Brandwave

How popular isFrangelico in search?

In August 2026, there were an estimated 1.3K branded searches for Frangelico in New Zealand which held steady over the last 11 months. Frangelico holds 4.2% estimated Share of Search among New Zealand liqueur brands and is ranked 6th of 6 competitors for search popularity.

Share of Search, August 2026
  1. Baileys31.6%
  2. Aperol29.4%
  3. Jägermeister16.9%
  4. Cointreau9.9%
  5. Kahlúa8%
  6. Frangelico4.2%
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Which liqueur brands compete with Frangelico?

Frangelico against liqueur brands in New Zealand, by month

Share of Search by month for Baileys, Aperol, Jägermeister, Cointreau, Kahlúa, Frangelico. The figures are in the table below the chart.

View monthly share of search table
MonthBaileysAperolJägermeisterCointreauKahlúaFrangelico
Oct 202530.2%30.5%14.7%10.4%10%4.2%
Nov 202530.7%36.2%11.5%8.6%8.5%4.6%
Dec 202532.4%36.1%8.6%9.4%9.2%4.3%
Jan 202622.6%46.5%10.9%8.1%7.6%4.3%
Feb 202625.7%40.2%12.2%9.1%8.1%4.7%
Mar 202633%31.4%13.2%8.6%8.8%4.9%
Apr 202629.6%29.8%16.1%10.2%9.1%5.1%
May 202632.4%28.3%15%10.8%8.5%5%
Jun 202632.7%27.8%15.6%10%8.7%5.1%
Jul 202631.1%31%14.7%10.7%8.1%4.4%
Aug 202631.6%29.4%16.9%9.9%8%4.2%
Sep 2026——————

  1. 1.Baileys

    31.6%

    held 1st · 10.1K estimated branded searches · +2.7% vs prior month · +0.5 points

  2. 2.Aperol

    29.4%

    held 2nd · 9.4K estimated branded searches · -4.1% vs prior month · -1.6 points

  3. 3.Jägermeister

    16.9%

    held 3rd · 5.4K estimated branded searches · +16.4% vs prior month · +2.2 points

  4. 4.Cointreau

    9.9%

    held 4th · 3.1K estimated branded searches · -6.3% vs prior month · -0.8 points

  5. 5.Kahlúa

    8%

    held 5th · 2.5K estimated branded searches · -0.78% vs prior month · -0.2 points

  6. 6.Frangelico

    4.2%

    held 6th · 1.3K estimated branded searches · -2.9% vs prior month · -0.2 points

Compare search popularity between Frangelico and its closest rivals

How has branded search demand for Frangelico changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Frangelico in New Zealand held steady at 1.3K.
  • Across the 11 months ending August 2026, Frangelico’s estimated Share of Search among liqueur brands in New Zealand held steady at 4.2%.

How did search popularity change for New Zealand liqueur brands in August 2026?

  1. In August 2026, Jägermeister gained estimated Share of Search among liqueur brands in New Zealand, from 14.7% to 16.9%.

  2. In August 2026, Aperol lost estimated Share of Search among liqueur brands in New Zealand, from 31% to 29.4%.

  3. In August 2026, Cointreau lost estimated Share of Search among liqueur brands in New Zealand, from 10.7% to 9.9%.

  4. Estimated monthly branded searches for Kahlúa in New Zealand fell 18.8% over 11 measured months, from 3.1K to 2.5K in August 2026.

How is Frangelico measured?

Brandwave collects information about searches that people make online using Frangelico’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • frangelico
  • frangelico cocktail
  • frangelico hazelnut liqueur
  • frangelico liqueur
  • frangelico near me
  • frangelico nz

Do you work for Frangelico? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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