How popular isHarbour City Funeral Home?
In September 2026, people searched for Harbour City Funeral Home by name about 2,900 times in New Zealand, a 123.1% increase from the previous year. These searches made up 31.7% of all New Zealand kapiti funeral director searches, placing Harbour City Funeral Home second out of three directors. When we asked both ChatGPT and Google AI Overviews about kapiti funeral directors, Harbour City Funeral Home appeared in all answers and was the second most recommended of the three.
Harbour City Funeral Home is the second most searched of 3 competitors and the second most recommended in AI answers.
Kapiti Coast Funeral HomeShare of searches 47.6%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
Harbour City Funeral HomeShare of searches 31.7%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
Waikanae Funeral HomeShare of searches 20.7%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
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Top kapiti funeral directors in ChatGPT and Google AI Overviews
In three ChatGPT questions, Harbour City Funeral Home appeared in all three answers. Harbour City Funeral Home is the second most recommended of the three.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Kapiti Coast Funeral Home3 of 3Named in 3 of 3 ChatGPT answers
- Harbour City Funeral Home3 of 3Named in 3 of 3 ChatGPT answers
- Waikanae Funeral Home3 of 3Named in 3 of 3 ChatGPT answers
See every answer about kapiti funeral directors
3 answers
Asked ChatGPT
“Which kapiti funeral director should I hire in Kāpiti Coast, New Zealand?”
Asked ChatGPT
“What are the best kapiti funeral directors in Kāpiti Coast, New Zealand?”
Asked ChatGPT
“What's the best kapiti funeral director in Kāpiti Coast, New Zealand for a funeral service?”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which kapiti funeral directors compete with Harbour City Funeral Home?
Share of searches by month for Kapiti Coast Funeral Home, Harbour City Funeral Home, Waikanae Funeral Home. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kapiti Coast Funeral Home | Harbour City Funeral Home | Waikanae Funeral Home |
|---|---|---|---|
| Oct 2025 | 42.7% | 22.7% | 34.7% |
| Nov 2025 | 49.4% | 17.7% | 32.9% |
| Dec 2025 | 44.4% | 19.4% | 36.1% |
| Jan 2026 | 54.9% | 15.5% | 29.6% |
| Feb 2026 | 47.8% | 20.9% | 31.3% |
| Mar 2026 | 46.4% | 15.9% | 37.7% |
| Apr 2026 | 24.5% | 30.2% | 45.3% |
| May 2026 | 30% | 24.3% | 45.7% |
| Jun 2026 | 49.4% | 17.7% | 32.9% |
| Jul 2026 | 48.1% | 25.9% | 25.9% |
| Aug 2026 | 49.5% | 17.5% | 33% |
| Sep 2026 | 47.6% | 31.7% | 20.7% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.6% | 390 | -18.8% | -1.9 points | |
| 2, moved from 3rd to 2nd | 31.7% | 260 | +52.9% | +14.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 20.7% | 170 | -46.9% | -12.3 pointsmoved from 2nd to 3rd |
47.6%
Held 1st. 390 estimated branded searches, -18.8% vs prior month. Share -1.9 points.
31.7%
Moved from 3rd to 2nd. 260 estimated branded searches, +52.9% vs prior month. Share +14.2 points.
20.7%
Moved from 2nd to 3rd. 170 estimated branded searches, -46.9% vs prior month. Share -12.3 points.
Compare popularity between Harbour City Funeral Home and its closest rivals
Every comparison with Harbour City Funeral Home
6 comparisons
How has branded search demand for Harbour City Funeral Home changed in New Zealand over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Harbour City Funeral Home in New Zealand rose from 1.3K to 2.9K.
- Across the 12 months ending September 2026, Harbour City Funeral Home’s share of searches among kapiti funeral directors in New Zealand increased from 22.7% to 31.7%.
- Across the 12 months ending September 2026, Harbour City Funeral Home’s share of searches among kapiti funeral directors in New Zealand peaked at 31.7% in September 2026 and was lowest at 15.5% in January 2026.
- Across the 12 months ending September 2026, Harbour City Funeral Home rose from 3rd to 2nd among kapiti funeral directors in New Zealand.
How did search popularity change for New Zealand kapiti funeral directors in September 2026?
3 changes
In September 2026, Harbour City Funeral Home overtook Waikanae Funeral Home to rank 2nd among kapiti funeral directors in New Zealand, with 31.7% of the searches.
In September 2026, Waikanae Funeral Home lost share of searches among kapiti funeral directors in New Zealand, from 33% to 20.7%.
In September 2026, Kapiti Coast Funeral Home lost share of searches among kapiti funeral directors in New Zealand, from 49.5% to 47.6%.
How are Harbour City Funeral Home’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Harbour City Funeral Home’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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Where does Harbour City Funeral Home compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Wellington funeral directors | 1st of 6 | 58.6% | Show ranking |
| Kapiti funeral directors | 2nd of 3 | 31.7% | Shown above |
Is Harbour City Funeral Home your brand?
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