Generator vs GridAKL:Which is more popular by branded search in New Zealand?
In August 2026, Generator had more branded searches than GridAKL among coworking spaces in New Zealand. Generator was estimated to have 1.3K branded searches compared to GridAKL’s 390, and held a 47% Share of Search versus GridAKL’s 14%.
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Which is more popular in search, Generator or GridAKL?
Compare the coworking and flexible office brands New Zealand businesses work from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Generator, GridAKL. The figures are in the table below the chart.
View monthly share of search table
| Month | Generator | Regus | GridAKL | BizDojo | Spaces |
|---|---|---|---|---|---|
| Oct 2025 | 67.9% | 20.9% | 7.3% | 3.4% | 0.56% |
| Nov 2025 | 51.6% | 36.2% | 6.7% | 4.8% | 0.64% |
| Dec 2025 | 57% | 32.6% | 3.9% | 5.7% | 0.87% |
| Jan 2026 | 55.5% | 31.4% | 7.2% | 5.2% | 0.69% |
| Feb 2026 | 55% | 32.6% | 7.5% | 4.3% | 0.58% |
| Mar 2026 | 52% | 30.8% | 10.6% | 6% | 0.54% |
| Apr 2026 | 71.3% | 18.4% | 6.3% | 3.6% | 0.4% |
| May 2026 | 41.2% | 38.8% | 13.1% | 6.1% | 0.82% |
| Jun 2026 | 41.7% | 38% | 13.2% | 6.2% | 0.83% |
| Jul 2026 | 41.2% | 38.4% | 13.1% | 6.5% | 0.82% |
| Aug 2026 | 47% | 34.1% | 14% | 4.3% | 0.72% |
| Sep 2026 | — | — | — | — | — |
How has the Generator and GridAKL comparison changed over the last 12 months?
3 findings
- Generator was ahead of GridAKL in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Generator’s estimated Share of Search among coworking spaces in New Zealand moved from 67.9% to 47%, and its estimated monthly branded searches moved from 3.6K to 1.3K.
- Across the 11 months ending August 2026, GridAKL’s estimated Share of Search among coworking spaces in New Zealand moved from 7.3% to 14%, and its estimated monthly branded searches held steady at 390.
How did search popularity change for New Zealand coworking spaces in August 2026?
2 changes
In August 2026, Generator gained estimated Share of Search among coworking spaces in New Zealand, from 41.2% to 47%.
In August 2026, GridAKL gained estimated Share of Search among coworking spaces in New Zealand, from 13.1% to 14%.
How each brand is measured
Brandwave collects information about searches that people make online using Generator’s and GridAKL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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