Brandwave

How popular isGenerator in search?

In August 2026, there were an estimated 1.3K branded searches for Generator in New Zealand which is down 63.7% over the last 11 months. Generator holds 47% estimated Share of Search among New Zealand coworking spaces and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. Generator47%
  2. Regus34.1%
  3. GridAKL14%
  4. BizDojo4.3%
  5. Spaces0.72%
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Which coworking spaces compete with Generator?

Generator against coworking spaces in New Zealand, by month

Share of Search by month for Generator, Regus, GridAKL, BizDojo. The figures are in the table below the chart.

View monthly share of search table
MonthGeneratorRegusGridAKLBizDojoSpaces
Oct 202567.9%20.9%7.3%3.4%0.56%
Nov 202551.6%36.2%6.7%4.8%0.64%
Dec 202557%32.6%3.9%5.7%0.87%
Jan 202655.5%31.4%7.2%5.2%0.69%
Feb 202655%32.6%7.5%4.3%0.58%
Mar 202652%30.8%10.6%6%0.54%
Apr 202671.3%18.4%6.3%3.6%0.4%
May 202641.2%38.8%13.1%6.1%0.82%
Jun 202641.7%38%13.2%6.2%0.83%
Jul 202641.2%38.4%13.1%6.5%0.82%
Aug 202647%34.1%14%4.3%0.72%
Sep 2026—————

  1. 1.Generator

    47%

    held 1st · 1.3K estimated branded searches · +29.7% vs prior month · +5.7 points

  2. 2.Regus

    34.1%

    held 2nd · 950 estimated branded searches · +1.1% vs prior month · -4.3 points

  3. 3.GridAKL

    14%

    held 3rd · 390 estimated branded searches · +21.9% vs prior month · +0.9 points

  4. 4.BizDojo

    4.3%

    held 4th · 120 estimated branded searches · -25% vs prior month · -2.2 points

  5. 5.Spaces

    0.72%

    held 5th · 20 estimated branded searches · 0% vs prior month · -0.1 points

Compare search popularity between Generator and its closest rivals

How has branded search demand for Generator changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Generator in New Zealand fell from 3.6K to 1.3K.
  • Across the 11 months ending August 2026, Generator’s estimated Share of Search among coworking spaces in New Zealand decreased from 67.9% to 47%.
  • Across the 11 months ending August 2026, Generator’s estimated Share of Search among coworking spaces in New Zealand peaked at 71.3% in April 2026 and was lowest at 41.2% in May 2026.

How did search popularity change for New Zealand coworking spaces in August 2026?

  1. In August 2026, Generator gained estimated Share of Search among coworking spaces in New Zealand, from 41.2% to 47%.

  2. In August 2026, GridAKL gained estimated Share of Search among coworking spaces in New Zealand, from 13.1% to 14%.

  3. In August 2026, Regus lost estimated Share of Search among coworking spaces in New Zealand, from 38.4% to 34.1%.

  4. In August 2026, BizDojo lost estimated Share of Search among coworking spaces in New Zealand, from 6.5% to 4.3%.

  5. Estimated monthly branded searches for Spaces in New Zealand fell 33.3% over 11 measured months, from 30 to 20 in August 2026.

How is Generator measured?

Brandwave collects information about searches that people make online using Generator’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • generator nz
  • generator office

Do you work for Generator? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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