How popular isGenomNZ?
In October 2026, people searched for GenomNZ by name about 50 times in New Zealand, a 25% increase from the previous year. These searches made up 3.9% of all New Zealand livestock genetics provider searches, placing GenomNZ sixth out of six providers. When we asked both ChatGPT and Google AI Overviews about livestock genetics providers, GenomNZ appeared in two of the five answers and was the sixth most recommended of the six.
GenomNZ is the sixth most searched of 6 competitors and the sixth most recommended in the AI answers we collected.
LICShare of searches 47.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
SamenShare of searches 27.6%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
SemexShare of searches 10.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
Focus GeneticsShare of searches 7.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
GenomNZShare of searches 3.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
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Top livestock genetics providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, GenomNZ was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. GenomNZ is the sixth most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- LIC4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Semex3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CRV3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Focus Genetics2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- GenomNZ2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Samen1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about livestock genetics providers
5 answers
Asked ChatGPT
“Which livestock genetics provider should I hire in New Zealand?”
Asked ChatGPT
“What are the best livestock genetics providers in New Zealand?”
Asked ChatGPT
“What's the best livestock genetics provider in New Zealand for dairy herd genetics?”
Searched Google, AI Overview
“livestock genetics nz”
Searched Google, AI Overview
“best cattle genetics”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for GenomNZ compared with other New Zealand livestock genetics providers?
Share of searches by month for LIC, Samen, Semex, Focus Genetics, CRV, GenomNZ. The figures are in the table below the chart.
View monthly share of searches table
| Month | LIC | Samen | Semex | Focus Genetics | CRV | GenomNZ |
|---|---|---|---|---|---|---|
| Nov 2025 | 45.5% | 30.9% | 9.8% | 7.3% | 3.3% | 3.3% |
| Dec 2025 | 51.8% | 25.3% | 10.8% | 6% | 2.4% | 3.6% |
| Jan 2026 | 47.2% | 28.1% | 11.2% | 7.9% | 2.2% | 3.4% |
| Feb 2026 | 33.3% | 42.4% | 12.1% | 5.3% | 3% | 3.8% |
| Mar 2026 | 40% | 36.3% | 11.1% | 5.2% | 2.2% | 5.2% |
| Apr 2026 | 45.7% | 30.2% | 10.3% | 9.5% | 1.7% | 2.6% |
| May 2026 | 42.7% | 28.2% | 8.9% | 8.9% | 2.4% | 8.9% |
| Jun 2026 | 48.9% | 26.7% | 9.9% | 6.9% | 2.3% | 5.3% |
| Jul 2026 | 50.5% | 22.5% | 11.7% | 9.9% | 2.7% | 2.7% |
| Aug 2026 | 54.7% | 21.7% | 9.4% | 6.6% | 2.8% | 4.7% |
| Sep 2026 | 52.3% | 23.8% | 10% | 6.9% | 1.5% | 5.4% |
| Oct 2026 | 47.2% | 27.6% | 10.2% | 7.1% | 3.9% | 3.9% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.2% | 600 | -11.8% | -5.1 points | |
| 2, held 2nd | 27.6% | 350 | +12.9% | +3.7 points | |
| 3, held 3rd | 10.2% | 130 | 0% | +0.2 points | |
| 4, held 4th | 7.1% | 90 | 0% | +0.2 points | |
| 5, moved from 6th to 5th | 3.9% | 50 | +150% | +2.4 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 3.9% | 50 | -28.6% | -1.4 pointsmoved from 5th to 6th |
1.
LIC47.2%
Held 1st. 600 estimated branded searches, -11.8% vs prior month. Share -5.1 points.
2.
Samen27.6%
Held 2nd. 350 estimated branded searches, +12.9% vs prior month. Share +3.7 points.
3.
Semex10.2%
Held 3rd. 130 estimated branded searches, 0% vs prior month. Share +0.2 points.
7.1%
Held 4th. 90 estimated branded searches, 0% vs prior month. Share +0.2 points.
5.
CRV3.9%
Moved from 6th to 5th. 50 estimated branded searches, +150% vs prior month. Share +2.4 points.
6.
GenomNZ3.9%
Moved from 5th to 6th. 50 estimated branded searches, -28.6% vs prior month. Share -1.4 points.
Compare popularity between GenomNZ and its closest rivals
Every comparison with GenomNZ
5 comparisons
How has branded search demand for GenomNZ changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for GenomNZ in New Zealand rose from 40 to 50.
- Across the 12 months ending October 2026, GenomNZ’s share of searches among livestock genetics providers in New Zealand increased from 3.3% to 3.9%.
- Across the 12 months ending October 2026, GenomNZ’s share of searches among livestock genetics providers in New Zealand peaked at 8.9% in May 2026 and was lowest at 2.6% in April 2026.
How did search popularity change for New Zealand livestock genetics providers in October 2026?
4 changes
In October 2026, CRV overtook GenomNZ to rank 5th among livestock genetics providers in New Zealand, with 3.9% of the searches.
In October 2026, Samen gained share of searches among livestock genetics providers in New Zealand, from 23.8% to 27.6%.
In October 2026, LIC lost share of searches among livestock genetics providers in New Zealand, from 52.3% to 47.2%.
In October 2026, GenomNZ lost share of searches among livestock genetics providers in New Zealand, from 5.4% to 3.9%.
How are GenomNZ’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using GenomNZ’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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