Brandwave

How popular isMcClean & Co in search?

In August 2026, there were an estimated 80 branded searches for McClean & Co in New Zealand which is up 60% over the last 11 months. McClean & Co holds 8.7% estimated Share of Search among New Zealand queenstown accounting firms and is ranked 4th of 7 competitors for search popularity.

Share of Search, August 2026
  1. Sidekick37%
  2. Target Accounting32.6%
  3. Greenhawk10.9%
  4. McClean & Co8.7%
  5. Eclipse Accounting5.4%
  6. Herron Accounting3.3%
  7. Five Peaks Accounting2.2%
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Which queenstown accounting firms compete with McClean & Co?

McClean & Co against queenstown accounting firms in New Zealand, by month

Share of Search by month for Sidekick, Target Accounting, Greenhawk, McClean & Co, Eclipse Accounting, Herron Accounting, Five Peaks Accounting. The figures are in the table below the chart.

View monthly share of search table
MonthSidekickTarget AccountingGreenhawkMcClean & CoEclipse AccountingHerron AccountingFive Peaks Accounting
Oct 202552.2%26.1%8.7%5.4%3.3%3.3%1.1%
Nov 202546.6%28.2%8.7%7.8%3.9%3.9%0.97%
Dec 202536.8%25%14.5%11.8%5.3%5.3%1.3%
Jan 202644.7%30.3%9.2%6.6%3.9%3.9%1.3%
Feb 202640.4%32.6%7.9%6.7%7.9%3.4%1.1%
Mar 202640.8%35%7.8%7.8%4.9%2.9%0.97%
Apr 202644.9%28.6%8.2%6.1%5.1%5.1%2%
May 202643.5%30.4%8.7%6.5%4.3%5.4%1.1%
Jun 202642%30%11%6%7%3%1%
Jul 202641%28.9%7.2%10.8%6%3.6%2.4%
Aug 202637%32.6%10.9%8.7%5.4%3.3%2.2%
Sep 2026———————
  1. held 1st · 340 estimated branded searches · 0% vs prior month · -4 points

  2. held 2nd · 300 estimated branded searches · +25% vs prior month · +3.7 points

  3. 3.Greenhawk

    10.9%

    moved from 4th to 3rd · 100 estimated branded searches · +66.7% vs prior month · +3.6 points

  4. 4.McClean & Co

    8.7%

    moved from 3rd to 4th · 80 estimated branded searches · -11.1% vs prior month · -2.1 points

  5. held 5th · 50 estimated branded searches · 0% vs prior month · -0.6 points

  6. held 6th · 30 estimated branded searches · 0% vs prior month · -0.4 points

  7. held 7th · 20 estimated branded searches · 0% vs prior month · -0.2 points

Compare search popularity between McClean & Co and its closest rivals

How has branded search demand for McClean & Co changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for McClean & Co in New Zealand rose from 50 to 80.
  • Across the 11 months ending August 2026, McClean & Co’s estimated Share of Search among queenstown accounting firms in New Zealand increased from 5.4% to 8.7%.
  • Across the 11 months ending August 2026, McClean & Co’s estimated Share of Search among queenstown accounting firms in New Zealand peaked at 11.8% in December 2025 and was lowest at 5.4% in October 2025.

How did search popularity change for New Zealand queenstown accounting firms in August 2026?

  1. In August 2026, Greenhawk overtook McClean & Co to rank 3rd among queenstown accounting firms in New Zealand, at 10.9%.

  2. In August 2026, Target Accounting gained estimated Share of Search among queenstown accounting firms in New Zealand, from 28.9% to 32.6%.

  3. In August 2026, Sidekick lost estimated Share of Search among queenstown accounting firms in New Zealand, from 41% to 37%.

  4. In August 2026, McClean & Co lost estimated Share of Search among queenstown accounting firms in New Zealand, from 10.8% to 8.7%.

  5. In August 2026, Eclipse Accounting lost estimated Share of Search among queenstown accounting firms in New Zealand, from 6% to 5.4%.

  6. Estimated monthly branded searches for Five Peaks Accounting in New Zealand rose 100% over 11 measured months, from 10 to 20 in August 2026.

How is McClean & Co measured?

Brandwave collects information about searches that people make online using McClean & Co’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • mcclean & co
  • mcclean and co
  • mcclean&co

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How the Brand Demand Index is measured

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