Brandwave

How popular isGoal Zero in search?

In August 2026, there were an estimated 200 branded searches for Goal Zero in New Zealand which is down 35.5% over the last 11 months. Goal Zero holds 1.8% estimated Share of Search among New Zealand portable power station brands and is ranked 5th of 5 competitors for search popularity.

Share of Search, August 2026
  1. EcoFlow53.4%
  2. BLUETTI34.5%
  3. Anker SOLIX6.9%
  4. Jackery3.4%
  5. Goal Zero1.8%
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Which portable power station brands compete with Goal Zero?

Goal Zero against portable power station brands in New Zealand, by month

Share of Search by month for EcoFlow, BLUETTI, Anker SOLIX, Jackery, Goal Zero. The figures are in the table below the chart.

View monthly share of search table
MonthEcoFlowBLUETTIAnker SOLIXJackeryGoal Zero
Oct 202569.1%22.2%2.4%3.9%2.3%
Nov 202568.7%22.9%3.5%3.1%1.8%
Dec 202567.1%24.9%2.7%3.1%2.3%
Jan 202662.8%27.4%3.5%4.2%2.1%
Feb 202667.1%23.5%3.8%3%2.6%
Mar 202662.9%24.7%7%3.5%1.8%
Apr 202660%29.2%5.8%3.3%1.8%
May 202665.3%22.8%6.5%3.6%1.8%
Jun 202661.6%26.4%5.6%4.7%1.7%
Jul 202659.3%28.9%5.9%4%1.9%
Aug 202653.4%34.5%6.9%3.4%1.8%
Sep 2026—————
  1. 1.EcoFlow

    53.4%

    held 1st · 5.8K estimated branded searches · -1.7% vs prior month · -5.9 points

  2. 2.BLUETTI

    34.5%

    held 2nd · 3.8K estimated branded searches · +30.1% vs prior month · +5.6 points

  3. held 3rd · 750 estimated branded searches · +27.1% vs prior month · +1 points

  4. 4.Jackery

    3.4%

    held 4th · 370 estimated branded searches · -7.5% vs prior month · -0.6 points

  5. 5.Goal Zero

    1.8%

    held 5th · 200 estimated branded searches · +5.3% vs prior month · -0.1 points

Compare search popularity between Goal Zero and its closest rivals

How has branded search demand for Goal Zero changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Goal Zero in New Zealand fell from 310 to 200.
  • Across the 11 months ending August 2026, Goal Zero’s estimated Share of Search among portable power station brands in New Zealand decreased from 2.3% to 1.8%.

How did search popularity change for New Zealand portable power station brands in August 2026?

  1. In August 2026, BLUETTI gained estimated Share of Search among portable power station brands in New Zealand, from 28.9% to 34.5%.

  2. In August 2026, Anker SOLIX gained estimated Share of Search among portable power station brands in New Zealand, from 5.9% to 6.9%.

  3. In August 2026, EcoFlow lost estimated Share of Search among portable power station brands in New Zealand, from 59.3% to 53.4%.

  4. In August 2026, Jackery lost estimated Share of Search among portable power station brands in New Zealand, from 4% to 3.4%.

  5. Estimated monthly branded searches for Goal Zero in New Zealand fell 35.5% over 11 measured months, from 310 to 200 in August 2026.

How is Goal Zero measured?

Brandwave collects information about searches that people make online using Goal Zero’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

13 branded search terms

  • goal zero
  • goal zero battery
  • goal zero near me
  • goal zero nz
  • goal zero portable power
  • goal zero power station
  • goal zero solar generator
  • goalzero
  • goalzero battery
  • goalzero com
  • goalzero nz
  • goalzero power station
  • goalzero solar generator

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How the Brand Demand Index is measured

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Is Goal Zero your brand?

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