How popular isDistinction Invercargill Hotel?
In September 2026, people searched for Distinction Invercargill Hotel by name about 720 times in New Zealand, about the same as the previous year. These searches made up 6.5% of all New Zealand Invercargill hotels and accommodation searches, placing Distinction Invercargill Hotel fourth out of five brands. When we asked both ChatGPT and Google AI Overviews about Invercargill hotels and accommodation, Distinction Invercargill Hotel appeared in three of the four answers and was the third most recommended of the five.
Distinction Invercargill Hotel is the fourth most searched of 5 competitors and the third most recommended in AI answers.
Ascot Park HotelShare of searches 32.7%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
The Langlands HotelShare of searches 32.5%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
Kelvin HotelShare of searches 21.8%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
Distinction Invercargill HotelShare of searches 6.5%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
Tower Lodge MotelShare of searches 6.5%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
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Top Invercargill hotels and accommodation in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Distinction Invercargill Hotel was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Distinction Invercargill Hotel is the third most recommended of the five.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
The Langlands Hotel3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Distinction Invercargill Hotel3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Tower Lodge Motel3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Ascot Park Hotel1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kelvin Hotel0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about Invercargill hotels and accommodation
4 answers
Asked ChatGPT
“Which accommodation provider should I book in Invercargill, New Zealand?”
Asked ChatGPT
“What are the best accommodation providers in Invercargill, New Zealand?”
Asked ChatGPT
“What's the best accommodation provider in Invercargill, New Zealand for one night stay?”
Searched Google, AI Overview
“invercargill hotels”
Searched Google, AI Overview
“invercargill accommodation”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which Invercargill hotels and accommodation compete with Distinction Invercargill Hotel?
Share of searches by month for Ascot Park Hotel, The Langlands Hotel, Kelvin Hotel, Distinction Invercargill Hotel, Tower Lodge Motel. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ascot Park Hotel | The Langlands Hotel | Kelvin Hotel | Distinction Invercargill Hotel | Tower Lodge Motel |
|---|---|---|---|---|---|
| Oct 2025 | 43.6% | 24.1% | 19.4% | 5.8% | 7.1% |
| Nov 2025 | 35.2% | 27.7% | 23.1% | 7% | 7% |
| Dec 2025 | 38.4% | 28.2% | 20.9% | 6.3% | 6.3% |
| Jan 2026 | 33.9% | 29.3% | 22.3% | 6.8% | 7.7% |
| Feb 2026 | 32% | 32.5% | 21% | 7.2% | 7.2% |
| Mar 2026 | 33.2% | 27.7% | 27.1% | 5.4% | 6.6% |
| Apr 2026 | 33.2% | 31.5% | 22.1% | 6.6% | 6.6% |
| May 2026 | 39.6% | 28.1% | 21.6% | 5.3% | 5.3% |
| Jun 2026 | 37.7% | 29.5% | 20.5% | 6.2% | 6.2% |
| Jul 2026 | 36.8% | 31.3% | 20% | 6% | 6% |
| Aug 2026 | 37.6% | 29.5% | 20.5% | 6.2% | 6.2% |
| Sep 2026 | 32.7% | 32.5% | 21.8% | 6.5% | 6.5% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.7% | 3.6K | -18% | -4.9 points | |
| 2, held 2nd | 32.5% | 3.6K | +3.8% | +2.9 points | |
| 3, held 3rd | 21.8% | 2.4K | 0% | +1.2 points | |
| 4, held 4th | 6.5% | 720 | 0% | +0.4 points | |
| 5, held 5th | 6.5% | 720 | 0% | +0.4 points |
32.7%
Held 1st. 3.6K estimated branded searches, -18% vs prior month. Share -4.9 points.
32.5%
Held 2nd. 3.6K estimated branded searches, +3.8% vs prior month. Share +2.9 points.
21.8%
Held 3rd. 2.4K estimated branded searches, 0% vs prior month. Share +1.2 points.
Held 4th. 720 estimated branded searches, 0% vs prior month. Share +0.4 points.
6.5%
Held 5th. 720 estimated branded searches, 0% vs prior month. Share +0.4 points.
Compare popularity between Distinction Invercargill Hotel and its closest rivals

Distinction Invercargill Hotel vs Ascot Park Hotel: compare popularity
Distinction Invercargill Hotel vs The Langlands Hotel: compare popularity
Distinction Invercargill Hotel vs Kelvin Hotel: compare popularity
Distinction Invercargill Hotel vs Tower Lodge Motel: compare popularity- Compare Distinction Invercargill Hotel with any brand
Every comparison with Distinction Invercargill Hotel
4 comparisons
How has branded search demand for Distinction Invercargill Hotel changed in New Zealand over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Distinction Invercargill Hotel in New Zealand held steady at 720.
- Across the 12 months ending September 2026, Distinction Invercargill Hotel’s share of searches among Invercargill hotels and accommodation in New Zealand increased from 5.8% to 6.5%.
- Across the 12 months ending September 2026, Distinction Invercargill Hotel’s share of searches among Invercargill hotels and accommodation in New Zealand peaked at 7.2% in February 2026 and was lowest at 5.3% in May 2026.
- Across the 12 months ending September 2026, Distinction Invercargill Hotel rose from 5th to 4th among Invercargill hotels and accommodation in New Zealand.
How did search popularity change for New Zealand Invercargill hotels and accommodation in September 2026?
4 changes

In September 2026, The Langlands Hotel gained share of searches among Invercargill hotels and accommodation in New Zealand, from 29.5% to 32.5%.

In September 2026, Kelvin Hotel gained share of searches among Invercargill hotels and accommodation in New Zealand, from 20.5% to 21.8%.

In September 2026, Ascot Park Hotel lost share of searches among Invercargill hotels and accommodation in New Zealand, from 37.6% to 32.7%.

Estimated monthly branded searches for Tower Lodge Motel in New Zealand fell 18.2% over 12 measured months, from 880 to 720 in September 2026.
How are Distinction Invercargill Hotel’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Distinction Invercargill Hotel’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- distinction invercargill
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