Brandwave

How popular isElevit?

In September 2026, people searched for Elevit by name about 3,710 times in New Zealand, a 36.4% increase from the previous year. These searches made up 56.7% of all New Zealand pregnancy supplement brand searches, placing Elevit first out of three brands. When we asked both ChatGPT and Google AI Overviews about pregnancy supplement brands, Elevit appeared in four of the five answers and was the most recommended of the three.

Search and AI answers in September 2026

Elevit is the most searched of 3 competitors and the most recommended in AI answers.

  1. ElevitShare of searches 56.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. BlackmoresShare of searches 29.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  3. MenevitShare of searches 13.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations –
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Top pregnancy supplement brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Elevit was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Elevit is the most recommended of the three.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Elevit1st
  2. Blackmores2nd
  3. Menevit–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Elevit4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Blackmores3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Menevit1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pregnancy supplement brands

5 answers

  • Asked ChatGPT

    “Which pregnancy supplement brand should I buy in New Zealand?”

    1. 1Elevit
    2. 2Blackmores

  • Asked ChatGPT

    “What are the best pregnancy supplement brands in New Zealand?”

    1. 1Elevit
    2. 2Blackmores

  • Asked ChatGPT

    “What's the best pregnancy supplement brand in New Zealand for before and after conception?”

    1. 1Elevit
    2. 2Menevit

  • Searched Google, AI Overview

    “prenatal vitamins nz”

    1. 1Elevit
    2. 2Blackmores

  • Searched Google, AI Overview

    “best pregnancy vitamins”

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Which pregnancy supplement brands compete with Elevit?

    Elevit against pregnancy supplement brands in New Zealand, by month

    Share of searches by month for Elevit, Blackmores, Menevit. The figures are in the table below the chart.

    View monthly share of searches table
    MonthElevitBlackmoresMenevit
    Oct 202554.8%33.3%11.9%
    Nov 202555.4%34.8%9.8%
    Dec 202555.6%33.6%10.9%
    Jan 202661.3%29.9%8.7%
    Feb 202654.2%35.8%9.9%
    Mar 202657.8%32.2%10%
    Apr 202659.3%32.3%8.5%
    May 202657.5%32.5%10%
    Jun 202656.8%34%9.2%
    Jul 202655.1%33.9%11%
    Aug 202657.4%31%11.6%
    Sep 202656.7%29.8%13.5%

    1. 1.Elevit

      56.7%

      Held 1st. 3.7K estimated branded searches, +4.5% vs prior month. Share -0.6 points.

    2. 2.Blackmores

      29.8%

      Held 2nd. 1.9K estimated branded searches, +1.6% vs prior month. Share -1.2 points.

    3. 3.Menevit

      13.5%

      Held 3rd. 880 estimated branded searches, +22.2% vs prior month. Share +1.8 points.

    Compare popularity between Elevit and its closest rivals

    Every comparison with Elevit

    2 comparisons

    How has branded search demand for Elevit changed in New Zealand over the last 12 months?

    3 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Elevit in New Zealand rose from 2.7K to 3.7K.
    • Across the 12 months ending September 2026, Elevit’s share of searches among pregnancy supplement brands in New Zealand increased from 54.8% to 56.7%.
    • Across the 12 months ending September 2026, Elevit’s share of searches among pregnancy supplement brands in New Zealand peaked at 61.3% in January 2026 and was lowest at 54.2% in February 2026.

    How did search popularity change for New Zealand pregnancy supplement brands in September 2026?

    3 changes

    1. In September 2026, Menevit gained share of searches among pregnancy supplement brands in New Zealand, from 11.6% to 13.5%.

    2. In September 2026, Blackmores lost share of searches among pregnancy supplement brands in New Zealand, from 31% to 29.8%.

    3. In September 2026, Elevit lost share of searches among pregnancy supplement brands in New Zealand, from 57.4% to 56.7%.

    How are Elevit’s branded searches counted?

    9 search terms

    Brandwave collects information about searches that people make online using Elevit’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • elevit
    • elevit breastfeeding
    • elevit dha
    • elevit folic acid
    • elevit preconception
    • elevit prenatal
    • elevit probiotic
    • elevit tablets
    • iodine in elevit

    Do you work for Elevit? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

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