Brandwave

How popular isMoodle in search?

In August 2026, there were an estimated 50.3K branded searches for Moodle in New Zealand which is up 22.4% over the last 11 months. Moodle holds 92.7% estimated Share of Search among New Zealand learning management systems and is ranked 1st of 6 competitors for search popularity.

Share of Search, August 2026
  1. Moodle92.7%
  2. Totara5.6%
  3. Canvas LMS1.2%
  4. TalentLMS0.31%
  5. Docebo0.15%
  6. Blackboard0.06%
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Which learning management systems compete with Moodle?

Moodle against learning management systems in New Zealand, by month

Share of Search by month for Moodle, Totara. The figures are in the table below the chart.

View monthly share of search table
MonthMoodleTotaraCanvas LMSTalentLMSDoceboBlackboard
Oct 202588.8%9.9%0.52%0.45%0.28%0.06%
Nov 202586.6%11.9%0.53%0.59%0.34%0.09%
Dec 202570.5%25.9%0.92%1.5%0.82%0.31%
Jan 202670.6%25.4%1.7%1.2%1%0.17%
Feb 202688.4%9.9%0.81%0.5%0.26%0.08%
Mar 202693.1%5.7%0.62%0.3%0.15%0.1%
Apr 202691.6%6.7%0.8%0.51%0.27%0.04%
May 202690.9%6.8%1.6%0.36%0.25%0.11%
Jun 202692.6%5.6%0.79%0.59%0.31%0.06%
Jul 202692.4%5.7%1.2%0.49%0.2%0.04%
Aug 202692.7%5.6%1.2%0.31%0.15%0.06%
Sep 2026——————

  1. 1.Moodle

    92.7%

    held 1st · 50.3K estimated branded searches · +22.2% vs prior month · +0.4 points

  2. 2.Totara

    5.6%

    held 2nd · 3K estimated branded searches · +19.8% vs prior month · -0.1 points

  3. 3.Canvas LMS

    1.2%

    held 3rd · 630 estimated branded searches · +14.5% vs prior month · -0.1 points

  4. 4.TalentLMS

    0.31%

    held 4th · 170 estimated branded searches · -22.7% vs prior month · -0.2 points

  5. 5.Docebo

    0.15%

    held 5th · 80 estimated branded searches · -11.1% vs prior month · -0.1 points

  6. 6.Blackboard

    0.06%

    held 6th · 30 estimated branded searches · +50% vs prior month · 0 points

Compare search popularity between Moodle and its closest rivals

How has branded search demand for Moodle changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Moodle in New Zealand rose from 41.1K to 50.3K.
  • Across the 11 months ending August 2026, Moodle’s estimated Share of Search among learning management systems in New Zealand increased from 88.8% to 92.7%.
  • Across the 11 months ending August 2026, Moodle’s estimated Share of Search among learning management systems in New Zealand peaked at 93.1% in March 2026 and was lowest at 70.5% in December 2025.

How did search popularity change for New Zealand learning management systems in August 2026?

  1. Estimated monthly branded searches for Canvas LMS in New Zealand rose 162.5% over 11 measured months, from 240 to 630 in August 2026.

  2. Estimated monthly branded searches for Moodle in New Zealand rose 22.4% over 11 measured months, from 41.1K to 50.3K in August 2026.

  3. Estimated monthly branded searches for Docebo in New Zealand fell 38.5% over 11 measured months, from 130 to 80 in August 2026.

  4. Estimated monthly branded searches for Totara in New Zealand fell 34% over 11 measured months, from 4.6K to 3K in August 2026.

  5. Estimated monthly branded searches for TalentLMS in New Zealand fell 19% over 11 measured months, from 210 to 170 in August 2026.

How is Moodle measured?

Brandwave collects information about searches that people make online using Moodle’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • future skills moodle
  • itc moodle
  • moodle
  • moodle com
  • moodle elearning
  • moodle lms
  • moodle near me
  • moodle nz
  • moodle online
  • moodle online training
  • moodle what is
  • my moodle

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How the Brand Demand Index is measured

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