we asked both ChatGPT and Google AI Overviews about AV receiver brands, Onkyo appeared in three of the four answers and was the fourth most recommended of the five.

Search and AI answers in September 2026

Onkyo is the second most searched of 5 competitors and the fourth most recommended in AI answers.

  1. MarantzShare of searches 30.9%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  2. OnkyoShare of searches 27.7%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
  3. DenonShare of searches 22.3%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  4. YamahaShare of searches 14.9%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  5. SonyShare of searches 4.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
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Top AV receiver brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Onkyo was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Onkyo is the fourth most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Denon1st
  2. Yamaha2nd
  3. Marantz3rd
  4. Onkyo4th
  5. Sony5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Denon4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Yamaha4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Marantz3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Onkyo3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sony2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about AV receiver brands

4 answers

  • Asked ChatGPT

    “Which AV receiver brand should I buy in New Zealand?”

    1. 1Denon
    2. 2Yamaha
    3. 3Onkyo
    4. 4Marantz

  • Asked ChatGPT

    “What are the best AV receiver brands in New Zealand?”

    1. 1Denon
    2. 2Yamaha
    3. 3Marantz
    4. 4Onkyo
    5. 5Sony

  • Asked ChatGPT

    “What's the best AV receiver brand in New Zealand for a home theatre?”

    1. 1Denon
    2. 2Yamaha
    3. 3Marantz
    4. 4Onkyo
    5. 5Sony

  • Searched Google, AI Overview

    “best av receiver”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “home theatre receiver nz”

    1. 1Denon
    2. 2Yamaha

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Which AV receiver brands compete with Onkyo?

Onkyo against AV receiver brands in New Zealand, by month

Share of searches by month for Marantz, Onkyo, Denon, Yamaha, Sony. The figures are in the table below the chart.

View monthly share of searches table
MonthMarantzOnkyoDenonYamahaSony
Oct 202526.3%30.3%21.2%14.1%8.1%
Nov 202523.8%29.7%25.7%11.9%8.9%
Dec 202522.5%33.3%23.4%12.6%8.1%
Jan 202625.4%34.7%22%11.9%5.9%
Feb 202628.6%31.2%22.1%13%5.2%
Mar 202617%31.8%29.5%14.8%6.8%
Apr 202622.6%28%28%12.9%8.6%
May 202620.6%26.8%26.8%18.6%7.2%
Jun 202627.8%26.7%23.3%15.6%6.7%
Jul 202632.4%24.1%24.1%13%6.5%
Aug 202636.6%23.8%20.8%13.9%5%
Sep 202630.9%27.7%22.3%14.9%4.3%

  1. 1.Marantz

    30.9%

    Held 1st. 290 estimated branded searches, -21.6% vs prior month. Share -5.8 points.

  2. 2.Onkyo

    27.7%

    Held 2nd. 260 estimated branded searches, +8.3% vs prior month. Share +3.9 points.

  3. 3.Denon

    22.3%

    Held 3rd. 210 estimated branded searches, 0% vs prior month. Share +1.5 points.

  4. 4.Yamaha

    14.9%

    Held 4th. 140 estimated branded searches, 0% vs prior month. Share +1 points.

  5. 5.Sony

    4.3%

    Held 5th. 40 estimated branded searches, -20% vs prior month. Share -0.7 points.

Compare popularity between Onkyo and its closest rivals

Every comparison with Onkyo

4 comparisons

How has branded search demand for Onkyo changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Onkyo in New Zealand fell from 300 to 260.
  • Across the 12 months ending September 2026, Onkyo’s share of searches among AV receiver brands in New Zealand decreased from 30.3% to 27.7%.
  • Across the 12 months ending September 2026, Onkyo’s share of searches among AV receiver brands in New Zealand peaked at 34.7% in January 2026 and was lowest at 23.8% in August 2026.
  • Across the 12 months ending September 2026, Onkyo fell from 1st to 2nd among AV receiver brands in New Zealand.

How did search popularity change for New Zealand AV receiver brands in September 2026?

5 changes

  1. In September 2026, Onkyo gained share of searches among AV receiver brands in New Zealand, from 23.8% to 27.7%.

  2. In September 2026, Denon gained share of searches among AV receiver brands in New Zealand, from 20.8% to 22.3%.

  3. In September 2026, Yamaha gained share of searches among AV receiver brands in New Zealand, from 13.9% to 14.9%.

  4. In September 2026, Marantz lost share of searches among AV receiver brands in New Zealand, from 36.6% to 30.9%.

  5. In September 2026, Sony lost share of searches among AV receiver brands in New Zealand, from 5% to 4.3%.

How are Onkyo’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Onkyo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • onkyo
  • onkyo av receiver

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