Brandwave

How popular isIntel in search?

In August 2026, there were an estimated 2.1K branded searches for Intel in New Zealand which held steady over the last 11 months. Intel holds 5.7% estimated Share of Search among New Zealand computer chip and graphics card brands and is ranked 3rd of 3 competitors for search popularity.

Share of Search, August 2026
  1. NVIDIA69%
  2. AMD25.3%
  3. Intel5.7%
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Which computer chip and graphics card brands compete with Intel?

Intel against computer chip and graphics card brands in New Zealand, by month

Share of Search by month for NVIDIA, AMD, Intel. The figures are in the table below the chart.

View monthly share of search table
MonthNVIDIAAMDIntel
Oct 202574.7%19.9%5.4%
Nov 202579.1%16.9%4%
Dec 202569.6%25%5.4%
Jan 202671.2%23%5.8%
Feb 202672.4%21.6%6.1%
Mar 202671.7%21.8%6.5%
Apr 202669.7%24.8%5.6%
May 202675%20.2%4.8%
Jun 202667.2%26.9%5.9%
Jul 202666.1%27.4%6.5%
Aug 202669%25.3%5.7%
Sep 2026———

  1. 1.NVIDIA

    69%

    held 1st · 26K estimated branded searches · +14% vs prior month · +2.9 points

  2. 2.AMD

    25.3%

    held 2nd · 9.5K estimated branded searches · +0.95% vs prior month · -2.1 points

  3. 3.Intel

    5.7%

    held 3rd · 2.1K estimated branded searches · -4.5% vs prior month · -0.8 points

Compare search popularity between Intel and its closest rivals

How has branded search demand for Intel changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Intel in New Zealand held steady at 2.1K.
  • Across the 11 months ending August 2026, Intel’s estimated Share of Search among computer chip and graphics card brands in New Zealand peaked at 6.5% in March 2026 and was lowest at 4% in November 2025.

How did search popularity change for New Zealand computer chip and graphics card brands in August 2026?

  1. In August 2026, NVIDIA gained estimated Share of Search among computer chip and graphics card brands in New Zealand, from 66.1% to 69%.

  2. In August 2026, AMD lost estimated Share of Search among computer chip and graphics card brands in New Zealand, from 27.4% to 25.3%.

  3. In August 2026, Intel lost estimated Share of Search among computer chip and graphics card brands in New Zealand, from 6.5% to 5.7%.

How is Intel measured?

Brandwave collects information about searches that people make online using Intel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

20 branded search terms

  • cpu intel core i7
  • intel arc
  • intel core
  • intel core i3
  • intel core i5
  • intel core i5 1135g7
  • intel core i5 12400f
  • intel core i7 3770
  • intel core i7 4790k
  • intel core i7 6700
  • intel core i7 7700
  • intel core i7 7700k
  • intel core i7 8700
  • intel core i7 8700k
  • intel core i9
  • intel cpu
  • intel gpu
  • intel graphics card
  • intel i7 cpu
  • intel processor

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How the Brand Demand Index is measured

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