Brandwave

How popular isNIWA Weather?

In September 2026, people searched for NIWA Weather by name about 2,570 times in New Zealand, a 45.6% decrease from the previous year. These searches made up 0.41% of all New Zealand weather service searches, placing NIWA Weather fifth out of five services. When we asked both ChatGPT and Google AI Overviews about weather services, NIWA Weather appeared in two of the four answers and was the fourth most recommended of the five.

Search and AI answers in September 2026

NIWA Weather is the fifth most searched of 5 competitors and the fourth most recommended in AI answers.

  1. MetServiceShare of searches 93.2%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. YrShare of searches 4.2%Mentioned in 1 of 4 AI answersPlace in AI recommendations 5th
  3. WeatherwatchShare of searches 1.3%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  4. WindyShare of searches 0.8%Mentioned in 2 of 4 AI answersPlace in AI recommendations 2nd
  5. NIWA WeatherShare of searches 0.41%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
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Top weather services in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, NIWA Weather was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. NIWA Weather is the fourth most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. MetService1st
  2. Weatherwatch2nd
  3. Windy2nd
  4. NIWA Weather4th
  5. Yr5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • MetService4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Weatherwatch3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Windy2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • NIWA Weather2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Yr1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about weather services

4 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Which weather services compete with NIWA Weather?

NIWA Weather against weather services in New Zealand, by month

Share of searches by month for MetService, Yr, NIWA Weather. The figures are in the table below the chart.

View monthly share of searches table
MonthMetServiceYrWeatherwatchWindyNIWA Weather
Oct 202592.3%4.3%1.6%1.2%0.61%
Nov 202593.8%3.6%1.3%0.75%0.51%
Dec 202593.4%3.6%1.6%0.82%0.62%
Jan 202693.3%3.6%1.6%0.94%0.62%
Feb 202692.4%4.3%1.6%0.99%0.74%
Mar 202692%4.2%1.9%1.3%0.61%
Apr 202691.5%2.8%1.9%3.1%0.59%
May 202692.6%4.3%1.6%1.2%0.4%
Jun 202693.6%3.5%1.6%1%0.33%
Jul 202692.9%3.5%2.3%0.86%0.4%
Aug 202692.9%4.2%1.6%0.88%0.41%
Sep 202693.2%4.2%1.3%0.8%0.41%

  1. 1.MetService

    93.2%

    Held 1st. 580K estimated branded searches, -0.44% vs prior month. Share +0.3 points.

  2. 2.Yr

    4.2%

    Held 2nd. 26.3K estimated branded searches, -0.53% vs prior month. Share 0 points.

  3. 3.Weatherwatch

    1.3%

    Held 3rd. 8.1K estimated branded searches, -18.3% vs prior month. Share -0.3 points.

  4. 4.Windy

    0.8%

    Held 4th. 5K estimated branded searches, -9.6% vs prior month. Share -0.1 points.

  5. 5.NIWA Weather

    0.41%

    Held 5th. 2.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between NIWA Weather and its closest rivals

Every comparison with NIWA Weather

4 comparisons

How has branded search demand for NIWA Weather changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for NIWA Weather in New Zealand fell from 4.7K to 2.6K.
  • Across the 12 months ending September 2026, NIWA Weather’s share of searches among weather services in New Zealand held steady, from 0.61% to 0.41%.

How did search popularity change for New Zealand weather services in September 2026?

5 changes

  1. Estimated monthly branded searches for NIWA Weather in New Zealand fell 45.6% over 12 measured months, from 4.7K to 2.6K in September 2026.

  2. Estimated monthly branded searches for Windy in New Zealand fell 45.4% over 12 measured months, from 9.2K to 5K in September 2026.

  3. Estimated monthly branded searches for Weatherwatch in New Zealand fell 33% over 12 measured months, from 12.1K to 8.1K in September 2026.

  4. Estimated monthly branded searches for Yr in New Zealand fell 20.6% over 12 measured months, from 33.2K to 26.3K in September 2026.

  5. Estimated monthly branded searches for MetService in New Zealand fell 18.2% over 12 measured months, from 709K to 580K in September 2026.

How are NIWA Weather’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using NIWA Weather’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • niwa forecast
  • niwa weather

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How the Brand Demand Index is measured

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