Brandwave

How popular isGloo?

In September 2026, people searched for Gloo by name about 0 times in New Zealand, a 100% decrease from the previous year. These searches made up 0% of all New Zealand hot glue gun brand searches, placing Gloo seventh out of seven brands. When we asked both ChatGPT and Google AI Overviews about hot glue gun brands, Gloo appeared in three of the five answers and was the second most recommended of the seven.

Search and AI answers in September 2026

Gloo is the seventh most searched of 7 competitors and the second most recommended in AI answers.

  1. MakitaShare of searches 35.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. RyobiShare of searches 28.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  3. DeWaltShare of searches 19.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
  4. MilwaukeeShare of searches 11.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. GlooShare of searches 0%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd

+2 more

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Top hot glue gun brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Gloo was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Gloo is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ryobi1st
  2. Gloo2nd
  3. Bosch3rd
  4. DeWalt4th
  5. Makita–
  6. Milwaukee–
  7. Gorilla Glue–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gloo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Makita0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gorilla Glue0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hot glue gun brands

5 answers

  • Asked ChatGPT

    “Which hot glue gun brand should I buy in New Zealand?”

    1. 1Ryobi
    2. 2Gloo
    3. 3Bosch

  • Asked ChatGPT

    “What are the best hot glue gun brands in New Zealand?”

    1. 1Ryobi
    2. 2Bosch
    3. 3Gloo
    4. 4DeWalt

  • Asked ChatGPT

    “What's the best hot glue gun brand in New Zealand for craft projects?”

    1. 1Gloo
    2. 2Bosch

  • Searched Google, AI Overview

    “hot glue gun nz”

    1. 1Ryobi
    2. 2Bosch

  • Searched Google, AI Overview

    “mini glue gun”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

    Which hot glue gun brands compete with Gloo?

    Gloo against hot glue gun brands in New Zealand, by month

    Share of searches by month for Makita, Ryobi, DeWalt, Milwaukee, Gorilla Glue, Gloo. The figures are in the table below the chart.

    View monthly share of searches table
    MonthMakitaRyobiDeWaltMilwaukeeGorilla GlueBoschGloo
    Oct 202535.9%28.9%19.8%10.4%4.7%0.14%0.05%
    Nov 202528.7%35.5%22.7%9.2%3.8%0.11%0.04%
    Dec 202531.2%38.6%17.7%8.7%3.6%0.12%0.04%
    Jan 202634.5%33.8%19.3%8.2%4.1%0.14%0.05%
    Feb 202635.9%28.7%20.7%10.3%4.2%0.1%0.05%
    Mar 202633.3%32%20%10.1%4.5%0.13%0.04%
    Apr 202636.1%28.9%20.2%10.2%4.2%0.24%0.05%
    May 202637%24.3%21%13.1%4.3%0.19%0.05%
    Jun 202634.8%24.2%24.2%12.7%4%0.09%0.05%
    Jul 202636.6%24.4%21.2%12.7%4.9%0.15%0.05%
    Aug 202632.1%26.5%21.1%15.8%4.2%0.13%0.04%
    Sep 202635.2%28.9%19.3%11.4%5%0.12%0%

    1. 1.Makita

      35.2%

      Held 1st. 9.1K estimated branded searches, +19.7% vs prior month. Share +3.1 points.

    2. 2.Ryobi

      28.9%

      Held 2nd. 7.5K estimated branded searches, +19.1% vs prior month. Share +2.4 points.

    3. 3.DeWalt

      19.3%

      Held 3rd. 5K estimated branded searches, 0% vs prior month. Share -1.8 points.

    4. 4.Milwaukee

      11.4%

      Held 4th. 3K estimated branded searches, -21.3% vs prior month. Share -4.4 points.

    5. 5.Gorilla Glue

      5%

      Held 5th. 1.3K estimated branded searches, +30% vs prior month. Share +0.8 points.

    6. 6.Bosch

      0.12%

      Held 6th. 30 estimated branded searches, 0% vs prior month. Share 0 points.

    7. 7.Gloo

      0%

      Held 7th. 0 estimated branded searches, -100% vs prior month. Share 0 points.

    Compare popularity between Gloo and its closest rivals

    How has branded search demand for Gloo changed in New Zealand over the last 12 months?

    2 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Gloo in New Zealand fell from 10 to 0.
    • Across the 12 months ending September 2026, Gloo’s share of searches among hot glue gun brands in New Zealand held steady, from 0.05% to 0%.

    How did search popularity change for New Zealand hot glue gun brands in September 2026?

    6 changes

    1. In September 2026, Makita gained share of searches among hot glue gun brands in New Zealand, from 32.1% to 35.2%.

    2. In September 2026, Ryobi gained share of searches among hot glue gun brands in New Zealand, from 26.5% to 28.9%.

    3. In September 2026, Gorilla Glue gained share of searches among hot glue gun brands in New Zealand, from 4.2% to 5%.

    4. In September 2026, Milwaukee lost share of searches among hot glue gun brands in New Zealand, from 15.8% to 11.4%.

    5. In September 2026, DeWalt lost share of searches among hot glue gun brands in New Zealand, from 21.1% to 19.3%.

    6. Estimated monthly branded searches for Gloo in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.

    How are Gloo’s branded searches counted?

    1 search term

    Brandwave collects information about searches that people make online using Gloo’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • gloo glue gun

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    How the Brand Demand Index is measured

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