Brandwave

How popular isHomes.co.nz in search?

In August 2026, there were an estimated 136K branded searches for Homes.co.nz in New Zealand which is down 9.1% over the last 11 months. Homes.co.nz holds 27.9% estimated Share of Search among New Zealand property websites and is ranked 2nd of 8 competitors for search popularity.

Share of Search, August 2026
  1. Trade Me Property42.9%
  2. Homes.co.nz27.9%
  3. OneRoof18.7%
  4. QV6.8%
  5. realestate.co.nz3%
  6. HouGarden0.39%
  7. Open2view0.18%
  8. HomeSell Go0.07%
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Which property websites compete with Homes.co.nz?

Homes.co.nz against property websites in New Zealand, by month

Share of Search by month for Trade Me Property, Homes.co.nz, OneRoof, QV, realestate.co.nz. The figures are in the table below the chart.

View monthly share of search table
MonthTrade Me PropertyHomes.co.nzOneRoofQVrealestate.co.nzHouGardenOpen2viewHomeSell Go
Oct 202543.8%28.6%17.5%7.5%1.9%0.36%0.25%0.1%
Nov 202546.7%27.3%16.6%7.1%1.5%0.35%0.24%0.07%
Dec 202545.5%28.5%17.3%6.6%1.5%0.23%0.17%0.1%
Jan 202645.6%28.5%17.4%6%1.9%0.31%0.19%0.1%
Feb 202645.1%28.2%17.2%6.6%2.3%0.36%0.25%0.1%
Mar 202645%28.2%17.2%6.6%2.3%0.36%0.24%0.1%
Apr 202643.7%28.4%19%6.5%1.7%0.33%0.21%0.11%
May 202642.1%30.1%18.3%7.2%1.6%0.32%0.2%0.16%
Jun 202645.3%29.4%16.1%6.8%1.8%0.35%0.22%0.09%
Jul 202646.7%27.3%16.6%6%2.7%0.36%0.22%0.1%
Aug 202642.9%27.9%18.7%6.8%3%0.39%0.18%0.07%
Sep 2026————————
  1. held 1st · 209K estimated branded searches · 0% vs prior month · -3.7 points

  2. held 2nd · 136K estimated branded searches · +11.1% vs prior month · +0.6 points

  3. 3.OneRoof

    18.7%

    held 3rd · 91K estimated branded searches · +22.3% vs prior month · +2.1 points

  4. 4.QV

    6.8%

    held 4th · 33K estimated branded searches · +21.8% vs prior month · +0.7 points

  5. held 5th · 14.8K estimated branded searches · +22.3% vs prior month · +0.3 points

  6. 6.HouGarden

    0.39%

    held 6th · 1.9K estimated branded searches · +18.8% vs prior month · 0 points

  7. 7.Open2view

    0.18%

    held 7th · 880 estimated branded searches · -12% vs prior month · 0 points

  8. held 8th · 360 estimated branded searches · -18.2% vs prior month · 0 points

Compare search popularity between Homes.co.nz and its closest rivals

How has branded search demand for Homes.co.nz changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Homes.co.nz in New Zealand fell from 149K to 136K.
  • Across the 11 months ending August 2026, Homes.co.nz’s estimated Share of Search among property websites in New Zealand decreased from 28.6% to 27.9%.
  • Across the 11 months ending August 2026, Homes.co.nz’s estimated Share of Search among property websites in New Zealand peaked at 30.1% in May 2026 and was lowest at 27.3% in July 2026.

How did search popularity change for New Zealand property websites in August 2026?

  1. In August 2026, OneRoof gained estimated Share of Search among property websites in New Zealand, from 16.6% to 18.7%.

  2. In August 2026, QV gained estimated Share of Search among property websites in New Zealand, from 6% to 6.8%.

  3. In August 2026, Homes.co.nz gained estimated Share of Search among property websites in New Zealand, from 27.3% to 27.9%.

  4. In August 2026, Trade Me Property lost estimated Share of Search among property websites in New Zealand, from 46.7% to 42.9%.

  5. realestate.co.nz’s estimated Share of Search among property websites in New Zealand has gained ground for 3 months in a row, from 1.6% to 3% in August 2026.

  6. Estimated monthly branded searches for Open2view in New Zealand fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.

Which property valuation services compete with Homes.co.nz?

Homes.co.nz against property valuation services in New Zealand, by month

Share of Search by month for Homes.co.nz, QV, Valocity. The figures are in the table below the chart.

View monthly share of search table
MonthHomes.co.nzQVValocityCoreLogicColliers Valuation
Oct 202575.5%19.8%2.6%2.1%0.03%
Nov 202575.7%19.7%2.5%2.1%0.03%
Dec 202577.7%18%2.5%1.8%0.01%
Jan 202679.3%16.8%2%1.8%0.02%
Feb 202677.6%18.2%2.2%2.1%0.03%
Mar 202677%18.1%2.7%2.1%0.03%
Apr 202677.8%17.8%2.4%2%0.02%
May 202677.2%18.4%2.6%1.9%0.02%
Jun 202677.3%17.9%2.8%1.9%0.02%
Jul 202678.1%17.3%2.5%2%0.01%
Aug 202676.9%18.7%2.8%1.6%0.02%
Sep 2026—————
  1. held 1st · 136K estimated branded searches · +11.1% vs prior month · -1.2 points

  2. 2.QV

    18.7%

    held 2nd · 33K estimated branded searches · +21.8% vs prior month · +1.4 points

  3. 3.Valocity

    2.8%

    held 3rd · 4.9K estimated branded searches · +24.7% vs prior month · +0.3 points

  4. 4.CoreLogic

    1.6%

    held 4th · 2.8K estimated branded searches · -11.9% vs prior month · -0.4 points

  5. held 5th · 40 estimated branded searches · +100% vs prior month · 0 points

Compare search popularity between Homes.co.nz and its closest rivals

How has branded search demand for Homes.co.nz changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Homes.co.nz’s estimated Share of Search among property valuation services in New Zealand increased from 75.5% to 76.9%.
  • Across the 11 months ending August 2026, Homes.co.nz’s estimated Share of Search among property valuation services in New Zealand peaked at 79.3% in January 2026 and was lowest at 75.5% in October 2025.

How did search popularity change for New Zealand property valuation services in August 2026?

  1. In August 2026, QV gained estimated Share of Search among property valuation services in New Zealand, from 17.3% to 18.7%.

  2. In August 2026, Homes.co.nz lost estimated Share of Search among property valuation services in New Zealand, from 78.1% to 76.9%.

  3. Estimated monthly branded searches for CoreLogic in New Zealand fell 31.6% over 11 measured months, from 4.1K to 2.8K in August 2026.

  4. Estimated monthly branded searches for Colliers Valuation in New Zealand fell 20% over 11 measured months, from 50 to 40 in August 2026.

How is Homes.co.nz measured?

Brandwave collects information about searches that people make online using Homes.co.nz’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • homes co nz estimate
  • homes co nz lower hutt
  • homes co nz near me
  • homes co nz new zealand
  • homes co nz nz
  • Homes NZ
  • homes.co.nz
  • my homes co nz
  • www homes co nz

How the Brand Demand Index is measured

Who owns Homes.co.nz?

Homes.co.nz is owned by PropertyNZ Limited. Brandwave does not track any other brands owned by PropertyNZ Limited.

Do you work for Homes.co.nz? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Homes.co.nz your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.