Jacuzzi vs Vortex Spas:Which is more popular by branded search in New Zealand?
In August 2026, Jacuzzi had more branded searches than Vortex Spas among spa pool and sauna brands in New Zealand. Jacuzzi was estimated to have 3.9K branded searches compared to Vortex Spas’ 230, and held a 30.3% Share of Search versus Vortex Spas’ 1.8%.
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Which is more popular in search, Jacuzzi or Vortex Spas?
Compare the spa pool, hot tub and sauna brands New Zealand homes install. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Jacuzzi, Vortex Spas. The figures are in the table below the chart.
View monthly share of search table
| Month | Alpine Spas | Jacuzzi | Clearlight Saunas | Vortex Spas |
|---|---|---|---|---|
| Oct 2025 | 64.3% | 29.6% | 3.7% | 2.4% |
| Nov 2025 | 71% | 24.5% | 2.3% | 2.2% |
| Dec 2025 | 63.4% | 32.9% | 1.7% | 2% |
| Jan 2026 | 65.4% | 29.8% | 2.3% | 2.6% |
| Feb 2026 | 61.4% | 33.4% | 2.6% | 2.6% |
| Mar 2026 | 63.6% | 32.1% | 2.3% | 1.9% |
| Apr 2026 | 63.3% | 31.3% | 2.7% | 2.6% |
| May 2026 | 64.3% | 31.4% | 2.4% | 2% |
| Jun 2026 | 69.4% | 26.4% | 2.2% | 2% |
| Jul 2026 | 66.3% | 29.6% | 2.6% | 1.5% |
| Aug 2026 | 65.2% | 30.3% | 2.8% | 1.8% |
| Sep 2026 | — | — | — | — |
How has the Jacuzzi and Vortex Spas comparison changed over the last 12 months?
3 findings
- Jacuzzi was ahead of Vortex Spas in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Jacuzzi’s estimated Share of Search among spa pool and sauna brands in New Zealand moved from 29.6% to 30.3%, and its estimated monthly branded searches moved from 4.2K to 3.9K.
- Across the 11 months ending August 2026, Vortex Spas’ estimated Share of Search among spa pool and sauna brands in New Zealand moved from 2.4% to 1.8%, and its estimated monthly branded searches moved from 340 to 230.
How did search popularity change for New Zealand spa pool and sauna brands in August 2026?
2 changes
In August 2026, Jacuzzi gained estimated Share of Search among spa pool and sauna brands in New Zealand, from 29.6% to 30.3%.
Estimated monthly branded searches for Vortex Spas in New Zealand fell 32.4% over 11 measured months, from 340 to 230 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Jacuzzi’s and Vortex Spas’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Jacuzzi
14 branded search terms
- inflatable jacuzzi tub
- jacuzzi
- jacuzzi bar
- jacuzzi hot tub
- jacuzzi infrared sauna
- jacuzzi near me
- jacuzzi new zealand
- jacuzzi nz
- jacuzzi outside
- jacuzzi sauna
- jacuzzi spa
- jacuzzi spa pool
- jacuzzi tub
- portable jacuzzi tub
Vortex Spas
4 branded search terms
- vortex spas
- vortex spas new zealand
- vortex spas nz
- vortexspas

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