How popular isHP Waste in search?
In August 2026, there were an estimated 90 branded searches for HP Waste in New Zealand which held steady over the last 11 months. HP Waste holds 6.8% estimated Share of Search among New Zealand new plymouth waste management companies and is ranked 3rd of 4 competitors for search popularity.
JJ’s Waste & Recycling58.3%Just Rubbish32.6%
HP Waste6.8%Greenawaste2.3%
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Which new plymouth waste management companies compete with HP Waste?
Share of Search by month for JJ’s Waste & Recycling, Just Rubbish, HP Waste, Greenawaste. The figures are in the table below the chart.
View monthly share of search table
| Month | JJ’s Waste & Recycling | Just Rubbish | HP Waste | Greenawaste |
|---|---|---|---|---|
| Oct 2025 | 51.8% | 37.6% | 6.4% | 4.3% |
| Nov 2025 | 51.6% | 40.1% | 4.5% | 3.8% |
| Dec 2025 | 49.7% | 38.1% | 7.1% | 5.2% |
| Jan 2026 | 52.1% | 37.7% | 5.4% | 4.8% |
| Feb 2026 | 49.2% | 40.2% | 5.3% | 5.3% |
| Mar 2026 | 54.3% | 35.7% | 5% | 5% |
| Apr 2026 | 54.9% | 36.1% | 5.7% | 3.3% |
| May 2026 | 61.7% | 31.6% | 5.3% | 1.5% |
| Jun 2026 | 56.4% | 36.1% | 5.3% | 2.3% |
| Jul 2026 | 57.4% | 33.3% | 7% | 2.3% |
| Aug 2026 | 58.3% | 32.6% | 6.8% | 2.3% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 58.3% | 770 | +4.1% | +1 points | |
| 2, held 2nd | 32.6% | 430 | 0% | -0.8 points | |
| 3, held 3rd | 6.8% | 90 | 0% | -0.2 points | |
| 4, held 4th | 2.3% | 30 | 0% | -0.1 points |
58.3%
held 1st · 770 estimated branded searches · +4.1% vs prior month · +1 points
32.6%
held 2nd · 430 estimated branded searches · 0% vs prior month · -0.8 points
3.
HP Waste6.8%
held 3rd · 90 estimated branded searches · 0% vs prior month · -0.2 points
2.3%
held 4th · 30 estimated branded searches · 0% vs prior month · -0.1 points
Compare search popularity between HP Waste and its closest rivals
How has branded search demand for HP Waste changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for HP Waste in New Zealand held steady at 90.
- Across the 11 months ending August 2026, HP Waste’s estimated Share of Search among new plymouth waste management companies in New Zealand peaked at 7.1% in December 2025 and was lowest at 4.5% in November 2025.
How did search popularity change for New Zealand new plymouth waste management companies in August 2026?
3 changes
In August 2026, JJ’s Waste & Recycling gained estimated Share of Search among new plymouth waste management companies in New Zealand, from 57.4% to 58.3%.
In August 2026, Just Rubbish lost estimated Share of Search among new plymouth waste management companies in New Zealand, from 33.3% to 32.6%.
Estimated monthly branded searches for Greenawaste in New Zealand fell 50% over 11 measured months, from 60 to 30 in August 2026.
How is HP Waste measured?
Brandwave collects information about searches that people make online using HP Waste’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- hp waste
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Is HP Waste your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.