Brandwave

Learning management systems in New Zealand:Which brands are most popular in search?

In August 2026, Moodle was the most searched among learning management systems in New Zealand, with an estimated 50.3K branded searches and 92.7% estimated Share of Search within this set.

Share of Search, August 2026
  1. Moodle92.7%
  2. Totara5.6%
  3. Canvas LMS1.2%
  4. TalentLMS0.31%
  5. Docebo0.15%
  6. Blackboard0.06%

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Share of SearchLeaderboard

Compare the learning management systems New Zealand schools, tertiary providers and employers train people on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among learning management systems in New Zealand, by month

Share of Search by month for Moodle, Totara. The figures are in the table below the chart.

View monthly share of search table
MonthMoodleTotaraCanvas LMSTalentLMSDoceboBlackboard
Oct 202588.8%9.9%0.52%0.45%0.28%0.06%
Nov 202586.6%11.9%0.53%0.59%0.34%0.09%
Dec 202570.5%25.9%0.92%1.5%0.82%0.31%
Jan 202670.6%25.4%1.7%1.2%1%0.17%
Feb 202688.4%9.9%0.81%0.5%0.26%0.08%
Mar 202693.1%5.7%0.62%0.3%0.15%0.1%
Apr 202691.6%6.7%0.8%0.51%0.27%0.04%
May 202690.9%6.8%1.6%0.36%0.25%0.11%
Jun 202692.6%5.6%0.79%0.59%0.31%0.06%
Jul 202692.4%5.7%1.2%0.49%0.2%0.04%
Aug 202692.7%5.6%1.2%0.31%0.15%0.06%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Moodle

    92.7%

    held 1st · 50.3K estimated branded searches · +22.2% vs prior month · +0.4 points

  2. 2.Totara

    5.6%

    held 2nd · 3K estimated branded searches · +19.8% vs prior month · -0.1 points

  3. 3.Canvas LMS

    1.2%

    held 3rd · 630 estimated branded searches · +14.5% vs prior month · -0.1 points

  4. 4.TalentLMS

    0.31%

    held 4th · 170 estimated branded searches · -22.7% vs prior month · -0.2 points

  5. 5.Docebo

    0.15%

    held 5th · 80 estimated branded searches · -11.1% vs prior month · -0.1 points

  6. 6.Blackboard

    0.06%

    held 6th · 30 estimated branded searches · +50% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among learning management systems in New Zealand?

In August 2026, Moodle was the most searched among learning management systems in New Zealand, with an estimated 50.3K branded searches and 92.7% estimated Share of Search within this set. Totara is in 2nd place, 87.2 percentage points behind at 5.6% Share of Search.

New Zealand learning management systems, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Moodle88.8% → 92.7%93.1%Mar 202670.5%Dec 20251st
Totara9.9% → 5.6%25.9%Dec 20255.6%Aug 20262nd
Canvas LMS0.52% → 1.2%1.7%Jan 20260.52%Oct 20253rd
TalentLMS0.45% → 0.31%1.5%Dec 20250.3%Mar 20264th
Docebo0.28% → 0.15%1%Jan 20260.15%Aug 20265th
Blackboard0.06%0.31%Dec 20250.04%Apr 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Moodle’s estimated Share of Search among learning management systems in New Zealand increased from 88.8% to 92.7%.
  • Across the 11 months ending August 2026, Totara’s estimated Share of Search among learning management systems in New Zealand decreased from 9.9% to 5.6%.
  • Across the 11 months ending August 2026, Canvas LMS’s estimated Share of Search among learning management systems in New Zealand increased from 0.52% to 1.2%.
  • Across the 11 months ending August 2026, Moodle’s estimated Share of Search among learning management systems in New Zealand peaked at 93.1% in March 2026 and was lowest at 70.5% in December 2025.
  • Across the 11 months ending August 2026, Totara’s estimated Share of Search among learning management systems in New Zealand peaked at 25.9% in December 2025 and was lowest at 5.6% in August 2026.
  • Across the 11 months ending August 2026, Canvas LMS’s estimated Share of Search among learning management systems in New Zealand peaked at 1.7% in January 2026 and was lowest at 0.52% in October 2025.
  • Across the 11 months ending August 2026, TalentLMS’s estimated Share of Search among learning management systems in New Zealand peaked at 1.5% in December 2025 and was lowest at 0.3% in March 2026.
  • Across the 11 months ending August 2026, TalentLMS, Docebo and Blackboard held steady: their estimated Share of Search among learning management systems in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand learning management systems in August 2026?

  1. Estimated monthly branded searches for Canvas LMS in New Zealand rose 162.5% over 11 measured months, from 240 to 630 in August 2026.

  2. Estimated monthly branded searches for Moodle in New Zealand rose 22.4% over 11 measured months, from 41.1K to 50.3K in August 2026.

  3. Estimated monthly branded searches for Docebo in New Zealand fell 38.5% over 11 measured months, from 130 to 80 in August 2026.

  4. Estimated monthly branded searches for Totara in New Zealand fell 34% over 11 measured months, from 4.6K to 3K in August 2026.

  5. Estimated monthly branded searches for TalentLMS in New Zealand fell 19% over 11 measured months, from 210 to 170 in August 2026.

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