Brandwave

How popular isGivealittle in search?

In August 2026, there were an estimated 22.1K branded searches for Givealittle in New Zealand which is down 23.6% over the last 11 months. Givealittle holds 49.2% estimated Share of Search among New Zealand crowdfunding platforms and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. Givealittle49.2%
  2. Patreon34.9%
  3. GoFundMe8.2%
  4. Kickstarter5.9%
  5. PledgeMe1.8%
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Which crowdfunding platforms compete with Givealittle?

Givealittle against crowdfunding platforms in New Zealand, by month

Share of Search by month for Givealittle, Patreon, GoFundMe, Kickstarter. The figures are in the table below the chart.

View monthly share of search table
MonthGivealittlePatreonGoFundMeKickstarterPledgeMe
Oct 202555.3%29.9%6.8%6.1%1.9%
Nov 202570.8%20.1%4.2%3.4%1.5%
Dec 202550.2%30%14.7%4%1.1%
Jan 202648.9%35.4%9.4%4.9%1.5%
Feb 202645.2%37.3%9.7%6.4%1.3%
Mar 202648.3%35.3%8%7%1.5%
Apr 202649.5%36.2%6%7.2%1.2%
May 202654.4%30.2%7%6.1%2.2%
Jun 202640.1%42.1%7.9%7.3%2.6%
Jul 202661.8%26.5%6.1%4.6%1%
Aug 202649.2%34.9%8.2%5.9%1.8%
Sep 2026—————

  1. 1.Givealittle

    49.2%

    held 1st · 22.1K estimated branded searches · -39.2% vs prior month · -12.6 points

  2. 2.Patreon

    34.9%

    held 2nd · 15.7K estimated branded searches · +0.51% vs prior month · +8.4 points

  3. 3.GoFundMe

    8.2%

    held 3rd · 3.7K estimated branded searches · +2.8% vs prior month · +2.1 points

  4. 4.Kickstarter

    5.9%

    held 4th · 2.7K estimated branded searches · -1.8% vs prior month · +1.3 points

  5. 5.PledgeMe

    1.8%

    held 5th · 830 estimated branded searches · +40.7% vs prior month · +0.8 points

Compare search popularity between Givealittle and its closest rivals

How has branded search demand for Givealittle changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Givealittle in New Zealand fell from 28.9K to 22.1K.
  • Across the 11 months ending August 2026, Givealittle’s estimated Share of Search among crowdfunding platforms in New Zealand decreased from 55.3% to 49.2%.
  • Across the 11 months ending August 2026, Givealittle’s estimated Share of Search among crowdfunding platforms in New Zealand peaked at 70.8% in November 2025 and was lowest at 40.1% in June 2026.

How did search popularity change for New Zealand crowdfunding platforms in August 2026?

  1. In August 2026, Patreon gained estimated Share of Search among crowdfunding platforms in New Zealand, from 26.5% to 34.9%.

  2. In August 2026, GoFundMe gained estimated Share of Search among crowdfunding platforms in New Zealand, from 6.1% to 8.2%.

  3. In August 2026, Kickstarter gained estimated Share of Search among crowdfunding platforms in New Zealand, from 4.6% to 5.9%.

  4. In August 2026, PledgeMe gained estimated Share of Search among crowdfunding platforms in New Zealand, from 1% to 1.8%.

  5. In August 2026, Givealittle lost estimated Share of Search among crowdfunding platforms in New Zealand, from 61.8% to 49.2%.

Which fundraising platforms compete with Givealittle?

Givealittle against fundraising platforms in New Zealand, by month

Share of Search by month for Givealittle, Raisely. The figures are in the table below the chart.

View monthly share of search table
MonthGivealittleRaiselyDonorboxFundraise Up
Oct 202597.2%1.9%0.74%0.13%
Nov 202598.4%1.2%0.28%0.09%
Dec 202597.9%1.7%0.34%0.07%
Jan 202698%1.4%0.41%0.19%
Feb 202696.5%2.7%0.51%0.26%
Mar 202695.6%3.6%0.53%0.27%
Apr 202696.5%2.4%0.85%0.27%
May 202697.1%2.3%0.45%0.14%
Jun 202695.7%3.3%0.69%0.27%
Jul 202698%1.7%0.24%0.11%
Aug 202696%3.3%0.48%0.17%
Sep 2026————

  1. 1.Givealittle

    96%

    held 1st · 22.1K estimated branded searches · -39.2% vs prior month · -1.9 points

  2. 2.Raisely

    3.3%

    held 2nd · 770 estimated branded searches · +22.2% vs prior month · +1.6 points

  3. 3.Donorbox

    0.48%

    held 3rd · 110 estimated branded searches · +22.2% vs prior month · +0.2 points

  4. 4.Fundraise Up

    0.17%

    held 4th · 40 estimated branded searches · 0% vs prior month · +0.1 points

Compare search popularity between Givealittle and its closest rivals

How has branded search demand for Givealittle changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Givealittle’s estimated Share of Search among fundraising platforms in New Zealand decreased from 97.2% to 96%.
  • Across the 11 months ending August 2026, Givealittle’s estimated Share of Search among fundraising platforms in New Zealand peaked at 98.4% in November 2025 and was lowest at 95.6% in March 2026.

How did search popularity change for New Zealand fundraising platforms in August 2026?

  1. In August 2026, Raisely gained estimated Share of Search among fundraising platforms in New Zealand, from 1.7% to 3.3%.

  2. In August 2026, Givealittle lost estimated Share of Search among fundraising platforms in New Zealand, from 98% to 96%.

  3. Estimated monthly branded searches for Donorbox in New Zealand fell 50% over 11 measured months, from 220 to 110 in August 2026.

How is Givealittle measured?

Brandwave collects information about searches that people make online using Givealittle’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • givealittle
  • givealittle co nz
  • givealittle nz
  • www givealittle

Do you work for Givealittle? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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