Brandwave

How popular isMindbody?

In September 2026, people searched for Mindbody by name about 1,310 times in New Zealand, an 18.6% decrease from the previous year. These searches made up 30.2% of all New Zealand gym and studio management software searches, placing Mindbody second out of seven brands. When we asked both ChatGPT and Google AI Overviews about gym and studio management software, Mindbody appeared in four of the five answers and was the third most recommended of the seven.

Search and AI answers in September 2026

Mindbody is the second most searched of 7 competitors and the third most recommended in AI answers.

  1. GymMasterShare of searches 40.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. MindbodyShare of searches 30.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  3. PushPressShare of searches 18.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  4. GlofoxShare of searches 5.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. WodifyShare of searches 2.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top gym and studio management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mindbody was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Mindbody is the third most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. GymMaster1st
  2. TeamUp2nd
  3. Mindbody3rd
  4. Glofox4th
  5. PushPress5th
  6. Gymdesk6th
  7. Wodify–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • GymMaster4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mindbody4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PushPress3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Glofox3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gymdesk3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • TeamUp3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wodify0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about gym and studio management software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which gym and studio management software compete with Mindbody?

Mindbody against gym and studio management software in New Zealand, by month

Share of searches by month for GymMaster, Mindbody, PushPress, Glofox, Wodify, Gymdesk. The figures are in the table below the chart.

View monthly share of searches table
MonthGymMasterMindbodyPushPressGlofoxWodifyGymdeskTeamUp
Oct 202530.7%33.3%21%8.7%4%2.1%0%
Nov 202533.8%34.5%19%6.5%4.4%1.8%0%
Dec 202533.2%36.5%15.9%7.3%4.7%2.3%0%
Jan 202636.9%32.5%16.8%7.6%3.9%2.1%0.23%
Feb 202632.2%33.7%18.1%8.4%3.5%4.2%0%
Mar 202631.2%30.2%21.3%11%3.4%2.6%0.24%
Apr 202631.6%37.7%17.8%7.3%2.7%2.7%0.24%
May 202638.6%33.1%17.6%6.3%2.7%1.7%0%
Jun 202632.6%37.1%18.3%6.3%2.8%2.8%0.25%
Jul 202640%31.5%18.3%5.3%2.8%2.3%0%
Aug 202640.5%29.6%18.2%6.1%2.8%2.8%0%
Sep 202640.6%30.2%18.3%5.8%2.8%2.3%0%

  1. 1.GymMaster

    40.6%

    Held 1st. 1.6K estimated branded searches, 0% vs prior month. Share +0.1 points.

  2. 2.Mindbody

    30.2%

    Held 2nd. 1.2K estimated branded searches, +1.7% vs prior month. Share +0.6 points.

  3. 3.PushPress

    18.3%

    Held 3rd. 720 estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Glofox

    5.8%

    Held 4th. 230 estimated branded searches, -4.2% vs prior month. Share -0.2 points.

  5. 5.Wodify

    2.8%

    Moved from 6th to 5th. 110 estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Gymdesk

    2.3%

    Moved from 5th to 6th. 90 estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  7. 7.TeamUp

    0%

    Held 7th. 0 estimated branded searches, — vs prior month. Share 0 points.

Compare popularity between Mindbody and its closest rivals

Every comparison with Mindbody

11 comparisons

How has branded search demand for Mindbody changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Mindbody in New Zealand fell from 1.6K to 1.3K.
  • Across the 12 months ending September 2026, Mindbody’s share of searches among gym and studio management software in New Zealand decreased from 33.3% to 30.2%.
  • Across the 12 months ending September 2026, Mindbody’s share of searches among gym and studio management software in New Zealand peaked at 37.7% in April 2026 and was lowest at 29.6% in August 2026.
  • Across the 12 months ending September 2026, Mindbody fell from 1st to 2nd among gym and studio management software in New Zealand.

How did search popularity change for New Zealand gym and studio management software in September 2026?

6 changes

  1. In September 2026, Mindbody gained share of searches among gym and studio management software in New Zealand, from 29.6% to 30.2%.

  2. In September 2026, Gymdesk lost share of searches among gym and studio management software in New Zealand, from 2.8% to 2.3%.

  3. GymMaster’s share of searches among gym and studio management software in New Zealand has gained ground for 3 months in a row, from 32.6% to 40.6% in September 2026.

  4. In September 2026, Wodify rose from 6th to 5th among gym and studio management software in New Zealand.

  5. Estimated monthly branded searches for Glofox in New Zealand fell 37.8% over 12 measured months, from 370 to 230 in September 2026.

  6. Estimated monthly branded searches for PushPress in New Zealand fell 19.1% over 12 measured months, from 890 to 720 in September 2026.

How are Mindbody’s branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Mindbody’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • business mindbody
  • log into mindbody
  • mindbody
  • mindbody and soul
  • mindbody app
  • mindbody booking
  • mindbody gym software
  • mindbody software
  • mindbody spirit

Do you work for Mindbody? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Mindbody compete?

Mindbody is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Salon and clinic booking software4th of 810.4%Show ranking
Gym and studio management software2nd of 730.2%Shown above
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Is Mindbody your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

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