How popular isO'Sullivans in search?
In August 2026, there were an estimated 10 branded searches for O'Sullivans in New Zealand. O'Sullivans holds 2.7% estimated Share of Search among New Zealand cambridge digital marketing agencies and is ranked 7th of 7 competitors for search popularity.
Lucid Media29.7%
Ultimate Web Designs24.3%
SK Digital18.9%
Waikato Marketing13.5%
King Tide8.1%
DNP Marketing2.7%
O'Sullivans2.7%
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Which cambridge digital marketing agencies compete with O'Sullivans?
Share of Search by month for Lucid Media, Ultimate Web Designs, SK Digital, Waikato Marketing, King Tide, DNP Marketing, O'Sullivans. The figures are in the table below the chart.
View monthly share of search table
| Month | Lucid Media | Ultimate Web Designs | SK Digital | Waikato Marketing | King Tide | DNP Marketing | O'Sullivans |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 36% | 16% | 20% | 4% | 20% | 4% | 0% |
| Nov 2025 | 36.8% | 26.3% | 21.1% | 5.3% | 5.3% | 5.3% | 0% |
| Dec 2025 | 41.2% | 29.4% | 17.6% | 0% | 5.9% | 5.9% | 0% |
| Jan 2026 | 28.1% | 46.9% | 15.6% | 3.1% | 3.1% | 3.1% | 0% |
| Feb 2026 | 31.8% | 36.4% | 18.2% | 4.5% | 4.5% | 4.5% | 0% |
| Mar 2026 | 34.6% | 34.6% | 15.4% | 3.8% | 3.8% | 3.8% | 3.8% |
| Apr 2026 | 24.2% | 48.5% | 12.1% | 3% | 6.1% | 3% | 3% |
| May 2026 | 18.4% | 61.2% | 10.2% | 2% | 4.1% | 2% | 2% |
| Jun 2026 | 21.2% | 53.8% | 13.5% | 0% | 5.8% | 3.8% | 1.9% |
| Jul 2026 | 15.4% | 59% | 12.8% | 2.6% | 5.1% | 2.6% | 2.6% |
| Aug 2026 | 29.7% | 24.3% | 18.9% | 13.5% | 8.1% | 2.7% | 2.7% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 29.7% | 110 | +83.3% | +14.3 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 24.3% | 90 | -60.9% | -34.7 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 18.9% | 70 | +40% | +6.1 points | |
| 4, moved from 7th to 4th | 13.5% | 50 | +400% | +10.9 pointsmoved from 7th to 4th | |
| 5, moved from 4th to 5th | 8.1% | 30 | +50% | +3 pointsmoved from 4th to 5th | |
| 6, moved from 5th to 6th | 2.7% | 10 | 0% | +0.1 pointsmoved from 5th to 6th | |
| 7, moved from 6th to 7th | 2.7% | 10 | 0% | +0.1 pointsmoved from 6th to 7th |
29.7%
moved from 2nd to 1st · 110 estimated branded searches · +83.3% vs prior month · +14.3 points
24.3%
moved from 1st to 2nd · 90 estimated branded searches · -60.9% vs prior month · -34.7 points
18.9%
held 3rd · 70 estimated branded searches · +40% vs prior month · +6.1 points
13.5%
moved from 7th to 4th · 50 estimated branded searches · +400% vs prior month · +10.9 points
8.1%
moved from 4th to 5th · 30 estimated branded searches · +50% vs prior month · +3 points
2.7%
moved from 5th to 6th · 10 estimated branded searches · 0% vs prior month · +0.1 points
2.7%
moved from 6th to 7th · 10 estimated branded searches · 0% vs prior month · +0.1 points
Compare search popularity between O'Sullivans and its closest rivals
- O'Sullivans vs Ultimate Web Designs: compare search popularity
- O'Sullivans vs SK Digital: compare search popularity
- O'Sullivans vs Waikato Marketing: compare search popularity
- O'Sullivans vs King Tide: compare search popularity
- O'Sullivans vs DNP Marketing: compare search popularity
- Compare O'Sullivans with any brand
How has branded search demand for O'Sullivans changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for O'Sullivans in New Zealand held steady, from 0 to 10.
- Across the 11 months ending August 2026, O'Sullivans’ estimated Share of Search among cambridge digital marketing agencies in New Zealand increased from 0% to 2.7%.
- Across the 11 months ending August 2026, O'Sullivans’ estimated Share of Search among cambridge digital marketing agencies in New Zealand peaked at 3.8% in March 2026 and was lowest at 0% in October 2025.
How did search popularity change for New Zealand cambridge digital marketing agencies in August 2026?
5 changes
In August 2026, Lucid Media overtook Ultimate Web Designs to take the highest estimated Share of Search among cambridge digital marketing agencies in New Zealand, at 29.7%.
In August 2026, Waikato Marketing overtook DNP Marketing to rank 4th among cambridge digital marketing agencies in New Zealand, at 13.5%.
In August 2026, SK Digital gained estimated Share of Search among cambridge digital marketing agencies in New Zealand, from 12.8% to 18.9%.
In August 2026, King Tide gained estimated Share of Search among cambridge digital marketing agencies in New Zealand, from 5.1% to 8.1%.
In August 2026, Ultimate Web Designs lost estimated Share of Search among cambridge digital marketing agencies in New Zealand, from 59% to 24.3%.
How is O'Sullivans measured?
Brandwave collects information about searches that people make online using O'Sullivans’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- osullivans marketing
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Is O'Sullivans your brand?
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