Brandwave

How popular isinGOLF in search?

In August 2026, there were an estimated 270 branded searches for inGOLF in New Zealand which is down 34.1% over the last 11 months. inGOLF holds 0.56% estimated Share of Search among New Zealand golf stores and is ranked 5th of 6 competitors for search popularity.

Share of Search, August 2026
  1. Golf Warehouse83.1%
  2. Golf3608.6%
  3. Golf HQ6.8%
  4. Total Golf0.6%
  5. inGOLF0.56%
  6. The Golf Shop0.33%
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Which golf stores compete with inGOLF?

inGOLF against golf stores in New Zealand, by month

Share of Search by month for Golf Warehouse, Golf360, Golf HQ, inGOLF. The figures are in the table below the chart.

View monthly share of search table
MonthGolf WarehouseGolf360Golf HQTotal GolfinGOLFThe Golf Shop
Oct 202582%10.5%5.7%0.63%0.72%0.42%
Nov 202584.4%7.8%6.2%0.56%0.64%0.37%
Dec 202584.4%8.8%5%0.5%0.75%0.47%
Jan 202681%11.6%5.3%0.65%0.96%0.47%
Feb 202682.8%9.8%5.5%0.61%0.83%0.39%
Mar 202683.5%9%5.6%0.7%0.85%0.34%
Apr 202682.9%10%5.5%0.63%0.67%0.33%
May 202683.8%8.9%5.7%0.55%0.69%0.35%
Jun 202682.4%8.7%7%0.68%0.83%0.37%
Jul 202684.4%8.4%5.8%0.5%0.56%0.37%
Aug 202683.1%8.6%6.8%0.6%0.56%0.33%
Sep 2026——————

  1. 1.Golf Warehouse

    83.1%

    held 1st · 40.2K estimated branded searches · -1.6% vs prior month · -1.3 points

  2. 2.Golf360

    8.6%

    held 2nd · 4.2K estimated branded searches · +2.7% vs prior month · +0.2 points

  3. 3.Golf HQ

    6.8%

    held 3rd · 3.3K estimated branded searches · +17.9% vs prior month · +1 points

  4. 4.Total Golf

    0.6%

    moved from 5th to 4th · 290 estimated branded searches · +20.8% vs prior month · +0.1 points

  5. 5.inGOLF

    0.56%

    moved from 4th to 5th · 270 estimated branded searches · 0% vs prior month · 0 points

  6. 6.The Golf Shop

    0.33%

    held 6th · 160 estimated branded searches · -11.1% vs prior month · 0 points

Compare search popularity between inGOLF and its closest rivals

How has branded search demand for inGOLF changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for inGOLF in New Zealand fell from 410 to 270.
  • Across the 11 months ending August 2026, inGOLF fell from 4th to 5th among golf stores in New Zealand.

How did search popularity change for New Zealand golf stores in August 2026?

  1. In August 2026, Golf HQ gained estimated Share of Search among golf stores in New Zealand, from 5.8% to 6.8%.

  2. In August 2026, Golf Warehouse lost estimated Share of Search among golf stores in New Zealand, from 84.4% to 83.1%.

  3. In August 2026, Total Golf rose from 5th to 4th among golf stores in New Zealand.

  4. In August 2026, inGOLF fell from 4th to 5th among golf stores in New Zealand.

  5. Estimated monthly branded searches for The Golf Shop in New Zealand fell 33.3% over 11 measured months, from 240 to 160 in August 2026.

  6. Estimated monthly branded searches for Golf360 in New Zealand fell 30.1% over 11 measured months, from 6K to 4.2K in August 2026.

How is inGOLF measured?

Brandwave collects information about searches that people make online using inGOLF’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • ingolf
  • ingolf near me
  • ingolf nz

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How the Brand Demand Index is measured

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