Brandwave

How popular isJacuzzi in search?

In August 2026, there were an estimated 3.9K branded searches for Jacuzzi in New Zealand which is down 5.5% over the last 11 months. Jacuzzi holds 30.3% estimated Share of Search among New Zealand spa pool and sauna brands and is ranked 2nd of 4 competitors for search popularity.

Share of Search, August 2026
  1. Alpine Spas65.2%
  2. Jacuzzi30.3%
  3. Clearlight Saunas2.8%
  4. Vortex Spas1.8%
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Which spa pool and sauna brands compete with Jacuzzi?

Jacuzzi against spa pool and sauna brands in New Zealand, by month

Share of Search by month for Alpine Spas, Jacuzzi, Clearlight Saunas. The figures are in the table below the chart.

View monthly share of search table
MonthAlpine SpasJacuzziClearlight SaunasVortex Spas
Oct 202564.3%29.6%3.7%2.4%
Nov 202571%24.5%2.3%2.2%
Dec 202563.4%32.9%1.7%2%
Jan 202665.4%29.8%2.3%2.6%
Feb 202661.4%33.4%2.6%2.6%
Mar 202663.6%32.1%2.3%1.9%
Apr 202663.3%31.3%2.7%2.6%
May 202664.3%31.4%2.4%2%
Jun 202669.4%26.4%2.2%2%
Jul 202666.3%29.6%2.6%1.5%
Aug 202665.2%30.3%2.8%1.8%
Sep 2026————
  1. held 1st · 8.5K estimated branded searches · -5.8% vs prior month · -1.1 points

  2. 2.Jacuzzi

    30.3%

    held 2nd · 3.9K estimated branded searches · -1.7% vs prior month · +0.7 points

  3. held 3rd · 360 estimated branded searches · +2.9% vs prior month · +0.2 points

  4. 4.Vortex Spas

    1.8%

    held 4th · 230 estimated branded searches · +9.5% vs prior month · +0.2 points

Compare search popularity between Jacuzzi and its closest rivals

How has branded search demand for Jacuzzi changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Jacuzzi in New Zealand fell from 4.2K to 3.9K.
  • Across the 11 months ending August 2026, Jacuzzi’s estimated Share of Search among spa pool and sauna brands in New Zealand increased from 29.6% to 30.3%.
  • Across the 11 months ending August 2026, Jacuzzi’s estimated Share of Search among spa pool and sauna brands in New Zealand peaked at 33.4% in February 2026 and was lowest at 24.5% in November 2025.

How did search popularity change for New Zealand spa pool and sauna brands in August 2026?

  1. In August 2026, Jacuzzi gained estimated Share of Search among spa pool and sauna brands in New Zealand, from 29.6% to 30.3%.

  2. In August 2026, Alpine Spas lost estimated Share of Search among spa pool and sauna brands in New Zealand, from 66.3% to 65.2%.

  3. Estimated monthly branded searches for Vortex Spas in New Zealand fell 32.4% over 11 measured months, from 340 to 230 in August 2026.

  4. Estimated monthly branded searches for Clearlight Saunas in New Zealand fell 30.8% over 11 measured months, from 520 to 360 in August 2026.

How is Jacuzzi measured?

Brandwave collects information about searches that people make online using Jacuzzi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

14 branded search terms

  • inflatable jacuzzi tub
  • jacuzzi
  • jacuzzi bar
  • jacuzzi hot tub
  • jacuzzi infrared sauna
  • jacuzzi near me
  • jacuzzi new zealand
  • jacuzzi nz
  • jacuzzi outside
  • jacuzzi sauna
  • jacuzzi spa
  • jacuzzi spa pool
  • jacuzzi tub
  • portable jacuzzi tub

Do you work for Jacuzzi? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Jacuzzi your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.